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ARCast
ARCast episodes
- Live from 2023 CMA|SIMA Annual Conference
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Almost 900 people gathered to learn, connect and grow in Las Vegas. Nine (9) braved the hot seat, going "live on-stage". Listen to their first-hand insights from “in the trenches".
25 min - It All Starts With A Conversation
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Discover how you can leverage Retail Dietitians' connection with shoppers and find untapped opportunities for your business.
27 min - Pearl Park and Her Pareto Partners
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Learn how Pearl’s team at Kenvue spends 80 percent of their time driving business by thinking like a contractor, choosing projects and communicating their value.
30 min - Riding the White Claw Rocketship
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Life can be hard when you’re a David among Goliaths. Find out how Justin used critical insights to identify an emerging segment of an age-old category.
31 min - The Voice of the Category
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Learn how her experience- from product, to sales, to category management shows us how to deliver the best solutions for a customer.
26 min - Insights, an Unconstrained View of the World
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Listen to Ryan Dow, Director, Consumer & Market Insights, as he shares his insight on Insights and the rapid transformation of technology and data availability. Then discover how he takes an “unconstrained view” to tackle the challenges and opportunities facing the business.
31 min - Category Management and the Art of Telling Stories
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Get in the trenches as James talks to one of the best category managers around, Dan Thaler at Simply Good Foods. Learn about how Dan leverages a childhood passion as well as early experiences with data to master the art of storytelling.
28 min - A View from the C-Suite
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Tune in as Sylvia Wulf, President of AquaBounty (NASDAQ: AQB) gives her view of category management from a senior leadership perspective. Follow Sylvia’s career journey as she uses core principles to solve challenges with a manufacturer’s internal assortment, retailers, and as a pioneer in foodservice category management.
25 min - The Private Lives of Private Label
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Get in the trenches as James discusses life in the Private Label arena with Matt Adelmann of Chiodo Consulting. We’re sure you will walk away with valuable insights from this in-depth look into his career as both a retailer and manufacturer.
25 min - Data is Humans in Disguise
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In this episode James talks to Brian Hoffstedder from Central Garden & Pet, uncovering compelling stories with compelling people.
32 min
About ARCast
From the publisher's feed
ARCast is a bi-weekly broadcast created specifically for professionals across retail and consumer goods companies "in the trenches" analyzing data, drawing planograms, researching shoppers, and…
more. The concept of “In The Trenches” is intended to build a real community of category management and shopper insights colleagues to share their authentic stories. ARCast brings like-minded individuals with relatable experiences to the table to reflect on their careers, share tips, funny anecdotes, and learnings along the way. "In The Trenches” is a reminder that people are behind it all. We make it happen. Welcome to our podcast.