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Could the song of Summer 2026 be completely AI-generated? 

In this episode, I explore the viral phenomenon of The Puerto Rico Song, created using AI music platform Suno. From millions of social media views to celebrity endorsements, I examine what this breakout hit tells us about the future of music, creativity, and how AI is changing the way viral content is made and shared. 

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 Claude for Marketing signals the next phase of AI: specialised agents built for specific business functions. 

In this episode, I explore how Anthropic's new marketing-focused AI is moving beyond chatbots to become a true marketing co-pilot, what it means for the future of agentic AI, and the governance considerations organisations need to address as AI becomes embedded in everyday workflows. 

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Would you take life advice from a chatbot? More and more people are, and it's raising important questions about our relationship with AI. 

In this episode, taken from my weekly Good Morning Dublin Digital Download, I explore the rise of parasocial relationships in the AI age. From AI chatbots and virtual influencers to digital versions of loved ones, I discuss why we're forming emotional connections with artificial intelligence, the risks of becoming overly reliant on AI, and how to maintain healthy boundaries while embracing the technology.

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Want to go deeper on AI? 

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Frameworks are fine, but what does this actually look like in the wild? 

In this episode, I share four real engagements: a public sector comms team, 30+ tourism SMEs, an EU institution in a regulated environment, and a national government AI-driven SEO programme. Different sectors, different stakes, one common thread - it always starts with training people, not buying tools.

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AI Governance is often the piece of work that everyone dreads in case they get it wrong. 

In this episode, I explain what AI governance actually means, why a 40-page document nobody reads is worse than useless, and how to build guidance light enough to live with but strict enough to protect what matters. Then I translate the EU AI Act into plain English - the four risk tiers and what they mean for everyday organisations.

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Your AI strategy is only as strong as your team's confidence to use it. 

In this episode, I walk through the five stages of AI adoption - from awareness through to strategic - and the specific risk lurking at each one. Confidence isn't something that just happens. It's a leadership outcome you build deliberately, the same way you'd build any other capability. 

Key takeaways: 

- The five stages: awareness, exposure, application, integration, strategic - each with its own trap, from panic-buying tools to complacency at the top. 

- Move the team one stage at a time. Audit where each person sits, lift the bottom up first, champion the most curious. 

- The danger zone is application without governance - that's where shadow AI use creeps in. 

- Confidence is a leadership outcome. Make learning continuous and celebrate visible wins.

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This is not an AI strategy, asking what AI tool we should use in our organisation? Instead, start asking what AI can do and start asking where your organisation is losing time, energy, and value. 

In this episode, I run the four-area scan - productivity, content, insight, service - and explain why the winning move is to pick where the pain is greatest, not where the tech is shiniest. I also break down the four mistakes nearly every organisation makes, from tools-first thinking to pilot purgatory. 

Watch the full webinar replay here: https://webinarkit.com/replay/6a197f3a80561b683414ca48

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Most organisations are buying AI tools before they've decided what they're trying to fix. 

In this episode, I walk through the three-part framework that underpins any AI strategy that holds up in practice: Know AI, Use AI, Govern AI.

Watch the full webinar replay here: https://webinarkit.com/replay/6a197f3a80561b683414ca48

Want to go deeper on AI? 

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Can artificial intelligence make video production faster, smarter, and more creative without sacrificing authenticity? 

In this long listen episode, I sit down with video producer and storyteller Thady Kavanagh to explore how AI is transforming video workflows while keeping people, trust, and storytelling at the centre. Thady shares how he uses AI tools to streamline time-consuming tasks such as transcription, subtitling, content organisation, and editing preparation, allowing him to focus more on the creative decisions that matter. 

Connect with Thady: 

linkedin.com/in/thadykavanagh 

https://www.thadykavanagh.com/

Want to go deeper on AI? 

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