Welcome to “After The Exit” — the show where I interview CEO’s after they’ve sold their startup and have them share the lessons they learned in blood about business, relationships, and life. Look — you can learn a couple tips from how they built it, but the real wisdom — the moral of the story — comes at the end — after the exit.
Today’s guest is Jeremy Pryor, who sold his Explainer Video Agency, Epipheo, in September of 2020. Before starting Epipheo, he was a pastor turned entrepreneur — looking to integrate his faith, family and business all together. Epipheo was his third try at building a company. It started with a viral explainer video that Jeremy’s friend made in Christmas 2008 — it was the first of its kind, so they decided to capitalize on the hype and build a brand around it. This led to them capturing their first customer — Google Wave. This resulted in hundreds of leads coming in. The kept growing to around 700 leads per month, then competition set in. The decided to brand themselves as the premium explainer video company, pushing them upstream from mostly startups to mostly large companies. As the business grew, one of the co-founders went on and started the Bible Project, and around that time Jeremy came back in as CEO for 4 years. He stepped down about a year ago and brought in the former director of Ops in as the CEO to prep the company for sale. They just closed on a sale to him and the director of design in Sept 2020 for an undisclosed amount.
If you’re short on time and just want to browse the lessons, go to allsmith.org/afterthexit and you can browse all of the lessons and click to a hyperlink to that specific lesson in each youtube video.