Gen Z is at a political crossroads, and the battle for their votes is intensifying. In this episode Rick speaks with Gen Z political commentator Dash Dobrofsky to discuss the shifting political landscape among young voters. Dash shares his journey into political activism, the impact of social media on shaping narratives, and the growing influence of right-wing messaging on Gen Z—particularly young men. They dive into economic frustrations, media strategies, and the urgent need for Democrats to improve their branding and messaging. With insights on the future of digital political engagement and the 2028 election, this conversation sheds light on the evolving battle for young voters' attention and trust.

Timestamps:

(00:01:15) The Gen Z voice

(00:04:39) How Gen Z is processing today's politics

(00:11:39) Who can reach Gen Z?

(00:22:06) The 2028 election

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