One of the biggest trends that we’ve seen over the past 2-3 years is the emergence of early wage access, giving primarily gig and hourly workers access to their income on demand, as opposed to the hard-coded dates of a traditional payment cycle. 

Rain’s Alex Bradford joins me on the podcast to talk about what’s driving the demand for EWA and how Rain is challenging the status quo of some of hte larger players in the space. Rain works with some of the largest middle market and enterprise companies to provide EWA as a wellness benefit to hundreds of thousands of employees in the U.S. The company recently raised $116 million and claims it’s growing 10% every month. 

Alex also shares his view on where earned wage access is headed and who are likely to be the winners in the market. 

Here’s my conversation with Rain’s Alex Bradford