NOTES:

●      Dr. Glenn Vo was happy to have Zak Allmand and Jonathun Catapano from Apex Payment Solutions on this week’s episode of the Nifty Thrifty podcast. He’s been a fan of theirs for some time now thanks to the major savings he’s found through their services.

●      Glenn knows the Covid-19 pandemic has been hard on many small businesses—especially dental practices. As if we weren’t already hammered by expenses, prices continue to rise. Fees are just another out-of-pocket expense we could use some cutting back on.

●      Glenn wanted to shine a beacon of hope, shifting the spotlight to Zac And Jonathun’s brand-new Surcharging program. Believe it or not, Surcharging might be the key to unlocking an additional 3% for your revenue and profit margin.

●      Zac and Jonathun’s program ensures you don’t absorb expenses when processing a payment but instead send the majority of fees back to your customers.

●      Anyone can enroll in their Surcharging program, including existing Apex clients. If you decide to discontinue Surcharging for whatever reason, you can also always roll out of the program—it’s a no-risk commitment.

●      Some practice owners even go so far as to turn the Surcharging program on and off on a month-to-month basis and test whether they experience any pushback.

o  If you experience pushback by certain patients about the fees involved with Surcharging, then those patients can still pay for services via cash, check, or debit card. 

●      Some of you may be wondering, is this legal? Good news: Surcharging is completely legal; other industries practice this through methods such as “Cash Discounting.”

●      Learn about:

o  Why is Surcharging not a scam in the eyes of Zak and Jonathun?

o  What other businesses are doing methods like Surcharging or Cash Discounting? Why are these methods completely legal?

o  Why do Zak and Jonathun believe that Surcharging is going to become the norm?

o  How long has this program been in development?

o  How has Covid-19 influenced the business side of Apex Payment Solutions, and how did Zak and Jonathun overcome adversity by devising methods to reduce overhead?

o  How can you remain compliant? How do other payment services find trouble by stacking fees without the proper signage?

o  If you want to invest in your practice with Apex Payment Solutions, how long will it take for their services to be available for your use?

o  What do large fast-food chains like Chik-fil-a and Mcdonald's have to do with the profit-centered approach of Apex Payment Solutions?

o  And more!

●      Glenn wants the Nifty Thrifty community to know: If you’re going to take advantage of any of the deals in the group, this is the deal to take up… You won’t be saving money just once, not for a couple of months, and not even for one year—you’ll be saving money for as long as you run your practice.

NIFTY DEAL:

●      ???