Archive 2 of Momentum for the Entrepreneurial Personality Type (EPT)

There’s a reason why people torch your business when they leave. Sometimes as an entrepreneur, you screw up and make a mistake, causing someone to quit. But more times than not, people go because they found a new opportunity. To justify leaving, people often blame their employer as part of the problem, making it their fault. They know they have no integrity if they just up and go. When employees want to leave, they usually create separation, so they have a reason more significant than just walking away. Having someone go sideways in your organization is a natural part of leading human beings. Know that if you’re going to lead people, you’re going to run into this issue. If this situation happens to you, don’t criticize the person who is leaving. Make sure you are transparent with your team and don’t let it affect how you treat the rest of your employees. As a leader, take responsibility, live above the line, care about the team you have left, move forward, and create massive momentum.

A year and a half ago, Emily Hirsh had no team. Before working with us, she was overwhelmed, overworked, and struggled to get through the day. Her transformation in the last year and a half has been incredible. Today, Hirsh Marketing has a team of 29 people and has grown from $1 million in revenue to $3 million. Emily and her team work with high-level clients to grow their business through effective and innovative digital marketing strategies. In the podcast, Emily stated, “having a strategic plan empowers your team to know where they are going.” Since working with us, she’s had massive growth in her business, gained clarity on her team, and gotten her personal life back. Emily is launching a new course to teach the world everything they do to help high-level clients grow their business. If you are doing business online, you need Ignite! Sign up at: charfen.com/ignite.

At some point in their career, every entrepreneur has felt like they were special, different, or unique. I have news for you, I'm not a unicorn, and neither are you. If you start thinking you're the only person who can do something, it's going to be the biggest barrier to you scaling your business than you could ever create. Once you drop the idea that you are special, you will see what you should be doing. Focus on work in your genius zone and only in your genius zone. Once you get out of your own way, drop the feeling you're a unicorn, stop that pattern in your head that says your the only one who can do it, the faster your business is going to scale. Start outsourcing tactical items, ask help, and build a team around you that will help you create momentum. When you release the belief that you're the only one, you will grow your contribution and change the world.

When you have the right people, in the right places on your team, it will drive your company forward. As entrepreneurs, we get to a point where the momentum we create alone is no longer enough, and this is when we need a team. As entrepreneurial personality types, we need more protection and support than the average person to get where we want to go. The shift from "me" to "we" in a team setting is one of the most transformational and profound changes a person will go through. Remember, the right person in your company should create massive momentum for you. The wrong person can distract or destroy your entire team. Put the right people in the right places in your team, and you will see your business increase momentum like never before.

Having a system to select the right projects is crucial to any business. First, analyze your business to see what projects you should be doing. If you don’t have a consistent system for analyzing what projects to do, you’re going to do them randomly, haphazardly, and they’re going to hold you back. Projects build the infrastructure of your business. When you select the right project, at the right time, based on your company needs, you will feel momentum. You will also gain perspective as to what your team can do, which will improve over time. Tune in to part 4 of the five reasons why companies that should scale, don’t!

Most entrepreneurial businesses are facing way more chaos and challenges then they need to have. If the same issues are showing up repeatedly, such as having an inconsistent customer journey or if product delivery is inconsistent, there is a simple solution to these issues. You need a deep process in your business. The more clear your process is, the more client trust you will create. Without a process in your business, your customer experience will be radically inconsistent, and your business will experience utter chaos. Start building an infrastructure of your business with processes. Create a consistent system to identify what processes need to be documented, prioritize them, and begin documenting like crazy. Ensure your team knows and understands each process, so if something happens, anyone on the team can step in to help. From there, your business will scale at the rate you’ve always wanted it to. If you lean in and implement a deep process, your business is never at risk of feeling constraint and always at a position to create higher levels of momentum.

There’s one place where most problems in any business come from, challenges in communication. For a business to scale, it needs to have a system for communication, a cadence. Communication outside of a system is often misunderstood. When communication is predictable, comprehension and retention of information go up. When meetings are choreographed and repetitive, you can move people around with clarity. If you install a communication cadence, your team will be aligned, your issues will go down, and your momentum will go through the roof.

In our analysis and review of 100's of companies, we have discovered the 5 reasons why companies who should scale, don't. This episode, Strategic Plan, is part 1 of the 5 part series. A lot of businesses out there should be growing faster. One reason they aren't is due to not having a strategic plan. Without one, you are guessing at productivity. Having a strategic plan is the gateway to fast growth and scale in a business. When you have a plan, you will have fewer distractions, your team will be out in front of you, and you will gain perspective as the entrepreneur in charge. Having this new system in place will allow you to plan for the future while your company grows predictably.

Dr. Hailey Heard has been in our Billionaire Code Accelerator for a year. Before joining us, she had no idea how to keep scaling without structure. Her Company, MaxGen Labs, had a team of 3 and came into the Accelerator making $300k a year. They had tried other coaching in the past but couldn’t get to the level of success they wanted. After a few short months of joining our program, Hailey and her team doubled their income. A year later, they hit a 300% growth in revenue and doubled their entire team! Hailey’s biggest takeaway from the program? She said she could finally breathe as a doctor. Tune in to hear Hailey’s success story and learn more about her company, MaxGen Labs. Make sure to check them out at maxgenlabs.com and use the code CHARFEN for 25% off!

Many people confuse reactivity with momentum. It can often feel like momentum, but it’s not. Being in a reactive state is a false feeling of momentum. If you get yourself out of reactivity and into productivity, you will find true momentum. When we’re in a reactive state, our decision making narrows and we begin working in a diminished capacity. Being reactive slows down everything in your life. Remember your energy affects the people around you, and if you’re reactive, your team will be reactive. You will also have lower transparency and challenges in communicating with the people around you. Tune in to hear how you can avoid getting yourself into a reactive space!