<p>A conversation with Convertro's Nathan Janos about methodologies used to help advertisers understand the affect each of their marketing efforts (print, SEM, display, skywriting, etc.) contributes to their overall return.</p>

A conversation with Convertro's Nathan Janos about methodologies used to help advertisers understand the affect each of their marketing efforts (print, SEM, display, skywriting, etc.) contributes to their overall return.

Advertising Attribution with Nathan Janos

The Data Skeptic Podcast features interviews and discussion of topics related to data science, statistics, machine learning, artificial intelligence and the like, all from the perspective of applying critical thinking and the scientific method to evaluate the veracity of claims and efficacy of approaches.

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Advertising Attribution with Nathan Janos

Advertising Attribution with Nathan Janos

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