Agency Side

🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Natalie Silverstein to discuss her journey from entrepreneur to leader in creator marketing and AI innovation.

Natalie shares her perspective on the rapidly evolving creator economy, the growing impact of AI tools on content creation, and the opportunities and challenges facing brands, creators, and marketers today. She also explores the ethical considerations surrounding AI, how technology is reshaping creative work, and why authenticity remains essential in an increasingly automated world.

The conversation dives into the future of creator marketing, responsible AI adoption, innovation in digital media, and practical insights for business leaders looking to stay ahead of change while maintaining meaningful human connections.

Tune in for an insightful conversation on AI, the creator economy, innovation, and the future of content creation. 🎙️

🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Josh Rosenberg, CEO of Day One Agency, to discuss his journey of building a creative agency from the ground up and navigating the ever-changing world of marketing.

Josh shares insights on staying ahead of cultural trends, fostering innovation within an agency, and adapting to shifts in media, technology, and consumer behavior. He also explores the evolving role of AI in marketing and why human creativity remains one of the most valuable assets in a world increasingly driven by data and automation.

The conversation dives into agency growth, creative problem-solving, client success, and what it takes to remain relevant in a rapidly evolving industry—along with practical advice for marketers, entrepreneurs, and leaders looking to stay ahead of change.

Tune in for an insightful conversation on creativity, culture, AI, and the future of marketing. 🎙️

🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Alessandro Bogliari, CEO of The Influencer Marketing Factory, to discuss his journey from Milan to building a global influencer marketing agency in New York.

Alessandro shares insights into the evolution of influencer marketing, the growing impact of AI on the creator economy, and how brands can stay culturally relevant in a rapidly changing digital landscape. He also opens up about entrepreneurship, scaling a business, and the mindset needed to stay creative and adaptable in today’s industry.

The conversation dives into creator trends, campaign strategy, and where influencer marketing is headed next—plus valuable advice for entrepreneurs and marketers looking to grow in the creator economy.

Tune in for an insightful conversation on creators, AI, and the future of marketing. 🎙️

🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Glenn Ginsburg, President of QYOU Media, to explore his journey from traditional media and entertainment to becoming a leader in creator and influencer marketing.

Glenn shares how brands can move beyond traditional advertising by leveraging creators, social platforms, and cultural relevance to build campaigns that truly connect with audiences. From his early days at Marvel, Comedy Central, and Disney to leading creator-driven strategies for major global brands, Glenn offers insights into the evolution of social media marketing and where the industry is headed next.

The conversation also dives into campaign strategy, measuring impact in creator marketing, the growing role of AI and data in the industry, and how brands can stay authentic while scaling their reach.

Tune in for an insightful discussion on creators, culture, and the future of marketing. 🎙️

🎧 In this episode of the podcast, host Justin Levinson sits down with Dan Portrait, Founder & CEO of Kamp Grizzly, to explore his journey from digital cinema to building a creative agency known for immersive storytelling.

Dan shares how Kamp Grizzly evolved over time, shaped in part by Portland’s unique culture and creative energy. He offers his perspective on crafting standout work, the role of environment in creativity, and how experiences—not just content—drive deeper audience connection.

The conversation also dives into the growing role of AI in creative workflows, how it’s influencing the future of storytelling, and where human creativity still leads. Plus, a more personal look at music, family, and the influences behind his approach.

Tune in for a thoughtful discussion on creativity, culture, and the future of storytelling. 🎙️

🎧 In this episode of the podcast, host Justin Levinson sits down with Amy Baril, CEO of Two Tango Collaborative, to explore her journey from media into agency leadership and the experiences that shaped her path.

Amy shares her perspective on building a strong agency culture, adapting to an ever-evolving marketing landscape, and what it takes to lead with clarity and purpose. She dives into the importance of human-centered marketing, meaningful community engagement, and how authentic connections drive long-term success.

The conversation also touches on navigating industry change, balancing technology with authenticity, and how leaders can stay grounded while embracing innovation. Tune in for a thoughtful discussion on leadership, culture, and the future of modern marketing. 🎙️

🎧 In this episode of the podcast, host Justin Levinson sits down with Ryan Bitzer, CEO of Digital Media Management, to explore his journey from social media novice to leading a full-service digital agency.

Ryan shares how his early experiences in social media shaped his path, offering insights into the evolution of digital strategy and what it takes to scale impactful campaigns today. He dives into the power of talent activation, the role of creators and fandoms, and how these elements drive modern marketing success.

The conversation also touches on remote team collaboration, the changing dynamics of agency work, and how AI and emerging technologies are transforming the social media landscape. Tune in for a forward-looking discussion on leadership, innovation, and the future of digital marketing. 🎙️

🎧 In this episode of the podcast, host Justin Levinson sits down with Meghan Holston, Chief of Staff at Small Girls PR, to explore her journey from PR intern to agency leadership.

Meghan shares how creative problem-solving has shaped her career, from navigating early roles in public relations to leading operations with a fresh, people-first mindset. She dives into innovative HR practices, talent development, and how fostering a strong internal culture can directly impact client success.

The conversation also explores the growing role of AI and technology in modern agency operations, and how embracing these tools can unlock new efficiencies and creative opportunities. Tune in for an insightful discussion on leadership, innovation, and building a thriving agency from the inside out. 🎙️

🎧 In this episode of the podcast, host Justin Levinson sits down with Adrianna Bevilaqua, Chief Creative Officer at M Booth, to discuss her journey from studying art history to leading the creative direction of a major marketing agency.

Adrianna shares insights on how creativity and cultural awareness shape modern campaigns, and why staying ahead of cultural trends is essential in today’s fast-moving communications landscape. She also talks about the evolving role of AI in the creative process and how emerging technologies are influencing the way agencies develop ideas and connect with audiences.

The conversation highlights the importance of authentic relationships in the industry, both with clients and within creative teams, and how collaboration helps drive meaningful work. Tune in for a thoughtful discussion on creativity, culture, and the future of marketing in an AI-driven world. 🎙️

🎧 In this episode of the podcast, host Justin Levinson sits down with Liza Suloti, co-founder of SHADOW, to discuss her journey from being an English major to becoming a leading PR and marketing expert in the beauty and wellness industry.

Liza shares insights on the importance of building long-term client relationships and how trust and collaboration play a key role in successful agency partnerships. She also talks about the evolution of integrated marketing and how agencies continue to adapt to the fast-changing communications landscape.

The conversation explores the growing influence of AI, cultural trends, and how these factors shape modern agency work. Liza also reflects on her experiences in the industry and what it takes to build a strong, forward-thinking agency. Tune in for an engaging discussion on creativity, strategy, and the future of PR and marketing. 🎙️