Agents Boardroom

We managed to tame our enthusiasm to discuss the Agents Boardroom launch party for a few minutes to debate all things direct mail. In todays show we debate the variables that both benefit and harm conversions, the best way to close an appointment, the questions you should ask vs the ones you most certainly shouldn't with (of course) some light party chat thrown in for good measure. If you're interested in converting listings via the written word, then welcome to the boardroom.

Tom is the Head of Partnerships for nationwide auction giant, I AM Sold. The 'IAM' group invented the 'modern method of auction' and complete on around 1,000 instructions each month. In todays podcast we discuss how offering a strategic 'limited choice of options' can help focus the clients mind, build authority and drive higher conversions for our businesses.

Tom shares some interesting data relative to appointment conversion, whilst breaking down the 'hows, whens and whys' of identifying opportunities and making the most of your time in the living room.

Todays podcast is the first ever 'solo recording' on the AB podcast - hosted by Ben. Today we delve in to the how's, what's and why's when it comes to video marketing. Ben talks to how video has impacted his own estate agency business over the year, and how it's impacted on relationships, brand and conversions. We delve in to key considerations, integrating video in a cash flow friendly way and how to get started.

Steve is the first 'team member' we have featured on the AB podcast. Steve works with Scott at Footprints Property. On todays episode Steve talks through the reasons that joining a team was a better fit for him personally, and how the money/autonomy he has gained has allowed him to maintain sanity and stability following a break up. A candid and insightful conversation with a brilliant agent and wonderful human. Thanks Steve!

Todays episode is candid and conversational. No agendas, scripts, questions or particular talking points other than us sharing (at last) what AB is all about, why we've created it and what it means for our partners and the broader estate agency community. We love what we do, and feel very lucky to be able to share our thoughts, plans, dreams and actions with you... so we hope you enjoy todays casual catch up on what the future holds inside the boardroom.

You can follow Agents Boardroom on Instagram: www.instagram.com/agentsboardroom

We visited eXp UK's Nick Reid at his latest listing to record todays podcast in person. In just two short years, Nicks life has changed beyond measure. In todays episode he talks about building a business by design, managing growth with children and how he's been able to have a huge impact (not just in his local market, but in his life) with a small portfolio.

You can connect with Nick on Instagram: https://www.instagram.com/nickreidestateagent?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==

Follow Agents Boardroom on Instagram: www.instagram.com/agentsboardroom

Karls career in property began back in 1988. In the almost forty years since, Karl has seen it all. Good markets, challenging markets... he's even operated at a high level in international markets. Today Karl is the driving force behind the 'eXp Luxury' product. Making incredible progress across Lancashire he is really establishing the foundations from which our future luxury partners will grow. In todays chat we learn more about Karls strategies, how he drives traction, and converts clients in the luxury segment of the market. One that we will be listening back to, for sure, and an episode we encourage you to bring your note pad for.

You can connect with Karl on Instagram: https://www.instagram.com/expluxury.karl.ormerod?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==

You can follow Agents Boardroom on Instagram: www.instagram.com/agentsboardroom

Kelvin Anderson joined eXp on the more limited side of our experience criteria and chose to set his business up on the remote Shetland Islands. Over the years Kelvin has built an incredible reputation and delivered outstanding results in his market... making him the market leader across all the metrics that matter: listings, sales & fees. Todays conversation proves that the 'yes but in my market...' excuses that we see are common place in estate agents really are self-imposed. If you can build an agency like this here, surely, it can be done anywhere.

Follow the Agents Boardroom on Instagram: www.instagram.com/agentsboardroom

Simon set his business up three years ago with one simple mission: To become the most useful person for UK Estate Agents to follow. Just three short years later, we think he might have just achieved that goal. With thirst for growth, a passion for property and an understanding of all things estate agency Simon has quickly become one of the best brains in the business. On todays show he breaks down the common traits for success, highlights the mistakes he observes estate agents often make and breaks down how to drive stronger outcomes through leveraging data. An episode packed with value and soundbites throughout... make sure you listen multiple times over AND bring a note pad.

You can follow Simon on Instagram by clicking here: https://www.instagram.com/opening_the_gates?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==

Connect with Agents Boardroom on Instagram: www.instagram.com/agentsboardroom

In 2021 Holly's life was turned upside down in both positive and negative ways. She was a new mum with a young baby but had recently been 'let go' from her employer in the aftermath of COVID and felt financially unstable.

In Holly's own words, she doubted herself and lacked confidence when she first set her business up. However, she managed to use that doubt as a force for positive change and through herself into start and building her dream - to own a successful estate agency business. Holly's hard work over the years has seen her grow from a nervous start up doing one listing per month to a real force in her local market. She's profitably scaled her brand to revenues she could only once have imagined, created jobs, collaborated with partner agents and built one of the most epic offices we've ever seen. Not just that though, she's achieved it all whilst being authentic and true to herself at every step.

In todays podcast we celebrate that success and unpack how we got here.