Amazon Authority

Amazon Authority

Download on the App Store

Amazon Authority episodes

  • How to Avoid Stocking Out ( or Overstocking ) to Maximize Sales Revenue ft. Chelsea Cohen of SoStocked

    Would you agree that the backbone of success on Amazon may largely be anchored on the right inventory management?

    Amazon offers a broad audience for you to sell to, but it is easy to stumble and fall if you are not using the right tools.

    In this podcast episode, we have Chelsea Cohen, Co-Founder of SoStocked to talk about the basics of choosing and operating an Amazon inventory and order management system — and everything you need to know about it. 


    Check the timestamps below:

    0:00 - Intro

    1:06 - Getting to know Chelsea

    2:39 - What is Inventory Management?

    4:56 - How to Start & Avoid Inventory Mistakes

    8:43 - How to Protect Yourself from Shipping & Inventory Problems

    14:17 - What is Sostocked?

    20:04 - How Inventory Management can Drive More Sales

    22:19 - Integrate your Marketing plan into Sostocked

    24:22 - Understanding your Sales Pattern & Growth

    ---

    To know more about SoStocked, visit sostocked.com

    IG: @sostocked

    30 min
  • Why You Fail to Scale on Amazon - Agency Insights

    Are you ready to take the next big step for your Amazon Business? But still unsure how to?

    If you still need convincing, listen to Jayce Broda in this new Amazon Authority podcast episode where we talked about the different obstacles that keep Amazon sellers from scaling and how to effectively overcome them!

    Learn how to be a successful seller at an increasing pace and beat the rest competition with a smart and steady move!

    Timestamps

    0:00 Intro

    1:53 - How Self Aware Are You As An Entrepreneur

    3:15 - Why Smart People Makes Stupid Decisions

    4:02 - Example #1 - Boa Laces

    9:45: Write A Copy That Speaks To Your Tribe

    11:44 - Example #2 - Tricky Trainers

    16:00 - Why You Should Launch on other Amazon platforms

    17:43 - How to Start Shipping By Sea

    18:26 - Computation of Profit by Air vs. Sea

    22 min
  • How to Get More Amazon Reviews, When So Many Are Fake?

    Whether you're new to Amazon or you've been selling for years, getting genuine reviews can be challenging, especially if many reviews online are fake. 

    How do you spot and prevent these fake reviews?

    In this new episode, Jayce talks about how you can utilize the right tools and strategies reviewed by customers sharing their genuine experience.  

    Learn more about requesting reviews, 3rd party tools to use, and the latest Amazon Vine program. 

    ---

    You can also join our weekly Amazon Newsletter for more relatable content — Sellerbites!

    Visit sellerbites.com

    16 min
  • How To Design A New Product (ft. Seth Kniep of Just One Dime)

    Are you thinking of creating a new product for Amazon but don’t know where to start? This new podcast episode is for you!


    In this episode, we talked about the process of designing a product from scratch. Our guest, Seth Kniep, CEO of Just One Dime, shared an all-out-details to get you armed and ready to launch your new product!


    If you want to know more about this, tune in for more!


    Timestamps below:



    1:07 - How to Design a Product

    1:36 - The First Step of Creating Any Product

    05:13 - How to Study the Market

    10:08 - The Right Price Range When Outsourcing Freelancers

    16:46 - How to Protect Your Product from Future Competitions

    21:56 - The Right Timeframe to Process a New Product

    22:56: How Resourceful Are You?

    28:08 - When to Start the Production

    30:56 - How to Negotiate with the Suppliers

    32:46 - Cost for A Beginner

    ---

    Want to see more of Seth's content?

    IG: https://www.instagram.com/normfarrar/

    YT: https://www.youtube.com/c/justonedime/featured

    SITE

    https://jod.com/dfy

    ---

    You can also join our weekly Amazon Newsletter for more relatable content — Sellerbites!

    Visit sellerbites.com

    40 min
  • The Ultimate Guide to Listing Optimization for 2021

    Hey Amazon Sellers!

    In this podcast episode, Jayce gives a round-up of all the updates that Amazon Seller needs to know about Listing Optimization in 2021.

    We talk about the best practices of what we do for our in-house brands, such as Kitchables & Ashtonbee.


    We talk about the best practices in writing your Titles, Bullet points, Listing images that convert, Keywords that trigger a manual review, and new features like Amazon Posts.

    If you want to get updates on the latest news about Amazon, visit sellerbites.com, and become a better Amazon FBA seller in just 5 minutes.

    IG: @sellerinteractive

    FBA Community: bit.ly/sellerinteractive

    38 min
  • Why Listen to Amazon Authority

    Having trouble scaling your Amazon business?

    Welcome to Amazon Authority!

    Your weekly Amazon podcast giving the latest tips and strategies that work for Amazon Sellers by Amazon Sellers.

    Hosted by Jayce Broda, managing director of Seller Interactive.

    ---

    Seller Interactive is a performance-based all-in-one management solution for brands that want to expand on Amazon.

    ---

    You can also join our weekly Amazon Newsletter for more relatable content — Sellerbites!

    Visit sellerbites.com

    1 min
  • Pre-Launch Strategies That Work on Amazon ft. Norman Farrar

    Want to build hype and win customers even before your products become available on the Amazon Market?

    In this podcast episode, our guest authority Norman Farrar, an e-commerce marketing expert and brand strategist with 20 years of experience in his pocket, dives deep into the importance of building your brand and generating organic site traffic even before your product launch!

    Join us in our conversation on Pre-launch strategies and learn how to optimize your online brand throughout every stage of product launching on Amazon!

    0:41 - Getting to Know Norman

    2:11 - Pre-launch Strategies for Beginners

    3:15 – How to Beat the Competition on Amazon

    15:24 - Why is Brand Registry Important?

    19:05 - Benefits of Brand Registry

    26:06 - What is Amazon Post?

    30:52 - What is Amazon Live?

    33:37 – What You Should Do During the Pre-Launch Stage

    36:26 - Capitalizing Press Release

    38:52 –How Can You Benefit from Your Press Release

    ---

    Want to see more of Norman's content?

    IG: https://www.instagram.com/normfarrar/

    YT: https://www.youtube.com/c/NormanFarrar/videos

    Podcast: Lunch with Norm

    ---

    You can also join our weekly Amazon Newsletter for more relatable content — Sellerbites!

    Visit sellerbites.com

    41 min
  • How to Scale Your Business Using Amazon Advertising ft. Mike Zagare of PPC Entourage

    You want to skyrocket and scale your Amazon business but you're not sure how to utilize Amazon PPC to its full potential?

    In this episode of Amazon Authority, we'll be talking about how you can do that.

    Seller Interactive's Managing Director, Jayce Broda interviews Mike Zagare, founder of PPC Entourage.

    PPC Entourage helps sellers build profitable brands on Amazon by maximizing ad revenue, slashing ACoS, and improving profit margins.


    Timestamps

    1:19 - Getting to know Mike

    4:15 - What is Dayparting?

    9:05 - Misunderstanding in PPC Ads

    11:45 - How to Improve the Conversion Rate

    13:25 - Hypercompetitive Product Categories

    14:52 - Photo & Video Ad Rules

    16:13 - Best PPC strategy for beginners?

    18:05 - The real purpose of the PPC Ad

    22:34 - Phases of Purchase Considerations

    28:37 - PPC Ads on other platforms

    30:39 - What is DSP?

    31:33 - PPC sales & organic conversion rate?

    37:18 - Best Practices on Amazon PPC Ads


    ---

    To know more about PPC Entourage, visit ppcentourage.com

    Follow them on IG (@ppc_entourage)

    ---

    If you have any questions for Jayce, feel free to send them to [email protected]

    Want to join our Amazon community?

    Go to bit.ly/sellerinteractive

    40 min
  • PPC Ads Done Right ft. Ritu Java, CEO of PPC Ninja

    Among all the many tips and countless strategies about PPC Ads and Amazon marketing strategies out there, there is a boss lady among our midst who continues to be a trailblazer when it comes to stellar Amazon Pay-Per-Click (PPC) Management. 

    In our new podcast episode, we have as our guest the CEO of PPC Ninja, Ms. Ritu Java. She has been in the industry for over 10 years now and is very passionate about helping other Amazon sellers to create PPC Ads that are not just creative but definitely convert and works!

    Join us in this prolific conversation that will teach you about the different PPC Strategies that include automation tools and other new and relevant practices for successful sellers and agencies worldwide.

    ---

    0:19 - Getting To Know Ritu

    2:16 - How did you start in e-commerce

    6:15 - The Basics of PPC Ads

    9:09 - What Diversifying your Ads Look Like?

    11:40 - What do Long-tail and Short-tail keywords mean?

    13:49 - Misunderstandings and Common Pitfalls on PPC

    21:03 - PPC on Amazon vs other platforms

    22:27 - What is ACOS?

    24:36 - Amazon PPC// Making it Beginner-friendly

    27:26 - What Is The Best Budget-Friendly Strategy?

    31:17 - PPC Strategy: 10k+ a Month Budget

    35:36 - What Kind of Video Ads Convert Better?

    40:11 - Difference between Searches and Keywords?

    41:49 - Does Ad Types Have a Life Cycle?

    ---

    To know more about PPC Ninja, visit ppcninja.com

    Follow them on IG (@ppcninja)

    ---

    If you have any questions for Jayce, feel free to send them to [email protected]

    Want to join our Amazon community?

    Go to bit.ly/sellerinteractive

    52 min
  • The Easiest Cost Savings for Amazon Sellers ft. Ryan Cramer of PingPong Payments

    As an Amazon Seller, you'd want to spend less and earn more. 


    Do you agree with this?


    In today's podcast episode, we'll be interviewing the right person to share with us some techniques and strategies to save costs on Amazon.  


    Ryan Cramer of PingPong Payments discusses with Jayce the importance of payment service providers (PSPs) for eCommerce businesses worldwide. 


    What is PingPong Payments?

    Ping Pong Payments is the digital payment provider of the future with secure payments local bank accounts and an excellent and convenient conversion rate! If you are doing worldwide eCommerce business, this is definitely the easiest payment method, especially when you are doing business (sourcing etc.) with China! 


    If you want to learn more, visit usa.pingpongx.com


    Don't forget to follow Ryan (@ryan.cram3r)

    Please tune in to his podcast [ Crossover Commerce ] and click the link here: https://linkin.bio/ryan-cram3r

    ---

    If you have any questions for Jayce, feel free to send them to [email protected]


    ---

    Want to join our Amazon community?


    Go to bit.ly/sellerinteractive

    47 min

About Amazon Authority

From the publisher's feed

Successful Amazon third-party sellers share their experiences on how to best succeed in the Amazon marketplace. We talk about how to attract and maintain a high volume of genuine Amazon reviews,…