AdLab: An LP Podcast

In this episode of AdLab, we're joined by LP's Director of Partnerships, Ryan Garrow, to break down how TikTok, AI, and first-party data are reshaping e-commerce marketing. From smarter attribution to AI-generated creative and real-world testing strategies, we cover what's actually driving growth—and how brands can keep up.

In this episode of AdLab, David Johnson, Chief Product Officer at LP, shares insights from his career in digital marketing and discusses how AI, evolving search behavior, and new technologies are reshaping the advertising landscape. From the rise of feed-based Google Shopping to the potential for AI platforms like ChatGPT and Gemini to capture consumer demand, the conversation explores what marketers and brands should expect in the years ahead.

What actually drives real brand growth? At AdLab, we break down the marketing strategies behind what's working right now, straight from experts, partners, and founders in the field. 🎧 Our first episode drops Tuesday, April 7th. Don't forget to subscribe, and we'll see you in the lab.