AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design

#1152 Kathy Robinson used to work in risk management; now she's helping mid-life women stay well through the company she founded, Athena Wellness. Things are going well for Kathy but despite all her efforts things just aren't clicking in terms of email list subscribers. How can she grow her email list? And — when she launches her podcast in January 2021, how can she drive listeners to her email list? Whether you're new to online business or not, email lists are a key ingredient, so listen up! Show notes and more at SmartPassiveIncome.com/ap1152

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#1151 Jim and his wife Mai teach others Spanish. =This year — 2020 — was supposed to be a six-figure year . . . but Jim and Mai haven't come even close (for obvious reasons). So how can they increase the reach of their online offerings, namely their membership site? And how do they stay consistent with YouTube and content production? How do they pivot after 2020? After our chat, I'm sure that Jim is going to be set up for success and ready to crush it in 2021! Show notes and more at SmartPassiveIncome.com/ap1151

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#1150 Last time Stacy Brookman was with us — back in episode 1006 — she was trying to figure out what to do next: public speaking or book-writing?

Well, it turns out Stacy took my advice and started speaking . . . and she got a book deal with a hybrid publisher! How did she make it all happen?

In this episode, you'll learn how Stacy landed her first gigs, grew her email list, launched her first online speaking summit, and signed a hybrid book publishing deal. This is one of the most fun Where Are They Now?s I've done. Let's get started! Show notes and more at SmartPassiveIncome.com/ap1050

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Michelle Onyango was last on the show in episode 1037. It's funny, because the biggest takeaway for Michelle wasn't actually the big "aha" she had from that chat at all. It's always interesting to see what happens after an important coaching call. Michelle sat down and did some brainstorming, and that simple exercise gave her some amazing clarity on what her next step should be. And it turns out that step positioned her perfectly in her space once COVID hit. Michelle takes us through it all and dives into her next-step strategies. We go over her business offerings, whether she should make a price increase, and the struggles her business is having due to COVID, and Michelle gives her advice for entrepreneurs who find themselves at a similar crossroads. Click play and let's catch up with Michelle! Show notes and more at SmartPassiveIncome.com/ap1149

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A lot has happened to Emory since our last call, the obvious update being that he's a father of two! Emory's going to update us on all the things today: how he's adjusted his business in light of fatherhood, how his mindset has changed, and what it was like launching his first online course. I offer him some pointers on relaunching that course and also help him break down some of the hangups he's had about selling based on my own experience. There's a lot of great takeaways in this one. Let's catch up with Emory! Show notes and more at SmartPassiveIncome.com/ap1148

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Today I'm so happy to welcome Jackie Bolen back on the show! You can find her at ESLSpeaking.org. She was previously on AskPat 2.0 in episodes 1003 and 1046 — definitely would encourage you to go back to those episodes so you can see how far she's come. And that's kind of the theme for the next twenty minutes today. Jackie's going to take us through some of the new developments in her business. You'll learn the strategies she uses for SEO research, scoping out competitor sites, funneling users from free content to her books, and then optimizing her Amazon book listings to maximize conversions. We also talk about the importance of diversifying in your business without becoming overwhelmed. Lots of great stuff in this one — let's go! Show notes and more at SmartPassiveIncome.com/AP1147

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A lot has changed since Jane Hamill was on the show back in episode 1036. Things got tight for her recently because of COVID and having two kids at home (I'm sure many of us can relate). The good news? The pandemic forced her to completely reposition herself. They say you can't read the label when you're inside the bottle, and I think Jane's story is a testament to that metaphor!

By combining two of her offerings, Jane managed to really niche down. Today she tells us how she's further differentiating her offerings based on what makes her unique, creating a mindset of abundance. It sounds like she's doing all the right things, and I can't wait to check in with her again in the future. There are so many valuable takeaways in this episode—let's get started! Show notes and more at SmartPassiveIncome.com/ap1146

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Danielle is a marriage counselor over at IntentionalMarriages.net. In her last appearance on AskPat (episode 1086), I encouraged her to take her business to more virtual settings. What were the results, and how is Danielle adapting her business to continue to help people, even mid-pandemic? Where is she headed next? We're getting into all of that today in this great follow-up—this will be the first in a couple of "Where Are They Now?" episodes I'm doing here at the end of the year. Let's go! Show notes and more at SmartPassiveIncome.com/ap1145

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Fritz Westover is back on the show today to talk about the virtual membership program for his site, VirtualViticultureAcademy.com. (Viticulture is the craft and science of growing and harvesting grapes.)

Fritz starts off recapping what happened since our last (unaired) conversation: how he was able to take my suggestion of a free trial and create a hybrid approach, plus some of the strategies he's using to build a strong and thriving community. Looking forward, Fritz has some important questions. How can he increase members for his premium-tier subscription? What considerations should he be making for potentially expanding his business internationally? We'll get into all of that today, so hit play!

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Andrea Davis has a really important business called BetterScreenTime.com, which helps parents manage screen time for their children. She also has some online courses, How can she sell strong but not over aggressively? We're going to dissect that and more today, so let's get started! Read the show notes at http://smartpassiveincome.com/ap1143

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