Amplify My Impact

When desperate situations arise, we start to get desperate in sales or money. That's the start where we compromise our values. But when we're committed to remaining true to ourselves and our authenticity it will lead us not only to being a successful entrepreneur but also an individual that succeeds in authenticity.

Kristen McCall believes that you're winning when you're serving. She founded the blog, Graciously Authentic. She's also an experienced Marketing, Public Relations, Social Media, Business Coach, Writer, and Technology professional.

In this episode, we're going to talk about what people need to close the gap to where they want to go to be able for the right people to step in at the right time and serve them the right way.

Did you ever wonder what would happen if you stopped thinking small and started dreaming bigger? For today's guest episode is an amazing man that dreamed bigger with the impact that he can make. An impact not only on the companies that he brings to life. But also creating that team that will run the 1-3 billion dollar business today. Tom Shipley is a serial entrepreneur, Ecommerce investor, strategic advisor, and speaker. Over the past 20-years, he has become one of the leading experts in omnichannel brand building. Tom’s brands have sold over $1B through Direct-to-Consumer Marketing and Retail.

Christa Nichols the CEO/Founder of Christa Nichols Messaging and creator of Written Results Academy. She is a sales conversion copywriter and messaging expert for 7- and 8-figure entrepreneurs and influencers. She loves helping her clients connect and communicate with their target audiences while achieving dialed in messaging and better conversion rates in their online marketing campaigns. She and Kaci discuss how to allow yourself not to be everything to everybody. Christa also shares how she overcomes her burnt-out stage and stepping in and owning her business game.

In the world of SAS(software as a service) and online courses, the most important thing that we need to ensure is to provide value. The best way to guarantee value and stay relevant is to be nimble, up to date on current trends, and finding the path to impact the most people. Dr. Lindsay Padilla, CEO & Co-founder at Hello Audio, shares her journey from leaving her career as a college professor to become a full-time entrepreneur and founded Hello Audio. Hello Audio is a user-friendly SAS product that allows its users to create private audio feeds to listen to anywhere.

Relationships are the lifeblood of any successful business or organization. Of course, a relationship with yourself is equally as important. The level of love you give yourself reflects the level of love you receive from your clients, customers, and team members. We can only go as far as where our health and relationships take us. George Bryant - Founder of the Relationships Beat Algorithms movement on Facebook, talks to us about meaningful relationships and dives deep into its intimate sense.

The best thing we can do as entrepreneurs is to help clients maximize their impact on the people around them and create substantial movements. For us to impact others, having the time and resources is extremely valuable. Kathryn Jones - Founder of Design Hacking and CF Design School, shows us how to amplify your impact by setting yourself to serve others. We have to take first care of ourselves, To make ourselves available and capable of serving with high standards. To put it simply, when we minimize our limitations, we maximize our results.

One of the best things we can do as we go through our entrepreneurial journey is to serve. As we grow in our journey and our purpose grows with it. And what better way to fulfill our purpose by impacting as many lives as we can. Our purpose may come in many shapes and forms. It may even come from when you least expect them. The best we can do is try and look for these telltale clues. Try and think of a gift that people are referencing back to you? What are the things that make you feel alive when you're doing them? Fortunately, I was able to have an in-depth and insightful conversation with Mary Marantz about living a purpose and service-driven life.

One of the things that should go side by side when evolving and developing our business is our personal development. These two naturally go together. When we grow and develop, the business grows with it. Not only that, being your authentic self and leaving your imprint on your business will make relationships with your team, your clients, and customers more impactful. Luckily we have Alex Elliot with us to talk about how we should evolve with our business. When you tie your personal development to business development together, it makes you and your business adaptable — a very important trait during these times. Having that authentic connection to your clients, prospects, and customers will result in better service and better business relationships.

As entrepreneurs and impact-driven marketers, one of the most important things you can do is expand your reach. Right now, if you're an entrepreneur, it's not even a question of whether you need to be on social media and have an online presence; it has become an essential thing in your arsenal. People out there are consuming online content daily and especially more during these times. You're seriously missing out if you're not leveraging this space or, at the very least explore it. Fortunately, the Bizbros are here to share their story and help you or your business show up everywhere, establish an online presence, and convert those content to value-packed bite-sized assets. These valuable nuggets of information from the Bizbros can help propel your business, online presence, and sales to new heights.

One of the most important things to keep in mind as entrepreneurs or business owners is help from others is necessary. Every successful business has a great team behind it. You can't do it all by yourself. Getting expertise from others will make things easier, and it will exponentially improve productivity. Kris Ward - Founder, Author, and podcast host of Win The Hour, Win The Day shows us that grinding solo isn't the right way. You don't have to do all the lifting; share your vision, emanate your passion, trust your people, and delegate. Growing your business should be a fun and rewarding experience. It should better your life, not consume it.