Africa Business of Sport Podcast

On this episode, Edem and Jabu discuss the role of sport in their childhood and the importance of consistently developing a solid knowledge base about the sports business. The pair also share their extensive academic and professional experiences in sport, how they came to meet through Brian Wesaala, the momentous launch of the Africa Business of Sport Podcast as well as the aspirations they have for the evolution of the podcast through producing research and articles, live shows and consulting services for the African sport business. 

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This episode is part of our four-part series in collaboration with Football Foundation for Africa, the organizers of the Africa Football Business Summit. 

Brian Wesaala is the Founder & Project Leader at the Football Foundation for Africa. In this episode, Brian joins Edem and Jabu to discuss his career journey and entry into the African sport business, the impact and success of the Africa Football Business Show, the Football Foundation for Africa's mission, launching Young African Leaders in Sport, creating a sustainable sport ecosystem in Africa and the legacy the Africa Football Business Summit aims to have on sport business summits and conferences in Africa. 

To secure your tickets for the AFBS, click here: https://afbs.footballfoundation.africa/registration/ 

If you enjoyed this episode, please leave us a 5-star review on Apple Podcasts or whichever podcast platform you use. Doing this helps grow the audience, secure high-profile guests and ultimately improve the podcast's content offering to you. 

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📱Connect with Edem 

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📱Connect with Jabu

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On 10 August 2022, the Confederation of African Football (CAF) convened in Arusha, Tanzania to launch the CAF Africa Super League. CAF President Dr Patrice Mostepe, alongside FIFA President Gianni Infantino, officially announced the launch of the groundbreaking competition "that is set to change the face of African football". With prize money total of $100m allocated, the Africa Super League will be the most lucrative club competition on the land. The innovative competition promises not only to accelerate the commercialisation of African football, but significantly support the training and retention footballing talent.

What does the introduction of the Africa Super League mean for the club competition landscape in Africa? What happens to the commercial and attractiveness of the CAF Champions League and domestic leagues across the continent? How does the CAF Super League affect grassroots football? Which media companies on the continent and globally are going to acquire the TV rights to this exciting new continental competition? All these questions and more to be answered on this debut episode of the Africa Business of Sport Podcast with Edem Spio and Jabu Mtwa. 

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🥇 Africa Business of Sport Podcast - Africa's #1 sport business podcast.