"Being an Entreprenista means also showing up for other women entrepreneurs, lifting them up and sharing our wisdom, our knowledge...that is so important to us."
In this episode, we sit down with Ali Mejia and Mariela Rovito, co-founders of Eberjey, the luxury sleepwear brand that has redefined comfort and style. From their humble beginnings with just $20,000 to building a global brand sold in over 1,200 stores, Ali and Mariela share their journey of resilience, partnership, and innovation. Discover how they navigated the challenges of starting a business in the pre-social media era, pivoted to e-commerce in 2020, and built a brand that’s beloved by customers worldwide. Whether you're an aspiring entrepreneur or a seasoned business owner, this conversation is packed with invaluable lessons on focus, trust, and the power of showing up.
What we talked about:
The early days: From trade shows to traditional media (5:00)
Pivoting to e-commerce and lessons from 2020 (15:00)
Building a 27-year business partnership: Trust, respect, and focus (25:00)
Marketing strategies: From performance marketing to community building (35:00)
Favorite business tools and solutions they can’t live without (45:00)
Final advice: The importance of showing up and empowering other women entrepreneurs (50:00)
Exclusive for Entreprenistas
Use code Entreprenista10 at Eberjey for a special discount on your order!
Connect with Ali and Mariela:
Eberjey
Ali's Linkedin
Mariela's Linkedin
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