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Share AI Meets Marketing: How General Mills is Redefining Enterprise Capabilities with Carter Jensen (Senior Manager, Enterprise Marketing Capabilities at General Mills)
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AI Meets Marketing: How General Mills is Redefining Enterprise Capabilities with Carter Jensen (Senior Manager, Enterprise Marketing Capabilities at General Mills)
What has been the most exciting or rewarding aspect of leading the acceleration of AI in marketing, and how do you see it reshaping the future of connected commerce?
What key experiences or lessons have been most pivotal in shaping your approach to digital strategy and performance marketing?
Being named a P2Pi 40 under 40 leader is a significant achievement. How has this recognition influenced your professional journey, and what does it mean for your leadership in the rapidly evolving digital landscape?
As someone who balances revenue accountability with a customer-centric approach, how do you ensure that your digital strategies remain aligned with both business goals and consumer needs in a constantly changing market?
Looking ahead, what are you most excited about in terms of digital strategy? How do you anticipate these technologies evolving, and what new opportunities do you see for brands to connect with the modern, digitally-first consumer?
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By The CPG View
4.7
1919 ratings
What has been the most exciting or rewarding aspect of leading the acceleration of AI in marketing, and how do you see it reshaping the future of connected commerce?
What key experiences or lessons have been most pivotal in shaping your approach to digital strategy and performance marketing?
Being named a P2Pi 40 under 40 leader is a significant achievement. How has this recognition influenced your professional journey, and what does it mean for your leadership in the rapidly evolving digital landscape?
As someone who balances revenue accountability with a customer-centric approach, how do you ensure that your digital strategies remain aligned with both business goals and consumer needs in a constantly changing market?
Looking ahead, what are you most excited about in terms of digital strategy? How do you anticipate these technologies evolving, and what new opportunities do you see for brands to connect with the modern, digitally-first consumer?
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