AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design

LeAnne Lagasse and her business partner founded ROI Talent Development, a successful business in Texas, and they want to take it online. But online, they recognize it's a lot harder to connect with a corporate brand, versus a human, individual personality, like Rick Mulready or Amy Porterfield. We discuss how to keep the brand we have but show up in a different way so we can attract more people. Take, for instance, how Smart Passive Income became synonymous with Pat Flynn. How do we make a seamless transition to serving customers online?If you enjoyed today's episode and you love the format of this show and helping other entrepreneurs, can you help me convince others to listen, too? All you have to do is leave a quick review and rating on Apple Podcasts (and subscribe if you haven't already). That would mean the world to me, so thank you so much!My team uses Gusto. It has made life so much easier. They make payroll, taxes, and HR actually easy for small businesses. And honestly, I couldn't live without it—truly. Fast, simple payroll processing, benefits, simple management tools, all in one place. They automatically pay and file your federal, state, and local taxes, so you don't have to worry about it. Plus, they make it easy—once you start adding employees or even just for yourself—to add on health benefits and even 401(k)s for your team. Get three months of Gusto free when you run your first payroll. Check it out: gusto.com/askpat.Buy my new book, Superfans!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

My guests on today's coaching call are a couple who have done something incredible. Their son, Tim, was diagnosed with autism at age two, and with severe speech and language and communication disorder at four. But his mom, Sally Wagter, never gave up on her child. Tim just turned 18, and he's amazing. And Sally and Erik Wagter, experienced entrepreneurs, have just launched a website called Releasing My Child's Potential and published a book titled Miracle in Slow Motion to support families with autistic children. But how do they get their message out to the people who need to hear it? We talk about opportunities for PR, and ways to get attention for a book that's already available for sale.If you enjoyed today's episode and you love the format of this show and helping other entrepreneurs, can you help me convince others to listen, too? All you have to do is leave a quick review and rating on Apple Podcasts (and subscribe if you haven't already). That would mean the world to me, so thank you so much!My team uses Gusto. It has made life so much easier. They make payroll, taxes, and HR actually easy for small businesses. And honestly, I couldn't live without it—truly. Fast, simple payroll processing, benefits, simple management tools, all in one place. They automatically pay and file your federal, state, and local taxes, so you don't have to worry about it. Plus, they make it easy—once you start adding employees or even just for yourself—to add on health benefits and even 401(k)s for your team. Get three months of Gusto free when you run your first payroll. Check it out: gusto.com/askpat.Buy my new book, Superfans!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The entrepreneur on today's coaching call, Tola Ogunlewe, is a a sports performance coach and lawyer who helps young athletes break through their mental and physical limitations and navigate their career growth with his business, Athlete Maestro. His issue centers around how to talk to his buyers—these young athletes' parents. If I were a 16-year-old athlete, I'd definitely need to go to my parents and convince them Tola's services were something worth paying for. What can you do if your target audience is not your buyers?If you enjoyed today's episode and you love the format of this show and helping other entrepreneurs, can you help me convince others to listen, too? All you have to do is leave a quick review and rating on Apple Podcasts (and subscribe if you haven't already). That would mean the world to me, so thank you so much!My team uses Gusto. It has made life so much easier. They make payroll, taxes, and HR actually easy for small businesses. And honestly, I couldn't live without it—truly. Fast, simple payroll processing, benefits, simple management tools, all in one place. They automatically pay and file your federal, state, and local taxes, so you don't have to worry about it. Plus, they make it easy—once you start adding employees or even just for yourself—to add on health benefits and even 401(k)s for your team. Get three months of Gusto free when you run your first payroll. Check it out: gusto.com/askpat.Buy my new book, Superfans!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Dr. Joi Lewis is the founder of Joi Unlimited Coaching and Consulting. She's a facilitator of liberation through social justice, healing justice, and radical self care. She also can be found at HealingJusticeFoundation.org. I'm so thankful to bring her on the show to amplify her voice and what she's doing. But secondly, I want to help her out because there's some messaging that we need to pay attention to. How do we promote our stuff when there are so many other important things to talk about—stuff that's probably more important than the thing we're selling?If you enjoyed today's episode and you love the format of this show and helping other entrepreneurs, can you help me convince others to listen, too? All you have to do is leave a quick review and rating on Apple Podcasts (and subscribe if you haven't already). That would mean the world to me, so thank you so much!My team uses Gusto. It has made life so much easier. They make payroll, taxes, and HR actually easy for small businesses. And honestly, I couldn't live without it—truly. Fast, simple payroll processing, benefits, simple management tools, all in one place. They automatically pay and file your federal, state, and local taxes, so you don't have to worry about it. Plus, they make it easy—once you start adding employees or even just for yourself—to add on health benefits and even 401(k)s for your team. Get three months of Gusto free when you run your first payroll. Check it out: gusto.com/askpat.Buy my new book, Superfans!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this AskPat 2.0 coaching call, I talk to Amanda from Amanda Write Now, a business that helps teachers. She's been doing okay, but she needs to bring in some more income, especially in light of the downturn. She has a great podcast called The Workshop Teacher Podcast, which she wants to leverage to sell more of her products. If you want to understand how to use your assets to better help people, and especially if you have a podcast, how to use your podcast to actually sell more of your stuff—without being sleazy—this is the episode for you.If you enjoyed today's episode and you love the format of this show and helping other entrepreneurs, can you help me convince others to listen, too? All you have to do is leave a quick review and rating on Apple Podcasts (and subscribe if you haven't already). That would mean the world to me, so thank you so much!If you have a business, or you know someone who does, you probably know that small business owners wear a lot of hats—we definitely do. Some of those hats are awesome, but some—like filing for taxes and running payroll, for example—aren't as great. That's where Gusto comes in. They make payroll, taxes, and HR easy for small businesses. My team uses it, and we can't live without it. You can get three months free when you run your first payroll. See for yourself at gusto.com/askpat.Buy my new book, Superfans!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

One day a few years back, tennis player Sandy Farquharson was tapped on the shoulder to step in for a padel player who had dropped out of a tournament. Sandy had never played padel, and like the vast majority of people in the English-speaking world, didn't even know the sport existed. Turns out, he was kind of a natural. So now he runs the only English coaching program for padel. He's got a website. He's on YouTube. He also has courses, a podcast, an Instagram page, and a bunch of questions about the best way to grow. We chat about coaching, Teachable, lessons from Will it Fly?, and Betsy McNally, from AP 1117. Learn something new every day.If you enjoyed today's episode and you love the format of this show and helping other entrepreneurs, can you help me convince others to listen, too? All you have to do is leave a quick review and rating on Apple Podcasts (and subscribe if you haven't already). That would mean the world to me, so thank you so much!If you have a business, or you know someone who does, you probably know that small business owners wear a lot of hats—we definitely do. Some of those hats are awesome, but some—like filing for taxes and running payroll, for example—aren't as great. That's where Gusto comes in. They make payroll, taxes, and HR easy for small businesses. My team uses it, and we can't live without it. You can get three months free when you run your first payroll. See for yourself at gusto.com/askpat.Buy my new book, Superfans!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Chapin Kreuter seems really cool. But what happened to him was not cool at all. He’s a traveler, a surfer, and an expat, and he’s got a podcast called Misfits and Rejects for people who hate their nine-to-five, and dream of living far away. He comes into this coaching call, as he says, to “throw [him]self at the mercy of the podcasting court and say, ’Help me please, help me be a better podcaster.’” And it really comes to whether we're going to let a setback mean we start again from scratch or, rather, use it as a pivot point. Hopefully what happened to Chapin doesn't happen to you, but if it does, you'll be better equipped because of listening to this show.If you enjoyed today's episode and you love the format of this show and helping other entrepreneurs, can you help me convince others to listen, too? All you have to do is leave a quick review and rating on Apple Podcasts (and subscribe if you haven't already). That would mean the world to me, so thank you so much!If you have a business, or you know someone who does, you probably know that small business owners wear a lot of hats—we definitely do. Some of those hats are awesome, but some—like filing for taxes and running payroll, for example—aren't as great. That's where Gusto comes in. They make payroll, taxes, and HR easy for small businesses. My team uses it, and we can't live without it. You can get three months free when you run your first payroll. See for yourself at gusto.com/askpat.Buy my new book, Superfans!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

I'm all about Disney. My family and I love it, including the food at Disney parks, so I'm especially excited to share today's AskPat coaching call with Kristi Rada, talks about and connects people to the amazing food and the different dining options at all the Disney parks with her podcast, Happiest Plate on Earth. (Here's her website, Instagram, and Facebook). We don't just talk Disney food. We talk about how to take this amazing brand of hers and begin to monetize it, but do it in a graceful way that offers value and creates a win on both sides.If you enjoyed today's episode and you love the format of this show and helping other entrepreneurs, can you help me convince others to listen, too? All you have to do is leave a quick review and rating on Apple Podcasts (and subscribe if you haven't already). That would mean the world to me, so thank you so much!Buy my new book, Superfans!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Kelyn Block has built a part-time basketball coaching business through word of mouth, and he wants to parlay it into a full-time gig. He's got a clear shot at the basket and just has to start dribbling down the court. I help him navigate and discover where he can go with his special skill—because obviously, he's not the only one to teach basketball. This is a very tactical conversation in which I try to get Kelyn comfortable talking a little bit more about himself. He does a great job answering the questions, and we get to some really exciting conclusions. By the end, you'll be on the sidelines cheering Kelyn down the court. Swish!If you enjoyed today's episode and you love the format of this show and helping other entrepreneurs, can you help me convince others to listen, too? All you have to do is leave a quick review and rating on Apple Podcasts (and subscribe if you haven't already). That would mean the world to me, so thank you so much!Buy my new book, Superfans!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.