Airline entrepreneurship affects how travelers access low-cost leisure travel and how companies create value in a changing industry. Maurice J. Gallagher, Jr., chair of Allegiant Travel Company and a UC Davis alumnus, explains how deregulation, innovation, and calculated risk shape growth in commercial aviation. Gallagher examines airline deregulation in the late 1970s, the rise of ticketless travel, and Allegiant’s leisure-focused, low-cost model, helping clarify how an airline can succeed by serving a distinct niche. He explains why resilience and adaptability matter in a turbulent industry and points toward entrepreneurship as a way to rethink air travel.
Series: "UC Davis Graduate School of Management's Executive Speakers and Special Events" [Business] [Show ID: 41411]