BREAK/FIX the Motorsports & Vehicle Enthusiast Variety Show

Aspects of Media Treatments of Motor Racing Topics


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Dr. Timothy Robeers is currently working as a research & marcom manager at b2sense in Brussels, Belgium. Following a career in academia, he remains affiliated with the Department of Communication Sciences at Antwerp University, Belgium and combines extensive expertise in market and communication research, social and environmental sustainability, and their applications in motorsports and media. Besides having participated as a driver and team-owner in rally raids across Africa, Dr. Robeers has also consulted for a range of motorsport businesses and organizations including Formula E and the Federation Internationale de Motocyclisme (FIM). Additionally, he is a co-founder and assistant editor for the Journal of Motorsport Culture & History.

Mike Stocz is a senior lecturer of Sport Management & Leadership at the University of New Hampshire. He is one of the founding members and editor-in-chief of the Journal of Motorsport Culture & History. Mike's previous works have included a bottom up framing analysis of the Tony Stewart-Kevin Ward Jr. incident on Facebook, as well as explorations of legal issues in K-12 sport administration, an economic funding model for college athletics, and a textual analysis of the American Outlaws fan group in the digital space.

Kate Sullivan is an assistant professor in Strategy & Enterprise in Scotland's Heriot-Watt University, where she teaches a range of entrepreneurship and management courses as well as conducts research as a well-being and performance psychologist. She has also worked in the classic car industry for more than a decade. Ms. Sullivan personally holds several regional land-speed records.

In the roundtable, she explores the forgotten history of alternative power vehicles in motorsport, demonstrating that the current concerns over the environmental impacts of auto racing - and the attendant hand-wringing over its future - are far from new. Showing how alternative power vehicles have been part of society's need for speed from the beginning, she will suggest how to harness this worry to instead create new buzz for racing.

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  • This episode is part of our HISTORY OF MOTORSPORTS SERIES and is sponsored in part by: The International Motor Racing Research Center (IMRRC), The Society of Automotive Historians (SAH), The Watkins Glen Area Chamber of Commerce, and the Argetsinger Family - and was recorded in front of a live studio audience.

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