In this podcast you'll get an inside look at the new gear we're upgrading to in order to bring you even better content. We'll take a look at our new addition, the Panasonic G7 and our 25mm Leica lens to bring you 4k screen share content. We are also upgrading the Elgato Camlink so we'll be sure to give you an overview of that.

It's an unboxing of sorts but the purpose is not necessarily to review the camera or lens. I will talk about them but mainly how they can benefit your marketing & content.

In this podcast you'll learn the subtle ways Amazon is shifting shopping behavior to make their marketing work harder for them so you can, too. 

Amazon Day to most people is Amazon's spin on Black Friday. But Amazon has recently rolled out a service where you can pick a day conveniently for your orders to arrive. This is a profoundly smart move by the tech mega firm but there's also replicable things you can apply to your business that accomplish something similar and stretch your marketing investment.

Want to know the quickest way to lighting your marketing investment on fire? It's not knowing the difference between these three concepts. 

On this episode of Whiteboard Wednesday by DeepBridge Consulting we talk about the relationship between marketing, branding, and advertising. Get it right, and enjoy a clear strategy with bulletproof tactics to back it up. Get it wrong and miss out on potential competitive advantages and thousands or even millions of dollars in revenue. 

Let's dive in!

This episode of Mailbag Monday by DeepBridge Consulting features a startup disrupting how you shop for groceries.This podcast is not only for startups but for any business that is lean and conscious of their marketing investment. Here are the three tactics we'll focus on:

1. WHO, WHY, WHAT content model

2. Get Personal To Feel Empathetic

3. Incentivizing Consumer Adoption

Using these tactics you'll notice deeper relationships with customers & increased conversion across your content/ offerings.

In this episode you'll learn how to train your customer's behavior through a case study of how Twix recently used this marketing tactics to have greater influence in your brand's purchase intent.

This very powerful concept is based on having a deep understanding of your brand or business's "job to be done" as it relates to the consumer. The better you can implement this marketing concept, the more likely your business will experience growth due to a broadened audience.

Market research can make or break your business. Knowing EXACTLY what the customer wants makes it easy to provide a strong customer experience.

In this episode of Whiteboard Wednesday by DeepBridge Consulting you'll get actionable tips and learn why it matters that your participants are lying to you during research and how you can stop following flawed consumer insights that is damaging your marketing and in turn your business.

Facebook ads: that's the topic of conversation in this podcast today. But not in the same way of all the dozens of tutorials out there.

This applies to not only just Facebook ads, but any social media marketing platform, paid ads or organic, that requires a headline and a value proposition e.g., Youtube, twitter, Google Ads, etc.

Learn some of the fundamentals so you can tell the right story to the most valuable customers and stop leaving money on the table.

Content marketing is not as simple as just writing what is in your head and hoping it gets traffic.

DeepBridge Consulting presents to you today via another episode of Mailbag Monday details on how each piece of content you create should have a specific purpose and all of it should be connected to guide your customers through an eloquent, cohesive journey that ends in the purchase of your products or further consideration of your brand.

Spoilers - last chance to get out guys.

This is covering my one big issue with Season 8 Episode 5 of Game Of Thrones. I want someone to point out what I'm missing - but I can't shake one major problem. But the implications, regardless, did find a way to impact how I continue to drive strategy for DeepBridge Consulting but also for our clients. It also comes down to empathy. How are you as marketers bringing your customers along, if at all?

SPOILERS again, SPOILERS.

3 marketing strategies can go a long way - especially when they are focused on the customer experienced.

Today's podcast by DeepBridge Consulting features Funnel Friday and 1800Contacts. This podcast we're going to talk about the importance of putting your customer first and focusing on these three tactics/strategies they deploy:

1. Subscriptions

2. Customer Experience

3. Customer Service

Learn how they focus on delivering the best customer experience to fuel lifetime value & customer retention.