12 December 2018: 'Self-Made Dubai Edition’ that seeks to recognize the hard work, perseverance, and courage of entrepreneurs who are changing the face of their respective industries. Dubai becomes the second market to host the Steve Madden Self-Made campaign after it premiered in New York in 2016.
Inspired by Steve’s life story and successes, the campaign was initiated in New York to give back and encourage other entrepreneurs on their path to success while teaching them what it means to be self-made. The Dubai edition, which started 9in mid-November, has identified five dynamic entrepreneurs who have made an impact in their respective spaces in the region.
The finalists who were selected after a rigorous vetting exercise include the sensational Dubai-based Lebanese singer and songwriter Hadi Sarieddine, Paul Kenny (the founder of Cobone), Yallacompare founder Jon Richardson, Filli Cafe founder Rafih Filli, and Emirati youth mentor Abdullah Al Qassab. The five finalists now become the ‘Face of Steve Madden Self-Made Dubai Campaign’.