Aleksander Vitkin Podcast

Aleksander Vitkin Podcast

By Aleksander VitkinBusiness
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Aleksander Vitkin Podcast episodes

  • The Best Technique To Beat Procrastination
    The best technique to beat procrastination, how to stop procrastination, stop procrastination, procrastination motivation, how to avoid procrastination, overcome procrastination, how to stop business procrastination
    Here's the best productivity hack you've ever seen + me testing out some awesome new lighting effects.
    “Want to connect on facebook? Add me on Facebook:
    http://www.facebook.com/aleksander.vitkin
    Follow me on Instagram: @aleksvitkin”
    Here is a trick that will help you focus your mind on a project that you have been procrastinating for so long and finally you will be able to start working on it. If you know that this project is super important to you and you cannot motivate yourself to do it, then you have to read the rest of this article.
    This article will share with you a productivity hack that will help you get through this limiting belief and get you the results that you want. It will motivate you be as productive as possible and keep working at the maximum capacity.
    The traditional way to fix procrastination is to create a To-Do list and go through every item one by one. Actually, this does not really work. People usually are afraid of these big lists and the amount of work that is ahead of them and that needs to be done.
    Here is a better method that gets results. In our mastermind we tell people that they have to create a mind map on a video. They create a step – by – step breakdown of their day. We teach how to implement new things that we are learning into our day.
    This strategy is used mainly by famous athletes. Here is an example with Michael Phelps.
    Before he jumps into the water, he closes his eyes and he visualizes how he is going to feel and how much distance there is between him and the water surface. That visualization is almost as effective as you are doing the swim yourself.
    That visualization is related to us in business as well.
    If you write everything down and make it in a video, you are forced to visualize it on a deep profound level. You are going to have a clear idea on what you are going to do this day. The reason for that is because you have done the hard thinking beforehand. Everything is planned and you do not have to waste time wondering what to prioritize in your activities.
    You will feel like that you have been doing it for a number of weeks. The building of your habit can be cut down from 90 days to a few weeks or even days. Even people who have super busy days are able to conquer procrastination.
    They create a step-by-step process of how they are going to implement their new habits in their lives. The difference between someone who has been doing business for a long time and someone who has been doing business for a short time is that, the people from the first group automatically start listing miniscule details and the map in their mind is much clearer. The mind of newbies is pretty simple. They just go and get sales. They do not have a detailed map.
    If you get newbies to visualize and create a detailed map, based on what you teach them, they can become advanced much more quickly and get results much faster.
    When I am coaching people we get people results much faster. We teach every person based on their needs, desires and life situation. The tool, that we use, is fully customizable and works like magic. Even if you do not work with me, you can do it too. It works fantastically well.
    5 min
  • The Best Technique To Beat Procrastination
    The best technique to beat procrastination, how to stop procrastination, stop procrastination, procrastination motivation, how to avoid procrastination, overcome procrastination, how to stop business procrastination
    Here's the best productivity hack you've ever seen + me testing out some awesome new lighting effects.
    “Want to connect on facebook? Add me on Facebook:
    http://www.facebook.com/aleksander.vitkin
    Follow me on Instagram: @aleksvitkin”
    Here is a trick that will help you focus your mind on a project that you have been procrastinating for so long and finally you will be able to start working on it. If you know that this project is super important to you and you cannot motivate yourself to do it, then you have to read the rest of this article.
    This article will share with you a productivity hack that will help you get through this limiting belief and get you the results that you want. It will motivate you be as productive as possible and keep working at the maximum capacity.
    The traditional way to fix procrastination is to create a To-Do list and go through every item one by one. Actually, this does not really work. People usually are afraid of these big lists and the amount of work that is ahead of them and that needs to be done.
    Here is a better method that gets results. In our mastermind we tell people that they have to create a mind map on a video. They create a step – by – step breakdown of their day. We teach how to implement new things that we are learning into our day.
    This strategy is used mainly by famous athletes. Here is an example with Michael Phelps.
    Before he jumps into the water, he closes his eyes and he visualizes how he is going to feel and how much distance there is between him and the water surface. That visualization is almost as effective as you are doing the swim yourself.
    That visualization is related to us in business as well.
    If you write everything down and make it in a video, you are forced to visualize it on a deep profound level. You are going to have a clear idea on what you are going to do this day. The reason for that is because you have done the hard thinking beforehand. Everything is planned and you do not have to waste time wondering what to prioritize in your activities.
    You will feel like that you have been doing it for a number of weeks. The building of your habit can be cut down from 90 days to a few weeks or even days. Even people who have super busy days are able to conquer procrastination.
    They create a step-by-step process of how they are going to implement their new habits in their lives. The difference between someone who has been doing business for a long time and someone who has been doing business for a short time is that, the people from the first group automatically start listing miniscule details and the map in their mind is much clearer. The mind of newbies is pretty simple. They just go and get sales. They do not have a detailed map.
    If you get newbies to visualize and create a detailed map, based on what you teach them, they can become advanced much more quickly and get results much faster.
    When I am coaching people we get people results much faster. We teach every person based on their needs, desires and life situation. The tool, that we use, is fully customizable and works like magic. Even if you do not work with me, you can do it too. It works fantastically well.
    5 min
  • The Best Technique To Beat Procrastination
    The best technique to beat procrastination, how to stop procrastination, stop procrastination, procrastination motivation, how to avoid procrastination, overcome procrastination, how to stop business procrastination
    Here's the best productivity hack you've ever seen + me testing out some awesome new lighting effects.
    “Want to connect on facebook? Add me on Facebook:
    http://www.facebook.com/aleksander.vitkin
    Follow me on Instagram: @aleksvitkin”
    Here is a trick that will help you focus your mind on a project that you have been procrastinating for so long and finally you will be able to start working on it. If you know that this project is super important to you and you cannot motivate yourself to do it, then you have to read the rest of this article.
    This article will share with you a productivity hack that will help you get through this limiting belief and get you the results that you want. It will motivate you be as productive as possible and keep working at the maximum capacity.
    The traditional way to fix procrastination is to create a To-Do list and go through every item one by one. Actually, this does not really work. People usually are afraid of these big lists and the amount of work that is ahead of them and that needs to be done.
    Here is a better method that gets results. In our mastermind we tell people that they have to create a mind map on a video. They create a step – by – step breakdown of their day. We teach how to implement new things that we are learning into our day.
    This strategy is used mainly by famous athletes. Here is an example with Michael Phelps.
    Before he jumps into the water, he closes his eyes and he visualizes how he is going to feel and how much distance there is between him and the water surface. That visualization is almost as effective as you are doing the swim yourself.
    That visualization is related to us in business as well.
    If you write everything down and make it in a video, you are forced to visualize it on a deep profound level. You are going to have a clear idea on what you are going to do this day. The reason for that is because you have done the hard thinking beforehand. Everything is planned and you do not have to waste time wondering what to prioritize in your activities.
    You will feel like that you have been doing it for a number of weeks. The building of your habit can be cut down from 90 days to a few weeks or even days. Even people who have super busy days are able to conquer procrastination.
    They create a step-by-step process of how they are going to implement their new habits in their lives. The difference between someone who has been doing business for a long time and someone who has been doing business for a short time is that, the people from the first group automatically start listing miniscule details and the map in their mind is much clearer. The mind of newbies is pretty simple. They just go and get sales. They do not have a detailed map.
    If you get newbies to visualize and create a detailed map, based on what you teach them, they can become advanced much more quickly and get results much faster.
    When I am coaching people we get people results much faster. We teach every person based on their needs, desires and life situation. The tool, that we use, is fully customizable and works like magic. Even if you do not work with me, you can do it too. It works fantastically well.
    5 min
  • How Many Calls Do You Need To Close A Sale
    How many meetings and calls do you actually need to close a sale? People's answers range from 1 call to 3 months of meetings and calls. Here's my answer for most situations when selling to small companies and individuals.
    “Want to connect on facebook? Add me on Facebook:
    http://www.facebook.com/aleksander.vitkin
    Follow me on Instagram: @aleksvitkin”
    The traditional sales process consists of about 5 meetings or calls. There are many phases which you have to go through in order to close the sale. In the last phase you might even not get paid 100% upfront.
    It is not necessary the sales process to take that long. You can get the sale much sooner.
    People usually think that it takes a certain amount of meetings to close a sale. That is absolutely true when you are dealing with a huge company. There is no way to get them out of their buying process. You cannot close a sale with such companies on the first call. However, if you are dealing with a small company, you can close them on the first call and get 100% of the money upfront.
    Here is an example with a caveman.
    A caveman is used to travel all around a mountain to drink water and then travel back with the risk of getting injured or killed. If I take him to my apartment and allow him to drink my water, he would not believe that this is water, because he has a different perspective of getting water.
    Imagine that you have to spend all of that effort to get what you want. This applies to sales as well.
    A lot of sales people believe that they have to spend enormous amount of effort to get to that first sale. In fact, it is a lot easier than they think. They just have not put in enough time and effort to do the research of how the sales process works.
    Sales people have to look at it as a scientist and test it. They have to compare the actual data, results and processes and see what gets them the best results, based on their time investment. Lower opportunity cost and increased profit per day. That is what you have to do if you are in business and in sales.
    If you are dealing with very big companies you might spend a few months to establish the relationship between you and them. They can be very influential companies and in the name of the bigger potential profit you have to spend more time to close them.
    However, it is 100% possible to close people or small companies during the first call. You have to adjust to the people you are working with.
    The other people, who are trying to get people to work for them, also realize that their time is valuable and they do not want to spend a lot of time on sales conversations with you. If you deliver enough value to them, most likely you will close them on the first call.
    Here is the #1 method to shorten the buying cycle.
    You have to find out their most deeply desired needs that they don’t want to share. You need to ask the right questions. The most important phase of the sales process is the motivation phase.
    You have to ask questions like:
    1. Why do you need this project done?
    2. Why are you motivated to work with me?
    3. Why do you want this part of your business handled?
    You keep asking until you get logical reasons. The more they give you reasons, the more they will assure you they want to buy.
    If you ask the right questions, you can skip all these meetings and they will sell the product to themselves. You will not have to spend a lot of time figuring everything out. This is the most important phase of the sales process.
    You have to include that powerful strategy in your sales process. It will increase your close rate by a factor or two. I have tried it myself and was able to increase my close rate from 25% to 50% / 80% close rate.
    I am not the perfect sales person, but it worked for me really well. So, it will work for you as well.
    7 min
  • How Many Calls Do You Need To Close A Sale
    How many meetings and calls do you actually need to close a sale? People's answers range from 1 call to 3 months of meetings and calls. Here's my answer for most situations when selling to small companies and individuals.
    “Want to connect on facebook? Add me on Facebook:
    http://www.facebook.com/aleksander.vitkin
    Follow me on Instagram: @aleksvitkin”
    The traditional sales process consists of about 5 meetings or calls. There are many phases which you have to go through in order to close the sale. In the last phase you might even not get paid 100% upfront.
    It is not necessary the sales process to take that long. You can get the sale much sooner.
    People usually think that it takes a certain amount of meetings to close a sale. That is absolutely true when you are dealing with a huge company. There is no way to get them out of their buying process. You cannot close a sale with such companies on the first call. However, if you are dealing with a small company, you can close them on the first call and get 100% of the money upfront.
    Here is an example with a caveman.
    A caveman is used to travel all around a mountain to drink water and then travel back with the risk of getting injured or killed. If I take him to my apartment and allow him to drink my water, he would not believe that this is water, because he has a different perspective of getting water.
    Imagine that you have to spend all of that effort to get what you want. This applies to sales as well.
    A lot of sales people believe that they have to spend enormous amount of effort to get to that first sale. In fact, it is a lot easier than they think. They just have not put in enough time and effort to do the research of how the sales process works.
    Sales people have to look at it as a scientist and test it. They have to compare the actual data, results and processes and see what gets them the best results, based on their time investment. Lower opportunity cost and increased profit per day. That is what you have to do if you are in business and in sales.
    If you are dealing with very big companies you might spend a few months to establish the relationship between you and them. They can be very influential companies and in the name of the bigger potential profit you have to spend more time to close them.
    However, it is 100% possible to close people or small companies during the first call. You have to adjust to the people you are working with.
    The other people, who are trying to get people to work for them, also realize that their time is valuable and they do not want to spend a lot of time on sales conversations with you. If you deliver enough value to them, most likely you will close them on the first call.
    Here is the #1 method to shorten the buying cycle.
    You have to find out their most deeply desired needs that they don’t want to share. You need to ask the right questions. The most important phase of the sales process is the motivation phase.
    You have to ask questions like:
    1. Why do you need this project done?
    2. Why are you motivated to work with me?
    3. Why do you want this part of your business handled?
    You keep asking until you get logical reasons. The more they give you reasons, the more they will assure you they want to buy.
    If you ask the right questions, you can skip all these meetings and they will sell the product to themselves. You will not have to spend a lot of time figuring everything out. This is the most important phase of the sales process.
    You have to include that powerful strategy in your sales process. It will increase your close rate by a factor or two. I have tried it myself and was able to increase my close rate from 25% to 50% / 80% close rate.
    I am not the perfect sales person, but it worked for me really well. So, it will work for you as well.
    7 min
  • How Many Calls Do You Need To Close A Sale
    How many meetings and calls do you actually need to close a sale? People's answers range from 1 call to 3 months of meetings and calls. Here's my answer for most situations when selling to small companies and individuals.
    “Want to connect on facebook? Add me on Facebook:
    http://www.facebook.com/aleksander.vitkin
    Follow me on Instagram: @aleksvitkin”
    The traditional sales process consists of about 5 meetings or calls. There are many phases which you have to go through in order to close the sale. In the last phase you might even not get paid 100% upfront.
    It is not necessary the sales process to take that long. You can get the sale much sooner.
    People usually think that it takes a certain amount of meetings to close a sale. That is absolutely true when you are dealing with a huge company. There is no way to get them out of their buying process. You cannot close a sale with such companies on the first call. However, if you are dealing with a small company, you can close them on the first call and get 100% of the money upfront.
    Here is an example with a caveman.
    A caveman is used to travel all around a mountain to drink water and then travel back with the risk of getting injured or killed. If I take him to my apartment and allow him to drink my water, he would not believe that this is water, because he has a different perspective of getting water.
    Imagine that you have to spend all of that effort to get what you want. This applies to sales as well.
    A lot of sales people believe that they have to spend enormous amount of effort to get to that first sale. In fact, it is a lot easier than they think. They just have not put in enough time and effort to do the research of how the sales process works.
    Sales people have to look at it as a scientist and test it. They have to compare the actual data, results and processes and see what gets them the best results, based on their time investment. Lower opportunity cost and increased profit per day. That is what you have to do if you are in business and in sales.
    If you are dealing with very big companies you might spend a few months to establish the relationship between you and them. They can be very influential companies and in the name of the bigger potential profit you have to spend more time to close them.
    However, it is 100% possible to close people or small companies during the first call. You have to adjust to the people you are working with.
    The other people, who are trying to get people to work for them, also realize that their time is valuable and they do not want to spend a lot of time on sales conversations with you. If you deliver enough value to them, most likely you will close them on the first call.
    Here is the #1 method to shorten the buying cycle.
    You have to find out their most deeply desired needs that they don’t want to share. You need to ask the right questions. The most important phase of the sales process is the motivation phase.
    You have to ask questions like:
    1. Why do you need this project done?
    2. Why are you motivated to work with me?
    3. Why do you want this part of your business handled?
    You keep asking until you get logical reasons. The more they give you reasons, the more they will assure you they want to buy.
    If you ask the right questions, you can skip all these meetings and they will sell the product to themselves. You will not have to spend a lot of time figuring everything out. This is the most important phase of the sales process.
    You have to include that powerful strategy in your sales process. It will increase your close rate by a factor or two. I have tried it myself and was able to increase my close rate from 25% to 50% / 80% close rate.
    I am not the perfect sales person, but it worked for me really well. So, it will work for you as well.
    7 min
  • How Many Calls Do You Need To Close A Sale
    How many meetings and calls do you actually need to close a sale? People's answers range from 1 call to 3 months of meetings and calls. Here's my answer for most situations when selling to small companies and individuals.
    “Want to connect on facebook? Add me on Facebook:
    http://www.facebook.com/aleksander.vitkin
    Follow me on Instagram: @aleksvitkin”
    The traditional sales process consists of about 5 meetings or calls. There are many phases which you have to go through in order to close the sale. In the last phase you might even not get paid 100% upfront.
    It is not necessary the sales process to take that long. You can get the sale much sooner.
    People usually think that it takes a certain amount of meetings to close a sale. That is absolutely true when you are dealing with a huge company. There is no way to get them out of their buying process. You cannot close a sale with such companies on the first call. However, if you are dealing with a small company, you can close them on the first call and get 100% of the money upfront.
    Here is an example with a caveman.
    A caveman is used to travel all around a mountain to drink water and then travel back with the risk of getting injured or killed. If I take him to my apartment and allow him to drink my water, he would not believe that this is water, because he has a different perspective of getting water.
    Imagine that you have to spend all of that effort to get what you want. This applies to sales as well.
    A lot of sales people believe that they have to spend enormous amount of effort to get to that first sale. In fact, it is a lot easier than they think. They just have not put in enough time and effort to do the research of how the sales process works.
    Sales people have to look at it as a scientist and test it. They have to compare the actual data, results and processes and see what gets them the best results, based on their time investment. Lower opportunity cost and increased profit per day. That is what you have to do if you are in business and in sales.
    If you are dealing with very big companies you might spend a few months to establish the relationship between you and them. They can be very influential companies and in the name of the bigger potential profit you have to spend more time to close them.
    However, it is 100% possible to close people or small companies during the first call. You have to adjust to the people you are working with.
    The other people, who are trying to get people to work for them, also realize that their time is valuable and they do not want to spend a lot of time on sales conversations with you. If you deliver enough value to them, most likely you will close them on the first call.
    Here is the #1 method to shorten the buying cycle.
    You have to find out their most deeply desired needs that they don’t want to share. You need to ask the right questions. The most important phase of the sales process is the motivation phase.
    You have to ask questions like:
    1. Why do you need this project done?
    2. Why are you motivated to work with me?
    3. Why do you want this part of your business handled?
    You keep asking until you get logical reasons. The more they give you reasons, the more they will assure you they want to buy.
    If you ask the right questions, you can skip all these meetings and they will sell the product to themselves. You will not have to spend a lot of time figuring everything out. This is the most important phase of the sales process.
    You have to include that powerful strategy in your sales process. It will increase your close rate by a factor or two. I have tried it myself and was able to increase my close rate from 25% to 50% / 80% close rate.
    I am not the perfect sales person, but it worked for me really well. So, it will work for you as well.
    7 min
  • How To Grow Your Business - What We Can Learn From Big Business
    The difference between big and small businesses is HUGE.
    Still, a small business owner can learn a lot from big business...
    Similarly, big business can learn a lot from small businesses.
    In this podcast we go through some lessons we can learn from both.
    “Want to connect on facebook? Add me on Facebook:
    www.facebook.com/aleksander.vitkin
    Follow me on Instagram: @aleksvitkin”
    Most people in big companies tend not to work very hard and they are inefficient. When the company is so big, it is hard to have work for all of the employees. It is not possible to keep every single person super efficient all the time. Most of the employees in big businesses are very lazy and they do not work that hard. They want to increase the amount of money they get for as little effort as possible.
    On the other hand, people who are working in small companies feel like they are working more for themselves and they feel that it is their obligation to make it work.
    Employees in big companies always make excuses and they always procrastinate. They are not working at all. Whereas, people in small companies are always grinding and doing the work that has to be done as good as possible. Those people are putting a lot of effort and are always working at the maximum capacity. They are leaving their hearts in the company.
    Going to a big company for a service does not mean that you will get a better quality product or a service than if you go to a smaller company. The reality is that if you go to a big company, you will pay more for less quality.
    It is a big mystery how the big companies survive nowadays. They have to pay to so many people who are not doing a great job. Probably they rely a lot on referrals and they count on their big name which gets them bigger clients. They might have investors who help them in difficult times.
    The bigger you are, the more money you have, the bigger your problems are going to be.
    Big companies do not take much into consideration how much they will pay for something. They just hire an agency for a project, give them the money and they do not want to deal with that at all. That is a very inefficient strategy, but the quality is still enough to help them run their business properly.
    It is hard to imagine how scalable a business can be unless you talk to a CEO of a big company. A lot of the focus of a CEO is on the employees and making sure that you work with the best employees who are using as much effort as possible.
    The purpose of a small company is how to make everything in the business as efficient as possible.
    The purpose of a big company is how to get the best people, keep them in the company and make them work efficiently.
    It is not possible to achieve 100% efficiency. Big companies lack of skills in a certain way and small companies take advantage of that. That gives an opportunity for small businesses to take some of the workload of the big companies and turn it into high quality service for their clients.
    Small companies make it a little bit more personal. It is much easier for you as a freelancer to close a sale from a small company rather than a big one. If you call a big one, you have to talk to a number of strangers who are not responsible for buying from you.
    Bigger companies are looking at how to make a billion dollars. They do not care about the sale. They care about a huge massive system that keeps generating billions of dollars every year. Everything else is very minor to them and not that important.
    It is a very good thing that we are working towards helping people realize that there are other paths unrelated to corporate jobs. It is very boring to do all these repetitive stuff that you are supposed to do at a job.
    34 min
  • How To Grow Your Business - What We Can Learn From Big Business
    The difference between big and small businesses is HUGE.
    Still, a small business owner can learn a lot from big business...
    Similarly, big business can learn a lot from small businesses.
    In this podcast we go through some lessons we can learn from both.
    “Want to connect on facebook? Add me on Facebook:
    www.facebook.com/aleksander.vitkin
    Follow me on Instagram: @aleksvitkin”
    Most people in big companies tend not to work very hard and they are inefficient. When the company is so big, it is hard to have work for all of the employees. It is not possible to keep every single person super efficient all the time. Most of the employees in big businesses are very lazy and they do not work that hard. They want to increase the amount of money they get for as little effort as possible.
    On the other hand, people who are working in small companies feel like they are working more for themselves and they feel that it is their obligation to make it work.
    Employees in big companies always make excuses and they always procrastinate. They are not working at all. Whereas, people in small companies are always grinding and doing the work that has to be done as good as possible. Those people are putting a lot of effort and are always working at the maximum capacity. They are leaving their hearts in the company.
    Going to a big company for a service does not mean that you will get a better quality product or a service than if you go to a smaller company. The reality is that if you go to a big company, you will pay more for less quality.
    It is a big mystery how the big companies survive nowadays. They have to pay to so many people who are not doing a great job. Probably they rely a lot on referrals and they count on their big name which gets them bigger clients. They might have investors who help them in difficult times.
    The bigger you are, the more money you have, the bigger your problems are going to be.
    Big companies do not take much into consideration how much they will pay for something. They just hire an agency for a project, give them the money and they do not want to deal with that at all. That is a very inefficient strategy, but the quality is still enough to help them run their business properly.
    It is hard to imagine how scalable a business can be unless you talk to a CEO of a big company. A lot of the focus of a CEO is on the employees and making sure that you work with the best employees who are using as much effort as possible.
    The purpose of a small company is how to make everything in the business as efficient as possible.
    The purpose of a big company is how to get the best people, keep them in the company and make them work efficiently.
    It is not possible to achieve 100% efficiency. Big companies lack of skills in a certain way and small companies take advantage of that. That gives an opportunity for small businesses to take some of the workload of the big companies and turn it into high quality service for their clients.
    Small companies make it a little bit more personal. It is much easier for you as a freelancer to close a sale from a small company rather than a big one. If you call a big one, you have to talk to a number of strangers who are not responsible for buying from you.
    Bigger companies are looking at how to make a billion dollars. They do not care about the sale. They care about a huge massive system that keeps generating billions of dollars every year. Everything else is very minor to them and not that important.
    It is a very good thing that we are working towards helping people realize that there are other paths unrelated to corporate jobs. It is very boring to do all these repetitive stuff that you are supposed to do at a job.
    34 min
  • How To Grow Your Business - What We Can Learn From Big Business
    The difference between big and small businesses is HUGE.
    Still, a small business owner can learn a lot from big business...
    Similarly, big business can learn a lot from small businesses.
    In this podcast we go through some lessons we can learn from both.
    “Want to connect on facebook? Add me on Facebook:
    www.facebook.com/aleksander.vitkin
    Follow me on Instagram: @aleksvitkin”
    Most people in big companies tend not to work very hard and they are inefficient. When the company is so big, it is hard to have work for all of the employees. It is not possible to keep every single person super efficient all the time. Most of the employees in big businesses are very lazy and they do not work that hard. They want to increase the amount of money they get for as little effort as possible.
    On the other hand, people who are working in small companies feel like they are working more for themselves and they feel that it is their obligation to make it work.
    Employees in big companies always make excuses and they always procrastinate. They are not working at all. Whereas, people in small companies are always grinding and doing the work that has to be done as good as possible. Those people are putting a lot of effort and are always working at the maximum capacity. They are leaving their hearts in the company.
    Going to a big company for a service does not mean that you will get a better quality product or a service than if you go to a smaller company. The reality is that if you go to a big company, you will pay more for less quality.
    It is a big mystery how the big companies survive nowadays. They have to pay to so many people who are not doing a great job. Probably they rely a lot on referrals and they count on their big name which gets them bigger clients. They might have investors who help them in difficult times.
    The bigger you are, the more money you have, the bigger your problems are going to be.
    Big companies do not take much into consideration how much they will pay for something. They just hire an agency for a project, give them the money and they do not want to deal with that at all. That is a very inefficient strategy, but the quality is still enough to help them run their business properly.
    It is hard to imagine how scalable a business can be unless you talk to a CEO of a big company. A lot of the focus of a CEO is on the employees and making sure that you work with the best employees who are using as much effort as possible.
    The purpose of a small company is how to make everything in the business as efficient as possible.
    The purpose of a big company is how to get the best people, keep them in the company and make them work efficiently.
    It is not possible to achieve 100% efficiency. Big companies lack of skills in a certain way and small companies take advantage of that. That gives an opportunity for small businesses to take some of the workload of the big companies and turn it into high quality service for their clients.
    Small companies make it a little bit more personal. It is much easier for you as a freelancer to close a sale from a small company rather than a big one. If you call a big one, you have to talk to a number of strangers who are not responsible for buying from you.
    Bigger companies are looking at how to make a billion dollars. They do not care about the sale. They care about a huge massive system that keeps generating billions of dollars every year. Everything else is very minor to them and not that important.
    It is a very good thing that we are working towards helping people realize that there are other paths unrelated to corporate jobs. It is very boring to do all these repetitive stuff that you are supposed to do at a job.
    34 min

About Aleksander Vitkin Podcast

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Welcome to the Aleksander Vitkin Podcast. My name is Aleksander Vitkin. On this podcast I share with you business, sales advice and I talk to the world’s top experts in their fields related to…