Ask Aaron and EJ - The Brand and The Source

The landscape of prep sports is changing, is it for the better?

Get the most out of your travel season without compromising performance.

Building a champion starts at home

Were halfway through the summer and were seeing signs of burnout already. What can you do to finish strong. 

As the world of collegiate athletics continues to evolve, the question of whether junior college is a viable choice for student-athletes has become increasingly relevant. In this article, we delve into the insights shared by Coach EJ the Brand and Coach Aaron the Source, who provide a compelling case for why junior college can be an excellent option for aspiring collegiate athletes.

Is grit, competitiveness innate or can it be instilled in our athletes. 

What do you do when your hurt? Handling an injury starts with good communication.

Is your athlete moving like a baby giraffe, Bambi? When growth spurts and athleticism don't mix.  

The transient nature of moving from coach to coach, trainer to trainer, team to team doesn't serve you well. Give things time and commit to the process. 

Coaches, parents, trainers...How can an athlete properly navigate all the "well meaning" voices in his athletic life? Can they spoil the mental makeup?