Affiliate Buzz | Affiliate Marketing / Affiliate Programs / Internet / Online / Social Media Marketing - James Martell

Affiliate Buzz | Affiliate Marketing / Affiliate Programs / Internet / Online / Social Media Marketing - James Martell

By James Martell: Online Entrepreneur, Speaker and PodcasterBusinessTechnologyEducation
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Affiliate Buzz | Affiliate Marketing / Affiliate Programs / Internet / Online / Social Media Marketing - James Martell episodes

  • AB #330 | Breakation: Work Hard, Play Hard
    Do you want to get away from it all with a trip south of the border? Could you use a break from the mind-numbing chore of following the same schedule, day after day? If you’ve never taken a breakation from daily life, then you’re missing out on a lifetime of relaxing memories.
    James and Arlene came up with the term “breakation” to describe taking a break that’s shorter than a full-length vacation. People who live with a healthy balance of work and play are more productive. Does this describe your lifestyle?
    If you’re interested in how you can enjoy a break from daily life then you’ll want to invest 30 minutes to listen to this edition of The Affiliate Buzz where your hosts James and Arlene Martell interview personal injury attorney Travis Black, who runs the website Mexico Resorts for Less.
    Visiting Mexico is convenient, and not just for Americans. An article in The Globe and Mail Inc. reports that Canada and Mexico are working on new air travel measures to boost tourism between the two nations. This interview is an opportunity for you to learn how to plan your own Mexican vacation.
    Get Out of the Office and Take a Breakation
    The episode kicks off with Arlene sharing some of the places that she and James have enjoyed breakations. She describes some of the benefits of getting away, and James chimes in the average distance between their home and their typical breakation destinations.
    Then Travis joins in the conversation as the topic turns to visiting resorts in Mexico. He shares which resorts company he visits, their locations, and how the geography there differs from anywhere else in the world.
    If you put off taking a vacation, if it’s been years since your family got out of the area, then you’re missing out on an opportunity to increase your level of productivity.
    What to Expect on Your Mexican Breakation
    Next you’ll hear Travis, at the request of James, paint a picture of breakations to Mexico, starting with the moment your flight touches down. He explains more about the breathtaking resorts and some of the amenities guests enjoy while staying there. During the podcast you’ll also hear answers to these questions:

    * Are any of the Mexican resorts all-inclusive?
    * Do any of these resorts offer scuba diving?
    * Can I play golf on my breakations to Mexico?
    * What kind of discounts can I get receive?
    * Does this require a timeshare presentation?

    Now ask yourself two questions. Don’t you deserve to play as hard as you work? Are you ready to put the real world aside for breakations in Mexico? If you answered yes to either or both of these questions, then it’s time to plan your getaway.
    What Breakations in Mexico Can Offer You
    After a short break, James provides a real-time overview of the website, listing the different complimentary amenities that visitors to the resorts can enjoy. When compared to the rates that he and his family pay for these perks elsewhere, it’s obvious to see why breakations in Mexico are an obvious destination.
    If you’ve never ventured beyond the southernmost border of the United States, then you’re not alone. Despite travelling around the world, James and Arlene have never been to Mexico. Travis takes a few moments to explain how visitors to the resorts spend their time, both on the property and off to nearby attractions.
    All-inclusive resorts can help save a lot of money that you would otherwise spend on things like food, spa packages, and more. What’s stopping you from making plans to schedule breakations in Mexico to play as hard as you work?
    The episode wraps up with James making a price comparison between paying for a full week elsewhere, including places he and Arlene have visited in the past,
    32 min
  • AB #329 | Affiliate Marketers Can Minimize Taxable Income By Maximizing Expenses
    Does the thought of filing your taxes leave you with dread? Are you confused about what deductions you can write off? Is your accountant familiar with affiliate marketing? If you aren’t sure what you can deduct from taxes in affiliate marketing, then you could be paying too much.
    It is important to take all possible deductions to pay the least amount of taxes. Those who keep up with the latest credits and deductions for small businesses pay lower taxes and enjoy higher net profits. Does this describe your business?
    If you’re interested in learning tips for taxes in affiliate marketing, then set aside half an hour now to listen to this episode of the Affiliate Buzz, where James Martell talks with Robert Kottke from Oregon Tax Services. The two discuss the difference between reportable and taxable income, what affiliate marketers can and should deduct, and more.
    Overlooking deductions is a common problem with small businesses. Business Daily News reports that it’s important for business owners, like affiliate marketers, to know what all they can deduct to avoid paying more taxes than they should. This interview offers tips to help you accomplish that.
    Why Taxable and Reportable Incomes Are Not the Same
    James kicks off the episode asking Robert about his background. He explains how he transitioned from a career in engineering to one in accounting. Listeners may be surprised at the similarities between the two. Robert also shares why he sees his work as fun, and gives examples of some of problems he helps his clients solve.
    Next Robert explains the difference between taxable and reportable income. He describes instances where non-taxable income may still need to be reported to the IRS, like work from freelancing or sales on internet auction sites.
    If you have questions about which areas of income you should be reporting, then you could risk being audited in the future.
    Taking More Deductions to Pay Less Taxes
    Then Robert tackles the topic of deductions for taxes in affiliate marketing. When you turn your passion into a profit, looking at what’s deductible is less about considering what you do and more about considering how you do it. He also answers these questions:

    * How do I report my income to the IRS?
    * Do I qualify for small business tax benefits?
    * Can I deduct my computer and printer?
    * Will upgrading my equipment lower my taxes?
    * What are the benefits of hiring an accountant?

    Now ask yourself these questions. Are you sure you’re taking all the deductions that apply to your taxes? Do you have someone who can help you answer the hard questions about taxes in affiliate marketing? If you answered no, then it may be time to seek outside help.
    Determining What Counts as a Write-Off
    Robert segues into bookkeeping in affiliate marketing* with an explanation of rules regarding what small businesses can write off, like electronics and utility bills. He also talks about what expenses for developing a website qualify as deductible business expenses.
    Robert also takes a few minutes to talk about forms beyond the basic IRS forms. His website offers worksheets that affiliate marketers can use to calculate their deductions. He explains why these worksheets are geared more towards internet-based industries rather than blue collar workers, like home improvement workers.
    Accountants are there to help you get the most out of filing your taxes. Ones that understand affiliate marketing offer even more benefits. What’s keeping you from using their services?
    The episode wraps up with Robert cluing listeners in on the one item that can help them best prepare for tax time. He offers a final reminder on the importance of record keeping,
    32 min
  • Affiliate Buzz #328 – Bookkeeping for Affiliate Marketers: Oil & Water
    Does balancing the books put a kink in your affiliate marketing goals? Are you constantly putting off dreaded bookkeeping until the last minute? If you aren’t staying on top of bookkeeping in affiliate marketing, then you could be asking for trouble.
    Bookkeeping and affiliate marketing are like oil and water. Although it’s not the most exciting topic, it is an important one. Is balancing the books a priority with your affiliate marketing program?
    If you’re interested in learning more about bookkeeping in affiliate marketing, then you’ll want to invest half an hour now to listen to this edition of the Affiliate Buzz where your hosts James and Arlene Martell offer advice for how they’ve managed to stay on top of bookkeeping while forging ahead in the affiliate marketing industry.
    Affiliate marketers have the same requirements as any other small business owner when it comes to accounting. One FOXBusiness article reports that if you throw records together at the end of the year then it could have an adverse effect on your tax return. This podcast is an opportunity to avoid that fate with your affiliate marketing program.
    The Importance of Staying Organized
    Staying organized is the key to success when it comes to bookkeeping in affiliate marketing. The episode kicks off with Arlene’s explanation about what three things she prepares each month for their accountant. James chimes in that this encompasses everything they do regarding the services they offer to their clients, who are all small businesses.
    Next Arlene explains what tools she uses to manage and organize receipts, bank statements, outsourcing invoices, and other official documents that their accountant might need, as well as how she uses the tools to organize this information.
    If your receipts and invoices are piled in a chaotic mess sitting in a shoebox or desk drawer, then you could be inviting auditors to comb through your books for errors. Even simple mistakes can add up to big penalties.
    Improve the Balance in Your Bookkeeping
    Then Arlene explains how she gets everything to her accountant once she has all of the bank and credit card statements as well as other vital pieces of information sorted by month. During this episode James and Arlene also answer these questions:

    * How do taxes apply to my bookkeeping?
    * Do I have to report PayPal payments?
    * Can I use Excel to help organize my books?
    * What can I write off if I work from home?
    * Who is someone I can contact for advice?

    Now consider the state of your bookkeeping in affiliate marketing programs. Do you have someone to turn to with questions about the fine details of balancing the books? Are you spending time on this at the end of each month so you aren’t left with a big pile of chaos at the end of the year? If you answered no, then it’s time to get organized.
    Resources for Bookkeeping in Affiliate Marketing
    Arlene shares some final tips about how to organize receipts while on the go. While her tip is geared towards female affiliate marketers, it’s something that could easily be adapted to males as well. It not only keeps things organized, but it also saves valuable time when she needs to refer back to one of these scraps of paper later.
    The conversation then turns to Affiliate Summit East, and what attendees can expect. James and Arlene talk about changes between this event and past Affiliate Summits held on the east coast, and what New York City weather is like during the month of August.
    Next Arlene shares some of the benefits of the Affiliate Summit East newcomer program and explains why it is vital for first-timers to the event. Are you planning to take advantage of the program to...
    32 min
  • Affiliate Buzz #327 – Google Penguin and Panda – What’s Up?
    In this edition of the Affiliate Buzz, hosts James and Arlene Martell answer a question on post Google Panda and Penguin* that was asked during their Daily Traffic Blueprint** course at The School Of Internet Marketing.
    Penguin is the latest Google algorithm update, released on the heels of Panda which came out the previous year. The goal of these algorithms is to give higher quality websites top ranking in Google’s search results via strategies like downranking the sites that offer a poor experience to visitors.
    SEO Strategies that Work with Penguin and Panda
    The question addresses the fact that SEO strategies that proved successful in 2012 and the first half of 2013 no longer work, and some are even counterproductive. It also asks for post-Panda and post-Penguin information.
    James discusses that the Daily Traffic Blueprint course covered the topic over a period of 12 weeks. While there’s not enough time to discuss the entire course in this podcast, listeners will certainly learn where to pay attention in regards to the changes, including:

    * Using PAD Articles (professional article distribution) to create backlinks
    * Making anchor text sound natural instead of forced within an article or bio
    * Things to help create brand recognition for verification by search engines

    Then James explains that this information and more was carefully dissected during the Daily Traffic Blueprint course. Although this may sound complicated to those who are new to affiliate marketing, his examples make it easy to understand all the technicalities.
    Creating a Successful PAD Campaign
    PAD*** stands for Professional Article Distribution. It’s an effective SEO strategy that James and Arlene use to generate high-quality backlinks for both their sites and ones that belong to their clients. During this episode of the Affiliate Buzz, James and Arlene explain how this strategy has changed post-Penguin and post-Panda. While working with one of the students of The School of Internet Marketing, they discovered:

    * the difference in how many backlinks that will benefit your site
    * the variety and content of the articles that you are distributing
    * examples of relevant sites where you can link to boost your SEO
    * and more!

    Next James explains how they put everything else aside and focused on what the visitor to the student’s website website wanted and created an outline. After the outline, knowing what type of content to create and distribute was easy and lists the wide range of content types that were generated from a single research paper.
    The article wraps up with examples of a site that puts all this into use, spreading out the person’s internet footprint so that more web search results wind their way back to their home page. He then reminds listeners how they can share these and other benefits by attending the Daily Traffic Blueprint course.
    Subscribe to the Affiliate Buzz now to stay on top of the latest news about the internet marketing industry, and if you have any questions about this podcast or anything else, please visit the Affiliate Buzz Facebook page.
    30 min
  • Affiliate Buzz #326 – How to Get (and Stay Organized)
    In this edition of the Affiliate Buzz, hosts James and Arlene Martell talk at length about the importance of getting and staying organize and share some tools of their trade including RoboForm, Skype and products for managing projects and workflow including Google Drive and BaseCamp.
    With all the passwords and solutions for handling, storing, and sharing files, and other things vital for those wanting to succeed online it is easy to become overwhelmed. Even listeners with a good sense of organization can benefit from the tips in this podcast.
    Staying Afloat When Drowning in a Disorganized Schedule
    James and Arlene know the importance of organization because they always have multiple projects going at once. They are no strangers to the challenges this presents and are always looking for the best ways to stay organized as the activity level of their schedules ebb and flow. During the podcast they discuss:

    * some ways to get out from behind your desk
    * managing your passcodes for multiple sites
    * organizing how you communicate with others

    Then Arlene shares the benefit of using online communications for sending messages back and forth, including 3-way calls. She shares that although she was hesitant to begin using the popular online tool, now she does not know what she would do without it.
    Tips for Managing Projects and Workflow
    The conversation then discusses the best ways to manage multiple projects. At any one time, James and Arlene have anywhere between 25 and 30 open projects in Elance, the site they use to outsource work to freelancers. Managing projects and workflow has to happen. James and Arlene have tried a few ways, but here’s what works for them now:

    * Basecamp (www.basecamp.com) a project management tool that, for a monthly fee, can organize several projects at a time while allowing different members of your team to access and comment on the status of each one. James adds that it offers a 60-day free trial.
    * Google Drive (drive.google.com) offers the ability to share files with only the people who need them. Formerly called Google Documents, despite the good capabilities it does not offer the ability to alert team members to new messages about a file. This service is free with a Google account.
    * DropBox (www.dropbox.com) provides free accounts for file sharing. After files are uploaded, the service provides a link that can be shared in email or instant messages, allowing other users to download the file as well.

    James goes on to point out that he and Arlene are always being sent files that could fall into any number of category, such as audio, video, or text. Many of these files they only use once. James offers tips for where to store these on your computer to organize and manage them.
    The tips in this 30-minute episode will help you become more organized and improve how you manage projects and workflow for your business. If you have questions, comments, or tips of your own to share, we welcome them in the comments section below.
    Subscribe to the Affiliate Buzz now to stay on top of the latest news about the internet marketing industry, and if you have any questions about this podcast or anything else, please visit the Affiliate Buzz Facebook page.
    30 min
  • Affiliate Buzz #325 – 16 Incredible (& FREE) WordPress Plugins
    In this edition of the Affiliate Buzz, hosts James and Arlene Martell offer up a list of plugins for webmasters of all kinds that provides the right tools to maintain an Affiliate Marketing Program or any website run by WordPress. Finding the right plugin can double or triple your optin rate.
    James shares that these plugins are ones that he and Arlene use on their own sites, and that the handy tools make life a lot easier. Because a lot of the listeners perform similar tasks on their websites, James and Arlene share their list to save people the hassle of searching through tens of thousands of potential plugins.
    Improve Functionality with Free Plugins
    The episode kicks off with a short discussion dating back to the early years of affiliate marketing that really puts plugins in perspective. James describes the very first plugin they used in 2001 that continually evolved into the content management system they used until discovering WordPress.
    The conversation then segues into the conditions that led them to transition over to WordPress versus continuing with their own system. Today WordPress helps publish more than 80 million websites and offers over 29,000 free plugins. As James states, there’s a plugin for anything you can think of. Here are some that he and Arlene find handy:

    * All-In-One Schema.Org Rich Snippets allows you to add extra information to your pages that will show up in hte search results.
    * AuthorSure makes it easier to get Google Authorship Verification on both single and multiple author sites. http://jamesmartell.wpengine.com/affiliate-buzz/google-authorship-markup/
    * ClickTale allows you to see everything visitors to your site do which allows you to reduce customer abandonment and improve conversion rates.
    * WP Maintenance Mode is described on the WordPress site as, “Adds a maintenance-page to your blog that lets visitors know your blog is down.”

    James and Arlene discuss two useful plugins for helping build mailing lists. One plugin is not free, but is described as being able to turn your WordPress site "into a list-building machine in minutes". Although this plugin is the only one in the list that is not free, James does have a free alternative in the list that provides the same basic function.
    Plugins for Special Features and Social Media
    As James points out, having these plugins created from scratch could cost anywhere from $20 to $20,000 per plugin. Using free plugins saves money, but once they’re installed on your website, they help you generate more revenue. These plugins link up to social media networks and add special features that keep visitors coming back. The plugins include:

    * Jetpack was developed by the same people who created WordPress. It adds functionality to your site and connects your site and publishes to your social media networks.
    * Social Media Widget allows you to display really nice social media icons that allow you to link up to the appropriate network.
    * Bluberry PowerPress is a must for podcasters and includes web player options to display media on web pages along with full iTunes support.
    * Slide Show by Stefan Boonstra is a plugin that James and Arlene use on all their sites. It allows webmasters to input customizable slides for various types of media including text, photo, video, and animation.

    Tune in to hear the entire podcast where James and Arlene discuss a total of sixteen different plugins that you can use to ramp up your WordPress site. Finding the plugins listed here is as easy as logging in to the dashboard of your WordPress site, selecting the option to add a plugin, and then typing the name in the search box.
    32 min
  • Affiliate Buzz #324 – Increase Subscribers with a Killer Optin
    In this edition of the Affiliate Buzz, hosts James and Arlene Martell discuss some ways to create a killer opt-in offer to increase the number of people who subscribe to your podcast. This topic is always popular as it is always relevant to affiliate marketers.
    Over the years James and Arlene have spent a lot of time trying out different ways to increase subscribers. In this episode they cover all aspects of opt-in offers, from explaining what the term means to giving examples of optin strategies* they’ve used over the years.
    Why Opt-Ins Are Such a Big Deal
    An opt-in offer is an incentive used to gain subscribers. Ryan Allis, the founder and former CEO of iContact shared stats stating that 70% of your visitors to your site will disappear, never to be seen again if you do not get them opted into your list.
    Next James and Arlene go over some of the most popular types of opt-in offers, like ebooks**, free reports, and more! After discussing the types of opt-in offers people can use on their sites, they go on to discuss:

    * the problem with over-the-top opt-in offers
    * types of offers that hold a subscriber’s attention
    * current examples of opt-in offers that work

    Then James goes into more detail about the current examples of opt-ins that work, including one that gained thousands of new subscribers just by adding an offer. He also walks listeners through a site using a unique offer, detailing each step just as a potential subscriber would view it.
    The Birth of an Opt-In Offer
    After a short break James and Arlene discuss everything that makes up a great opt-in offer, from the initial idea to the cost required to put it all together. Because James led the development of the project they discuss, Arlene tackles him with questions that cover:

    * how this particular opt-in offer they discuss got started
    * why it’s important to know the audience visiting your webpage
    * a quick way to determine if your opt-in idea is relevant
    * and the steps that take an opt-in from idea to reality

    After explaining the final steps of putting the offer together, James points listeners to the landing page. He explains what they can expect when clicking on the opt-in offer to subscribe for the page and how follow-up emails can keep subscribers coming back.
    The episode wraps up with a quick discussion about the specific components of an opt-in offer. You will not want to miss the exclusive tips and suggestions of this half-hour podcast. Tune in now to hear the entire episode. You won’t want to miss a second of it!
    Subscribe to the Affiliate Buzz now to stay on top of the latest news about the internet marketing industry, and if you have any questions about this podcast or anything else, please visit the Affiliate Buzz Facebook page.
    31 min
  • Affiliate Buzz #323 – A Fresh Start – Really ‘Nailing It’ In 2014
    In this edition of the Affiliate Buzz, hosts James and Arlene discuss the best ways to up your productivity level in 2014. Because this is a brand new year, there is no time like the present to get a fresh start and this episode can help you achieve that.
    The episode kicks off with an update about the latest member of the Martell family, James and Arlene’s granddaughter who arrived just before the final 2013 episode of the Buzz. The hosts then segue into a brief chat about Affiliate Summit West, taking place this weekend.
    In addition to offering tips to help affiliates make the most of attending, James suggests listening to the following episode of the Affiliate Buzz on the topic: http://jamesmartell.wpengine.com/affiliate-buzz/affiliate-marketing-terms-definitions/
    The Benefits of Outsourcing Everything
    Next the discussion about an email Arlene received from a member of The School of Internet Marketing’s Daily Traffic Blueprint course. James says that the email is perfect for anyone looking to kick start their business in 2014.
    James then explains that the email embodies the kernel of the idea that is the topic of this episode - outsourcing. While there are many reasons why people do not outsource, there are many benefits of delegating the work. Some that James and Arlene outsource discussed in this episode include:

    * content for new websites
    * technical support for WordPress
    * graphics for a postcard and letterhead
    * and so much more!

    Next they talk about how outsourcing helps them work faster, produce more content, and save money. In fact, the Martells outsource so much that they use a project coordinator to manage their Elance account, where they delegate various projects to freelancers.
    Spend a Little Money to Save a Lot of Time
    Then the hosts dig into the costs for these types of projects. They specifically go into depth about a couple of projects including auto responders, DVD and eBook cover art. Some of the information they share about these projects include:

    * the benefits of hiring through Elance
    * what to look for in a freelancer
    * the specific instructions for the job
    * the price that the freelancer charged
    * and more!

    Next James shares his personal motto, “Do what you do best, and outsource the rest.” There is no project too small to be outsourced to a freelancer, and you will not want to miss a minute of hearing how much easier life can be through outsourcing.
    The episode wraps up with an invitation to the Outsourcing Essentials course at The School of Internet Marketing. The course consists of 5 one-hour videos that walk through outsourcing from posting the project initially to paying for the job once the work is received and approved.
    Subscribe to the Affiliate Buzz now to stay on top of the latest news about the internet marketing industry, and if you have any questions about this podcast or anything else, please visit the Affiliate Buzz Facebook page.
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    http://jamesmartell.com/affiliatebuzz/
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    34 min
  • Affiliate Buzz #322 – Growth of Internet and Social Media: Notable Online Stats for 2013 – Pt 2 of 2
    In this edition of the Affiliate Buzz, hosts James and Arlene Martell take a look back at the Notable Online Stats for 2013. They discuss the growth of Internet and Social Media, including how social media sites YouTube, Facebook and Twitter performed.
    James and Arlene have four children who range in age from 18 to 26, and two granddaughters - one who just arrived in time for Christmas! While Arlene limits her mobile use to calling and texting, James and the kids use it for practically everything. And as this episode shows, they are far from alone!
    Everyone Is Going Mobile
    As James points out, the younger generation has it down pat when it comes to mobile devices and accessing the internet.One of his sons uses mobile devices so much that he joined the trend of giving up his landline completely. James and Arlene go on to discuss:

    * Who is really using these mobile devices
    * Social media sites accessed with mobile devices
    * Daily tasks achieved with mobile devices

    James and Arlene explain these figures not only with global statistics but also in relation to their own family. For example, one of their daughters limits her overall internet access from her mobile phone, with the exception of using it to access Facebook mobile.
    What’s In Store for 2014
    James goes on to give listeners a look into the future as he explains why gaming consoles, like Xbox One, that offer voice recognition make even the savviest techno-knowledgeable person feel like a neophyte. He shares an engaging example of a Skype conversation they had while his son used the device.
    James and Arlene then segue into the topic of internet traffic and mobile devices. As he points out, statistics for one student at The School of Internet Marketing shows that nearly 40% of her traffic comes from mobile devices. James goes on to share:

    * the amount of people who use mobile devices to open and read emails
    * figures for tablet sales and surprises about people who use them
    * how many older people are online now compared to five years ago

    With a new grandchild entering the family just a couple of days ago, James and Arlene ponder what statistics might show when she gets older. They go on to discuss related issues, like spam on mobile devices, and using click ads on mobile web or apps.
    Finally James and Arlene discuss YouTube and Twitter. Along with statistics about the explosive growth of mobile devices, such as who uses the sites and how they use them, they share their own personal reasons about why they prefer one social media site over another.
    James wraps up the episode by pointing out that if affiliates are not looking at mobile already, then in 2014 they should be and the above stats back up this idea. He also shares one strategy he could improve to triple or even quadruple their marketing business. It a small change that could improve your click-through rate by 200% or more!
    33 min
  • Affiliate Buzz #321 – Growth of Internet and Social Media: Notable Online Stats for 2013 – Pt 1 of 2
    In this edition of the Affiliate Buzz, hosts James and Arlene Martell discuss the growth of internet and social media, including how well social media sites such as YouTube, Facebook, and Twitter performed over the past twelve months.
    James and Arlene also look back at the Notable Online Stats for 2013. This week they discuss Facebook and YouTube, and in an upcoming episode they will discuss some other internet giants as it relates to growth. As James points out, it all trickles down to those working in the affiliate marketing industry.
    A Look Back at Stats
    The episode kicks off with Arlene sharing her reaction to the stats when James shared them with her. The growth of the internet is a popular industry topic, and this episode looks at it by taking a look at how far it’s come in the past year.
    The stats that James shares comes from reliable sources like TechCrunch and cover everything from online Black Friday sales to how much of online traffic originated from mobile sources. Some of the other stat-related items they discuss include:

    * why people are doing more shopping online than at the mall
    * the reasons behind mobile being a first choice for internet use
    * some of the ways that marketers can take advantage of Facebook

    James points out that while Facebook might seem like an everyday activity, it is a potential advertising tool that many marketers overlook. He shares a prime example based on his experiences with small businesses in his own local area, as well as the percent that usage increased during 2013.
    How Facebook Is Dominating the Internet
    Arlene shares that she was not a Facebook user until one major event changed her life forever. During this episode she reveals everything she loves about Facebook and how much time she averages on the social media giant per day. Meanwhile James looks at that same information from an internet marketing standpoint, including:

    * an average of how many people log into Facebook each day currently
    * the amount of business pages created on Facebook in 2013
    * the average number of photos that Facebook users upload every day
    * and more!

    Then the conversation turns to some surprising stats about YouTube, which James lists among his favorite websites. He shares how many hours of videos were watched in just one month in 2013, what type of audience watches the most videos, and where YouTube stacks up against other search engines. Arlene adds a good point about why YouTube and Facebook are often linked together.
    Finally James describes other ways that people share YouTube videos. As he points out, interactive content that encourage people to share is a great way to boost your website traffic. Tune in now to listen to all the information packed into this 30-minute episode and how it looks from an affiliate marketing perspective.
    Subscribe to the Affiliate Buzz now to stay on top of the latest news about the internet marketing industry, and if you have any questions about this podcast or anything else, please visit the Affiliate Buzz Facebook page.
    32 min

About Affiliate Buzz | Affiliate Marketing / Affiliate Programs / Internet / Online / Social Media Marketing - James Martell

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Since 2003, James Martell has been keeping affiliate marketers inspired, informed and motivated to succeed with affiliate programs. The Affiliate Buzz is the first and longest running podcast in the…