Another Marketing Mentor

Joel Macdonald and Adam Besse chat with Adam Mills, the founder and owner of Four Winds Brewing. Adam discusses launching a new brew midst COVID-19 and how it was received by his current customers and new ones, plus provides insight into the sector and how his business reacted to the changes in the economic climate.

Joel, Adam and Leland chat with Shift Financials Founder and CEO Spencer Sheinin about looking at your businesses expenses midst the COVID-19 crisis and some of the tactics all businesses should be doing while auditing their budgets. Spencer also sheds some light on some of the tactics of his business, and some tips for business owners on managing their financials.

http://www.shiftfinancials.co

In episode 20, Joel, Adam and Leland chat with Josh Dirks of Project Bionic which is a Social Media Management company in Seattle, Washington. Josh talks through how COVID-19 has impacted his business & team + his clients. He also talks about specific social media strategies and how brands executing social media strategy.

Project Bionic's position statement: "The key to social media is that there is no key".

Social Media resides in the eye of the beholder. Some businesses see it as the Holy Grail, the answer to all their problems, a magic wand that will cure all that ails them and physically force new customers to buy their products. Others see it as a fad, a nuisance, a medium to only engage with grudgingly.

www.thestorybehindthebusiness.com

In episode 19 Joel, Adam and Leland chat with Sherpa Marketing's founder, principal and president Marty Fisher on the potential opportunities midst an economic downturn due to the pandemic and how his company has pivoted --- and helped their clients shift strategies.

Sherpa Marketing is a marketing agency with offices based in Regina, Calgary, Winnipeg and Kitchener that was founded in 1996. Learn how Marty has empowered his team to work remotely, be creative and help their clients make critical business decisions in these uncertain times.

Joel Macdonald, Adam Besse, and Leland Dieno sit down (distancing in place) to discuss business through COVID-19, their plans for content and what they are seeing in the business community as they discuss and work with SMB's across North America.

Jake Dunlap is the CEO of Skaled Consulting and Leland recently had an opportunity to chat with him about how to effectively use Linkedin for Sales and relationship building. This is an episode that every sales person should be listening to and taking notes while listening. Jake has built an audience on LinkedIN like no other with his tactical strategy offerings and information.

A chat with Canadian Entrepreneur Mitch Rutherford of Rutherford Media

Joel Macdonald and Adam Besse chat with Chris Hardwick from TEC Canada on helping leaders climb mountains.

Natasha Rae is the founder of Lift Cannabis & Co (Now known for the Lift Conference) and has been working in the Cannabis industry for years. She sheds some light on her professional experience working in the industry as it became Legalized in Canada.

In episode 13 we chat with Sal D'Angelo about his winery in Penticton, British Columbia and the lengthy history of how it came to be.