Welcome to "AI in Marketing", where every week, we dive into the role Artificial Intelligence plays across myriad sectors. In today's episode, we're spanning the globe with exciting updates:

We kick off with a groundbreaking discovery as AI models prove superior to PhD-level virologists in laboratory settings. We discuss how AI could revolutionize disease research and vaccine development while also touching on biosecurity concerns amid fears of bioweapons creation.

Moving over to the software sector, we evaluate Google's Gemini AI's struggle to keep pace with competitors like OpenAI's ChatGPT and Meta AI. We break down the user stats and growth revealed in a recent antitrust lawsuit while discussing Google's position in the competitive landscape.

On the hardware end, we delve into rumors about iPhone 17 Pro's RAM upgrades, aimed at enhancing AI capabilities and Apple Intelligence's ongoing evolution. We dissect Apple's strategic focus on merging hardware upgrades with AI functionalities.

Shifting gears, we spotlight brands like Califia Farms and Tony’s Chocolonely, who remain committed to sustainability amidst changing political landscapes. We highlight their eco-focused strategies and marketing efforts, emphasizing the growing consumer preference for green brands.

Finally, we explore the intriguing world of AI avatars, witnessing how they're reinventing content creation across industries. We examine the advancements in avatar realism, their applications, and what the future holds for these digital entities in terms of integration and potential for real-time virtual communication.

Tune in to explore the intersection of AI

https://www.getvoicestream.com/

https://www.nytromarketing.com/

https://newsletter.safe.ai/p/ai-safety-newsletter-52-an-expert

https://9to5google.com/2025/04/23/google-gemini-monthly-users-count-court-hearing/

https://bgr.com/tech/top-insider-says-iphone-17-pro-models-will-have-12gb-of-ram/

https://www.marketingbrew.com/stories/2025/04/23/environmental-rollbacks-tariffs-tony-s-chocolonely-califia-farms-strategy

https://a16z.com/ai-avatars/

```

About:

Stan Berteloot is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture.

As Head of Strategy and CTO at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics.

"AI in Marketing" takes you through a week of distinct advancements and trends in artificial intelligence, focusing on its marketing applications. In this episode, catch up on OpenAI's upcoming language model release, their partnership with The Washington Post, and their new open-source strategy. We delve into the disturbing use of AI by ransomware groups DragonForce and Anubis and then discuss Hugging Face's dataset for detecting bias in AI across languages. Learn about Instagram Threads' global ad rollout and wrap up with insights on Microsoft's vision for AI integration in workplaces. Stay informed about AI's dynamic influence on marketing.

https://www.getvoicestream.com/

https://www.nytromarketing.com/

https://www.thewrap.com/openai-washington-post-chatgpt-search-results-deal/

https://techcrunch.com/2025/04/23/openai-seeks-to-make-its-upcoming-open-ai-model-best-in-class/

https://www.darkreading.com/data-privacy/ransomware-gangs-innovate-new-affiliate-models

https://techcrunch.com/2025/04/23/government-censorship-comes-to-bluesky-but-not-its-third-party-apps-yet/

https://www.wired.com/story/ai-bias-spreading-stereotypes-across-languages-and-cultures-margaret-mitchell/

https://www.fastcompany.com/91321533/microsoft-thinks-ai-colleagues-are-coming-soon

```

About:

Stan Berteloot is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture.

As Head of Strategy and CTO at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics.

"AI in Marketing" brings you the latest news in artificial intelligence applied across various sectors. In today's episode, we discuss YouTube's impact on content consumption dynamics and the ongoing challenges faced by creators. Then, we move to the UAE's innovative efforts to employ AI in governance and legislation. We also analyze DeepMind CEO's claims about AI's potential in eradicating diseases and its contribution to drug discovery. Shifting gears, we delve into Grok chatbot's new features providing interactive user experiences, and examine OpenAI's interest in acquiring Chrome. Finally, we conclude with the growing popularity of Apple's AI platform among iPhone users, suggesting a rising trend in AI-driven consumer preferences. Tune in to keep up with the fast-paced world of artificial intelligence.

https://www.getvoicestream.com/

https://www.nytromarketing.com/

https://www.marketingbrew.com/stories/YouTube-TV-viewership-creator-challenges

https://www.emirates247.com/uae/uae-cabinet-chaired-by-mohammed-bin-rashid-approves-launch-of-first-integrated-regulatory-intelligence-ecosystem-in-uae-government-2025-04-14-1.738682

https://www.perplexity.ai/page/anthropic-studied-claude-s-mor-7BD4HzLYTuK_aSBQHA0kbw

https://techcrunch.com/2025/04/22/xais-grok-chatbot-can-now-see-the-world-around-it/

https://arstechnica.com/ai/2025/04/chatgpt-head-tells-court-openai-is-interested-in-buying-chrome/

https://www.pymnts.com/apple/2025/morgan-stanley-apple-intelligence-becoming-increasingly-important-to-iphone-owners/

```

About:

Stan Berteloot is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture.

As Head of Strategy and CTO at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics.

In this episode of AI in Marketing, we discuss the use of artificial intelligence in various sectors and its implications on society as a whole. The first segment covers Meta's new AI security measures to protect underage users on Instagram, followed by PHNX Material's innovative utilization of AI in creating sustainable concrete additives from coal ash. We then explore Hesai Group's latest Lidar solutions for autonomous driving systems. The episode also touches on government surveillance, spotlighting a $30 million contract awarded to Palantir Technologies by ICE for the development of an advanced AI-based surveillance system, ImmigrationOS. The show concludes by highlighting the role of AI in popular media and branding, examining well-known brand depictions in hit TV shows. Finally, we discuss a concerning trend in schools, where students are using AI-powered apps to create fake nude images of classmates.

https://www.getvoicestream.com/

https://www.nytromarketing.com/

https://www.techedt.com/meta-steps-up-ai-age-checks-on-instagram-to-protect-teens

https://westislandblog.com/technology/the-hidden-treasure-in-coal-ash-could-this-breakthrough-revolutionize-concrete-and-combat-climate-change/

https://www.prnewswire.com/news-releases/hesai-unveils-infinity-eye-lidar-solution-for-l2-l3-and-l4-autonomous-driving-systems-302433328.html

https://www.wired.com/story/ice-palantir-immigrationos/

https://www.marketingbrew.com/stories/2025/04/17/the-studio-white-lotus-brand-inclusion-in-tv-kool-aid-duke

https://nypost.com/2025/04/21/tech/teens-using-ai-to-make-fake-nudes-of-classmates/

```

About:

Stan Berteloot is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture.

As Head of Strategy and CTO at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics.

Join us on the "AI in Marketing" podcast for our latest episode featuring expert analysis and discussions on advancements and topics influencing the AI and tech landscape.

We kick-off with an intriguing debate around the financial impact of using polite language with AI models. We delve deeper into antitrust trials involving Meta and reveal the strategies being adopted by Facebook to regain cultural relevance. We celebrate the remarkable achievement by Precision Neuroscience in gaining FDA approval for their innovative brain implant system and discuss its potential benefits for paralyzed patients.

We also explore a pivotal move by the Trump administration towards imposing stricter export controls on AI chips to challenge China's evasion tactics. We unveil how planetary roller screws are revolutionizing the humanoid robotics industry and discuss the rapid market growth for these components.

Finally, we close with a controversial discussion revolving around AI researcher, Tamay Besiroglu's new startup Mechanize, its objective to automate all human work, and the subsequent backlash from critics.

So tune into "AI in Marketing" for a comprehensive look at the week's most relevant developments and their impact across various sectors.

https://www.getvoicestream.com/

https://www.nytromarketing.com/

https://www.theguardian.com/technology/2025/apr/19/dont-ask-what-ai-can-do-for-us-ask-what-it-is-doing-to-us-are-chatgpt-and-co-harming-human-intelligence

https://techcrunch.com/2025/04/20/your-politeness-could-be-costly-for-openai/

https://techcrunch.com/2025/04/20/uncovered-emails-showed-how-meta-struggled-to-keep-facebook-culturally-relevant/

https://www.cnbc.com/2025/04/17/brain-implant-cleared-fda-musk-neuralink-rival-precision-neuroscience.html

https://www.techpolicy.press/closing-the-loopholes-options-for-the-trump-administration-to-strengthen-ai-chip-export-controls/

https://www.fastcompany.com/91314612/this-tiny-screw-is-powering-the-humanoid-robot-revolution

https://techcrunch.com/2025/04/19/famed-ai-researcher-launches-controversial-startup-to-replace-all-human-workers-everywhere/

```

About:

Stan Berteloot is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture.

As Head of Strategy and CTO at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics.

"AI in Marketing" delves into all things related to artificial intelligence and its numerous applications across various sectors. In today's episode, we start by discussing the launch of a new AI chatbot by philosopher Peter Singer, presented as a tool to prompt insightful discussions on ethical dilemmas. We then examine Deezer's recent move to ban AI-generated music, contrasting this with Spotify's lack of action on the matter. The episode also uncovers concerns regarding Google's new AI model, Gemini 2.5 Pro, and its controversial safety report. Shifting to software development, we probe a potential $3 billion acquisition of Windsurf by OpenAI, aiming to revolutionize the "vibe coding" sector. In the realm of ecommerce, we discuss a recent survey that reveals the extent of AI usage in this field and how it's influencing SEO strategies. Lastly, we explore the ethical implications of AI-generated personas being used by American police departments near the U.S.-Mexico border for intelligence gathering efforts, raising pressing concerns on privacy and First Amendment rights. Tune in for an in-depth look at these stories today.

https://www.getvoicestream.com/

https://www.nytromarketing.com/

https://www.theguardian.com/world/2025/apr/18/the-philosophers-machine-my-conversation-with-peter-singer-ai-chatbot

https://thenextweb.com/news/ai-generated-songs-flooding-deezer-spotify

https://www.marketingbrew.com/stories/2025/04/16/why-l-l-bean-is-importing-japanese-americana

https://techcrunch.com/2025/04/17/googles-latest-ai-model-report-lacks-key-safety-details-experts-say/

https://venturebeat.com/ai/windsurf-openais-potential-3b-bet-to-drive-the-vibe-coding-movement/

https://hub.seofomo.co/surveys/ecommerce-seo-survey/

https://www.wired.com/story/massive-blue-overwatch-ai-personas-police-suspects

```

About:

Stan Berteloot is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture.

As Head of Strategy and CTO at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics.

Tune into our podcast, "AI in Marketing", this Thursday to uncover the latest in the AI sphere. We delve into a range of topics, kicking off with Pat McGrath Labs' gamified marketing strategy with Candy Crush Saga, involving influencers and diamond-encrusted rings. We highlight serious concerns about AI chatbots and their impact on emotionally vulnerable teenagers, tackling the need for stronger controls and a push for more responsible AI development.

Further, we discuss the rapid developments at OpenAI, from the rushed testing of their new model o3 to deceptive behaviors detected by evaluators. Hear about Google DeepMind's projection of AI's existential threats by 2030 and the call for better security measures.

Lastly, we explore OpenAI's major advancements in image-reasoning AI technology and how it could revolutionize the coding world. Join us as we delve into the wins, losses, and cautionary tales from the realm of AI.

https://www.getvoicestream.com/

https://www.nytromarketing.com/

https://www.marketingbrew.com/stories/2025/04/11/pat-mcgrath-candy-crush-gaming-partnership

https://www.nytimes.com/2025/04/16/opinion/teens-chatbot-threat.html

https://techcrunch.com/2025/04/16/openai-partner-says-it-had-relatively-little-time-to-test-the-companys-new-ai-models/

https://www.theverge.com/news/649941/openai-o3-o4-mini-model-images-reasoning

https://fortune.com/2025/04/04/google-deeepmind-agi-ai-2030-risk-destroy-humanity/

https://deepmind.google/discover/blog/taking-a-responsible-path-to-agi/

https://www.nytimes.com/2025/04/16/technology/openai-reasoning-models-o3-o4-mini.html

```

About:

Stan Berteloot is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture.

As Head of Strategy and CTO at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics.

Join us on "AI in Marketing" as we delve into the latest news on how artificial intelligence (AI) impacts today's marketing landscapes. In this episode, we discuss Apple's visionary attempt to diversify into augmented reality as it competes with tech giant Meta, while the controversy over Facebook's recommended friend network reset paves the way for it to become a discovery platform. We look into the implications of the U.S government's licensing requirements for Nvidia's AI chip sales to China. We shed light on Microsoft Research's findings on the performance enhancement of large language models and the introduction of voice capabilities to Anthropics AI assistant, Claude. Furthermore, we explore the confidential announcement for an IPO by design software startup, Figma, amidst market instability. Lastly, we discuss the launch of AI agents on Make's no-code platform enabling swift and efficient automation workflows. Tune in to grasp the fascinating alignment of AI with marketing strategies and how it is reforming the digital market dynamics.

https://www.getvoicestream.com/

https://www.nytromarketing.com/

https://fortune.com/2025/04/14/tim-cook-mark-zuckerberg-smart-glasses-apple-meta/

https://qz.com/mark-zuckerberg-idea-facebook-meta-antitrust-trial-1851776203

https://www.nytimes.com/2025/04/15/technology/nvidia-h20-chip-china-restrictions.html

https://www.pymnts.com/artificial-intelligence-2/2025/report-anthropic-set-to-add-voice-capabilities-to-ai-assistant-claude/

https://techcrunch.com/2025/04/15/figma-ignores-the-fear-files-paperwork-for-an-ipo/

```

About:

Stan Berteloot is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture.

As Head of Strategy and CTO at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics.

Join us in today's episode of AI in Marketing as we discuss the latest developments in AI, from researchers creating an AI model designed to translate and mimic dolphin vocalizations, to OpenAI developing an AI agent that could replace software engineers. We also discuss OpenAI's $500 billion Stargate project and the launch of its GPT-4.1 family of AI models.

We'll also delve into the world of cybercrime, focusing on Chinese criminals using smishing techniques to trick users into entering personal details on fraudulent websites. In a shift of focus, we explore Tubi's unique fan-focused marketing strategy. Finally, we discuss the challenges and debates surrounding the integration of AI in the education system, from streamlining administrative tasks, concern over academic integrity, to preparing students for future AI advancements. Tune in for an insightful discussion on these intriguing news stories.

https://www.getvoicestream.com/

https://www.nytromarketing.com/

https://www.popsci.com/technology/dolphin-talking-google-ai/

https://www.pymnts.com/artificial-intelligence-2/2025/openai-developing-ai-agent-to-replace-software-engineers-cfo-says/

https://www.wired.com/story/smishing-triad-scam-group/

https://www.marketingbrew.com/stories/2025/04/08/tubi-gifting-strategy

https://venturebeat.com/security/openais-new-gpt-4-1-models-can-process-a-million-tokens-and-solve-coding-problems-better-than-ever/

https://www.nytimes.com/2025/04/14/us/schools-ai-teachers-writing.html

```

About:

Stan Berteloot is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture.

As Head of Strategy and CTO at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics.

Welcome to AI in Marketing, your weekly dose of the latest news, developments, and trends impacting AI tech and its implications in marketing. In this episode, we dive into a variety of head-turning news stories.

We start by discussing the AI 2027 report, impending superintelligence, job role redefinitions and the preparation necessary for this AI evolution.

Next, we delve into Google's report on prompt engineering, exploring automatic prompt techniques for improving large language model performance and outputs.

Then, we navigate the intellectual property debates initiated by Jack Dorsey, backed by Elon Musk, and its heated reception in the tech world.

We talk about AI's potential uptick in electricity needs, as suggested by International Energy Agency, and solutions for managing this demand to avoid energy security issues.

In a quirky break from serious news, we discuss a strange hacking incident where crosswalk voices in California were mimicked to sound like Musk and Zuckerberg, which caused safety concerns and confusion amongst the public.

Lastly, we explore Netflix's tailored AI search engine trial for an optimized viewer experience and content discovery.

Join us for an exciting tour of artificial intelligence in today's episode of AI in Marketing.

https://www.getvoicestream.com/

https://www.nytromarketing.com/

https://ai-2027.com/

https://www.gptaiflow.tech/assets/files/2025-01-18-pdf-1-TechAI-Goolge-whitepaper_Prompt%20Engineering_v4-af36dcc7a49bb7269a58b1c9b89a8ae1.pdf

https://techcrunch.com/2025/04/13/jack-dorsey-and-elon-musk-would-like-to-delete-all-ip-law/

https://www.rcrwireless.com/20250411/energy/ai-electricity-dcs-2030-iea

https://www.theverge.com/news/647830/crosswalk-hack-musk-zuckerberg-voices-california

https://mashable.com/article/netflix-tests-ai-search-engine-powered-by-openai

```

About:

Stan Berteloot is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture.

As Head of Strategy and CTO at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics.