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Disclaimer: The AI Paycheck Podcast is for informational purposes only and does not provide financial, investment, or legal advice. Please consult a professional before making decisions based on our content.

AI Paycheck: The Complete Keyword Clustering System for Niche-Sites

If you run a Niche-Site and want traffic that truly compounds, this episode is mandatory listening.

Stop writing random, scattered posts that confuse crawlers! In this episode of AI Paycheck, host Raje sits down with spreadsheet wizard and silent site builder Evan Reddick to break down his full, step-by-step keyword clustering system designed to build topical authority fast with minimal guesswork.

Evan promises you will leave with a definitive roadmap, a practical process, and a clear way to measure if your content strategy is actually working.

Why Topical Clustering is Essential for Your Niche-Site

Search engines rank topics, not isolated keywords. Evan explains that clustering allows you to ship sets of pages that consistently support each other, creating topical depth, superior internal linking, and leading to better click-through rates.

We detail how to move from scattered content to a clean, planned architecture: Hub pages $\rightarrow$ Spokes $\rightarrow$ Supporting Posts $\rightarrow$ FAQs.

Key Discussions and Actionable Takeaways

• The Keyword Collection Strategy: Learn where to pull raw terms—from simple Google auto-suggest and 'People also ask' features to using budget-friendly tools for long-tail scraping. Evan shares the essential data columns you must include in your tracking sheet (keyword, volume, KD, CPC, intent).
• The Two-Pass Clustering Method: We dive into the crucial process of cleaning keywords (de-duping, normalizing, tagging intent) before grouping them into tight clusters. Discover the serious mistakes people make, such as creating clusters that are too broad or ignoring the reality of the Search Engine Results Page (SERP).
• Building the Topical Map: Structuring your content into three necessary layers—Pillars (Hubs), specific subtopics (Spokes), and essential Support content (FAQs, glossaries).
• Prioritization Framework: Stop guessing what to write first. Evan reveals his Business Value Score, a rating system based on monetization fit, keyword difficulty, volume potential, SERP softness, and internal leverage to ensure you only ship the highest-impact clusters in your sprints.
• Scaling Content Safely with AI: Get the three core content templates (Informational Guide, Best-of List, Comparison) that allow you to scale writing consistency. Learn how to leverage AI to draft outlines and FAQs by feeding it specific entities and intent, while strictly adhering to human editing for tables and conclusions.
• Deliberate Interlinking: We discuss the importance of a 'link ledger' and the mandatory internal linking rules for every new page: linking up to the hub, cross-linking to siblings, and linking to support pages.
• The Analytics Loop: How to use Google Search Console (GSC) weekly to spot cannibalization, and how to use monthly data to prune zero-impression pages while expanding your winners.

Launch Your Site in 7 Days

Evan shares his concise 7-day starter plan to collect keywords, cluster a core topic, draft your first two spoke pages, and build initial linkable assets.

If you are ready to stop chasing random traffic and start building structured, high-authority Niche-Site assets, press play now!