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AI is transforming identity security and giving cybercriminals superpowers. This episode explores the rise of deepfakes, social engineering, and why traditional MFA and recovery flows fail. Learn how businesses can protect digital trust and secure remote work in an AI-driven world. 

👉 Full Show Notes
https://www.microsoftinnovationpodcast.com/767

🎙️ What you’ll learn 

• Why generative AI accelerates identity theft and fraud 
• How deepfakes undermine video verification and trust 
• The hidden risks in MFA recovery and onboarding flows 
• Practical steps to secure help desks and remote workers 
• How mobile cryptographic attestation strengthens identity checks 

✅ Highlights 

• “Cybercrime now rivals the GDP of the world’s largest economies.” 
• “Generative AI has given superpowers to bad actors.” 
• “Deepfakes make it impossible to trust what’s on a video call.” 
• “Half of IT help desk calls are locked-out employees.” 
• “Recovery flows for MFA are fundamentally insecure.” 
• “North Koreans are applying for remote jobs using live deepfakes.” 
• “The camera on your laptop isn’t connected to the TPM chip.” 
• “We realised identity verification had to move to mobile.” 
• “HubSpot automated account recovery with high-assurance identity checks.” 
• “Okta recommends visual verification—but it’s slow and fragile.” 
• “Passkeys don’t eliminate passwords or provisioning risk.” 
• “AI lets attackers mimic company language and values effortlessly.” 

🧰 Mentioned 

• Nametag: https://getnametag.com/
• Microsoft: https://www.microsoft.com 
• Okta: https://www.okta.com 
• HubSpot: https://www.hubspot.com 
• Azure: https://azure.microsoft.com 
• Microsoft Entra ID: https://www.microsoft.com/en-us/security/business/identity-access/microsoft-entra-id 
• Cisco Duo: https://duo.com 
• Beyond Identity: https://www.beyondidentity.com 

✅Keywords 
ai security, identity theft, deepfakes, mfa recovery, remote work risk, social engineering, cybercrime growth, mobile attestation, okta, entra id, passkeys, generative ai

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Thanks for listening 🚀 - Mark Smith