Welcome to the Amplifying Recruitment podcast.
This episode is all about embracing marketing in recruitment. I, your host, Jamie Burrows, was joined by Jade Brar-Haase, the Founder of Branded by Aquila, to discuss the importance of personal branding, how having a commercial strategy can transform your marketing efforts, and much, much more.
Jade explained the importance of purpose and understanding a company’s needs when you create a marketing strategy, whether you’re working as a consultant like she is or you’re an in-house marketing professional.
During the conversation, she also advocated for more training for consultants when it comes to personal branding, saying that it’s unfair to expect them to do highly skilled work with no support or guidance from the marketing team.
Listen in now to find out more about how marketing and sales people can work together to create truly impactful change for your business.