Startups in Stilettos

Addie Gundry is Innovating Diaper Changing for Parents on the Go


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“My biggest regret is [that] I kept this so close to the chest for a while, because a lot of people think, ‘Someone will steal my idea. People think it’s a bad idea.’ You almost want to wait to announce what you're doing until it's totally complete. And I always say, ‘If you're not embarrassed by your first product or service, you are not moving fast enough.’ It needs to be roughly right and you need to get it out in the market.”


After her son’s first public diaper blowout, new mom Addie Gundry realized how inadequate and unsanitary traditional restroom changing tables are. She knew she could come up with a better solution for parents and babies. Today, Addie is an Entreprenista 100 Innovator of the Year award winner and the founder and CEO of Pluie, a company on a mission to change the table and provide a cleaner, more comfortable and convenient diaper changing experience for all babies, parents, and caregivers on the go. Tune in to hear what Addie tells us about asking for help, transitioning from the culinary world to entrepreneurship, and her experience on Shark Tank.


What we talk about:  

  • Being afraid to share your big ideas (07:04)
  • The intricacies of raising capital (12:49)
  • Protecting intellectual property (20:04)
  • Relationships are key to success in business (24:27)

  • Connect with Amy:

    • @AddieGundry on IG
    • @hello_pluie on IG
    • Pluie

    • Members of our Entreprenista League get access to live Office Hours with top founders that have been on our show! Join the Entreprenista League today at https://refer.entreprenista.com/membership. We can’t wait to welcome you, support you, and be part of your business journey!   


      Get Featured on Startups in Stilettos


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