All the Business Bits

All the Business Bits

By Ingrid FernandezBusinessMarketing
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All the Business Bits episodes

  • Courtney Rogers on pricing

    Ingrid chats with Courtney Rogers about making your pricing profitable. Courtney reveals why cost-plus pricing restricts profit and how you should be communicating value to your customers.

    Courtney Rogers is an award-winning Pricing & Sales Coach based in Brisbane, Australia. Her background is in sales and marketing, and her former studies include psychology and accounting. Courtney is passionate about helping women grow profitable businesses with confidence, through knowledge of customer behaviour, proven strategy, and a confidence mindset.

    Find out more about Courtney on her website www.courtneydeagon.com find her membership group here Path to Profit and her free Facebook group here Pricing on the Cake

    Podcast created and presented by Ingrid Fernandez from Dec + Dash Legal Consulting.

    Edited by Emily Crosby Media.

    Podcast artwork designed by Hadrien Chatelet of The Wern

    36 min
  • Krishna Solanki on User Experience Design

    Ingrid chats with Krishna Solanki from Krishna Solanki Designs, about how UX design can improve your website. Krishna shows how a client-centric approach can improve connection and increase sales.

    Krishna Solanki runs a small award-winning brand and Squarespace website design agency based in Cambridge. She works with independent businesses, SME's and agencies who are looking for creative and results-driven design solutions.

    Follow Krishna on Instagram @krishnasolankidesigns and Linked In.

    Podcast created and presented by Ingrid Fernandez from Dec + Dash Legal Consulting.

    Edited by Emily Crosby Media.

    Podcast artwork designed by Hadrien Chatelet of www.thewern.com

    45 min
  • Carly Stringer on Facebook Ads for Ecommerce

    Ingrid chats with Carly Stringer about creating productive Facebook ads for your ecommerce business. They discuss taking the plunge and testing, collaborating with other small businesses, and using Facebook Ads Library to check out what is working in the marketplace.

    Carly is a freelance Facebook media buyer. Through her 1:1 ad management and consultancy and ADvance membership, she helps indie retailers master Facebook and Instagram advertising so they can increase sales and grow their online stores. Her advertising experience spans the clothing, accessories, homeware, stationery and gifting sectors.

    Free resources: Free Facebook Advertising resources for eCommerce - Carly Stringer

    Membership: ADvance: The Facebook advertising membership for online retailers

    Podcast created and presented by Ingrid Fernandez from Dec + Dash Legal Consulting.

    Edited by Emily Crosby Media.

    Podcast artwork designed by Hadrien Chatelet of www.thewern.com

    26 min
  • Josephine Owusu on strategic systems and processes

    Ingrid chats with Josephine Owusu about getting clarity in our businesses by adopting strategic systems and processes. They talk streamlining, time blocking, templates and automation. There is so much wisdom in this episode, so make sure you grab a notebook and pen!

    Josephine is a Strategic thinker & Operations specialist with over a decade of experience working domestically and internationally in the media & broadcasting industry managing creative teams & large, multi-6 figure budgets for brands including Cartoon Network & Boomerang.

    Find out more about Josephine at www.theowusucollective.com and follow here on Instagram @iamjosephineowusu

    Podcast created and presented by Ingrid Fernandez from Dec + Dash Legal Consulting.

    Edited by Emily Crosby Media.

    Podcast artwork designed by Hadrien Chatelet of www.thewern.com

    30 min
  • Ray Dodd on money

    Ingrid chats with money mentor, Ray Dodd, about how to make money fun. They discuss the way that our attitude to money affects the whole of our businesses, and ways that you can learn to hold money a little more lightly.

    Ray Dodd is a Money and Business Coach who helps women earn life-changing amounts of money without having to compromise who they are. If you're hearing the term 'money and business coach' and wincing a little – imagining fluffy talk of manifesting millions in your sleep, – prepare to have your fears soothed – because you're in for a treat. Ray is a money coach with a difference. You won't hear 'just think good thoughts and watch the money come rolling in' from her. Ray believes that money, business and taking up space are inextricably linked and that there's a lot more to making money than just trying to manifesting it.

    Find Ray at www.raydodd.co.uk and on Instagram at @ray_dodd

    Podcast created and presented by Ingrid Fernandez from Dec + Dash Legal Consulting.

    Edited by Emily Crosby Media.

    Podcast artwork designed by Hadrien Chatelet of www.thewern.com

    39 min
  • Rubbi Bhogal-Wood on social media

    Ingrid chats with Rubbi Bhogal-Wood about giving yourself permission to engage with social media on your own terms. They discuss curating your experience, planning and scheduling.

    Find Rubbi at www.wildandformdigital.com Rubbi's TED-X talk is available here TEDx Oldham Rubbi Bhogal-Wood

    Podcast created and presented by Ingrid Fernandez from Dec + Dash Legal Consulting.

    Edited by Emily Crosby Media.

    Podcast artwork designed by Hadrien Chatelet of www.thewern.com

    33 min
  • Steph Sanderson on systems and tech

    Ingrid chats with Steph Sanderson from Innvate and Thrive, about how to find the tech and systems that will streamline your business processes.

    Steph is a small business enthusiast. Over the last 2 years she has worked with over 200 clients to shape and grow their businesses in a sustainable way. She is a firm believer that running a business doesn't have to be done alone, or through endless hours at the desk. Yes, it's hard work. But it can be joyful and fulfilling too!

    Apps mentioned in the episode - Automation - Zapier https://zapier.com/ Planning - Creately https://creately.com/ Draw.io https://app.diagrams.net/ Miro https://miro.com/ Communication - Slack https://slack.com/intl/en-gb/ Project management - Trello https://trello.com/en-GB Milanote https://milanote.com/ Click-up https://clickup.com/ CRM - Dubsado https://www.dubsado.com/ Honeybook https://www.honeybook.com/

    Podcast created and presented by Ingrid Fernandez from Dec + Dash Legal Consulting.

    Edited by Emily Crosby Media.

    Podcast artwork designed by Hadrien Chatelet of www.thewern.com

    34 min
  • Shri Krishnansen on pensions

    Ingrid chats with Shri Krishnansen about where and when to start with pensions so that you can 'pay yourself later' and why the gender pensions gap makes it even more important for women.

    Find out more from the following links - https://www.moneyhelper.org.uk/en/pensions-and-retirement https://www.gov.uk/find-pension-contact-details https://www.gov.uk/workplace-pensions https://www.thepensionsregulator.gov.uk/en/employers

    Shri is tenacious when it comes to making pensions and financial products accessible to everyone. He is passionate about seeking innovative solutions to solve the everyday financial challenges that people face in life. Shri has worked in financial services for over a decade, specialising in retirement savings, investments and financial wellbeing. Over the past few years, he has been working to empower individuals to take control of their financial futures using technology-enabled products and services.

    Find Shri on LinkedIn: https://www.linkedin.com/in/shri-krishnansen-3b109484 Twitter: @diversityjckpot IG: www.instagram.com/diversityjackpot

    Podcast created and presented by Ingrid Fernandez from Dec + Dash Legal Consulting.

    Edited by Emily Crosby Media.

    Podcast artwork designed by Hadrien Chatelet of www.thewern.com

    37 min
  • Karen Webber on ethical marketing

    Ingrid talks to ethical marketing coach, strategist and trainer, Karen Webber from Goodness Marketing

    Karen helps small businesses with big hearts do marketing that feels good, does good and gets good results. She is also part of the team behind the ethical move.

    They talk about making marketing about connection and interconnectedness, slowing down the sale and thinking about the people behind the numbers.

    Karen's Facebook Group is Marketing for Goodness' Sake

    This podcast was created and presented by Ingrid Fernandez from Dec + Dash Legal Consulting.

    Edited by Emily Crosby Media.

    Podcast artwork designed by Hadrien Chatelet of www.thewern.com

    31 min
  • Siobhan Strode on copywriting

    Ingrid chats with Siobhan Strode about how to make your copy more authentic, the importance of storytelling, and how she found her ideal clients.

    Siobhan Strode is the founder of This Sister Scribes, where she helps founders learn to weave magic through their copy, capture their own unique voice, and cultivate an audience of raving fans.

    Find Siobhan at www.thissisterscribes.com

    Siobhan mentioned www.talkingshrimp.com during the episode.

    Podcast created and presented by Ingrid Fernandez from Dec + Dash Legal Consulting.

    Edited by Emily Crosby Media.

    Podcast artwork designed by Hadrien Chatelet of www.thewern.com

    33 min

About All the Business Bits

From the publisher's feed

Ingrid Fernandez, from Dec + Dash Legal Consulting, lifts the lid on the less sexy parts of running your business, hustle or side gig.