At Home Startup

The transition from working in the corporate world to being a stay-at-home mom can be extremely difficult for new moms. But while you might receive loads of help at a new job, new moms on the other hand are often left to fend for themselves. What I found made my transition much smoother, was to apply some of the same habits I had formed in my corporate job to my new role in motherhood. Join me as I share five key practices that will help you do the same!

In this episode, I talk about…..

• Our need for anticipatory structure.
• Losing structure in motherhood.
• The benefits of looking at motherhood as a job.
• Boundaries, burnout, and scarcity mindset.
• Five steps from the workplace you can apply at home.

Affiliates & Resources

Listen to the Control Variables Episode!

Control Variables FREE PDF: https://brookeraybould.com/course-control-variables 

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Have you ever wondered how to use your credit card points to go on crazy expensive vacations? This is exactly what Katie Holden did. She reduced her travel costs by over $5000 on an awesome resort vacation for five, and now, she’s sharing her secrets with the world through her blog, Katie’s Travel Tricks! 

Join us as we talk about how she got to the point of teaching others her travel hacks and turning that into a profitable and value-add business from the comfort of her own home. You won’t want to miss out on this amazing conversation!

In this episode, we talk about…..

• Growing Katie’s Travel Tricks.
• Learning Instagram and social media marketing.
• Streamlining processes and prioritizing automation.
• The pressures of being the sole financial support of the family.
• Mental challenges and boundaries with social media.
• Finding balance in running a business while raising kids.

Connect with Katie!

IG: https://www.instagram.com/katiestraveltricks/ 

Website: https://katiestraveltricks.com/ 

FREE Quick Start Guide to Miles and Points: https://katiestraveltricks.com/linkinbio/ 

Affiliates & Resources

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

At one point in my motherhood journey, I felt like I was drowning. How was I supposed to do all the things and be all the things, while still maintaining a sense of calm and control? For me, the answer was control variables. 

In short, control variables is the morning routine I practice that enables me to live an amazing life on purpose. As parents, we know there’s a lot in this world we can’t control. But we CAN control ourselves. And while this routine might not be for everyone, it will certainly help you high-achieving mamas get back that sense of control and take care of the things that are important to you. 

In this episode, I talk about…..

• Control and why it’s so important to us.
• Five categories of control variables.
• Identifying tasks for each category.
• The benefits of being an early riser.
• My morning routine and tips to make it your own.

Affiliates & Resources

Control Variables FREE PDF: https://brookeraybould.com/course-control-variables

Copywriting For Creatives: https://awcopyclass.com/back-door-fall-2022-cfc?rfsn=6952855.db32531 

Athletic Greens: Click HERE to try it now!

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Brooklyn Rivera knows what it’s like to go after her dreams and achieve success! She won Mrs. Texas in 2020, became Mrs. America in 2021, and is now a fantastic entrepreneur and mom. But for a high-achiever like herself, doing it all meant making some pretty big choices along the way that would impact her whole family. Join our conversation as we discuss the decision-making mindset moms need to have while juggling their careers and motherhood and the importance of having grace for yourself. Can we really have it all?? 

In this episode, we talk about…..

• Not letting pain from the past define your future. 
• Starting a business and learning the trick of confidence.
• Focusing on the positive, instead of the obstacles.
• How Brooklyn fights the pressures of society. 
• Giving yourself grace as you move through different seasons.
• Knowing how to take the next best step. 

Connect with Brooklyn!

Instagram: https://www.instagram.com/mrsbrooklynrivera/?hl=en
Website: https://mrsbrooklynrivera.com/ 
LTK:https://www.shopltk.com/explore/MrsBrooklynRivera

Affiliates & Resources

A Mom's Guide to Disney World

Code: DISNEYDISCOUNT

In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

https://brookeraybould.com/disneyworldfree

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Are you at a crossroads in your life? Do you feel stuck with your current situation? Have you been forced to make a change, and don’t like the direction it is headed? In this episode, I will break down the difference between a pivot and reinvention. A pivot is when you are forced to change by external market demands or factors, while reinvention is led by the individual. Learn why pivoting can be a BAD thing, especially in entrepreneurship, and use these FOUR questions to ask yourself to get back on the track. This goes back to business basics!

• The life of an entrepreneur, you always hear this term “pivot”. When I was in business school I heard the term often in my entrepreneurship program. The goal of the class was to start a company with an idea, to participate in heavy customer interviews and feedback and based on the feedback, you’d pivot or not.
• At the end of the class, my professor said he was bummed out because of the students he had, very rarely did those students ever persist in taking their businesses to the next level. Very rarely did they launch their businesses.
• At the time I created my own startup - it was a baby box company where parents would try different kinds of products before they committed to a purchase. And like the others, I never persisted in the startup.

There is a distinction between pivoting and reinvention

• Dr. Tim Merrick, executive coach https://www.linkedin.com/pulse/pivot-reinvention-dr-tim-merrick
• THE FUNDAMENTAL DIFFERENCE: A pivot is the universe or a market or wherever taking us where it wants to take us, while reinvention is us telling ourselves where we want to go. There is a key difference, and I’d argue that you must focus on the latter if you want to be successful.
• When there is a market change that requires us to pivot, we must ask ourselves if we are in alignment. I’ve mapped out four questions to ask yourself if you need to reinvent rather than pivot…

1. Do I feel joyful?
2. Does the pivot feel in alignment with your current set of values?
3. Is my pivot in alignment with my overall vision?
4. Is this life-work a statement of myself?

• Once you identify that you’re on the wrong track, then what? How to go for a successful pivot.

1. What is your unshakable center?
2. Understand your values, mission, vision.
3. Identify your current self and your higher self.

The Foundational Copywriting for Creatives by Ashlyn Writes :https://awcopyclass.com/back-door-fall-2022-cfc?rfsn=6952855.db32531

ZAG: https://amzn.to/3DONpKn

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Join us with Julie Thomason on this intimate episode where we discuss the moment that changed her life only weeks after her son was born. Learn how Julie has taken tragedy and turned it into a way to connect with other women who share the same pain, which turned into the therapy she didn’t know she needed. 

•  We discuss the painful moment she heard the news about her husband, and how she turned to social media to write therapeutically about the events that had transpired. 
• As she began sharing her story, thousands of women started paying attention. Julie now encourages hundreds of thousands of women on her social media platform where she is unapologetically herself and talks about what hits her in the moment. 
• Whether it is raw feelings from that tragic day, happy memories, or mom humor, get to know this mama and love her even more. Topics discussed: how to be vulnerable on social media.
• How to connect with others though tragedy. How to find healing in connection. 
• How writing is therapeutic. 
• How to create content that is YOU. 
• How to hire help as a content creator when you need. When to hire a talent manager as a social media influencer or content creator. What hiring a talent manager looks like.
• https://www.instagram.com/spilledmilkmamma/?hl=en
• https://www.shopltk.com/explore/Spilledmilkmamma
• Keep an eye out for Julie's Podcast Coming Soon  "Spilling the Wine"

Affiliates & Resources
Headband Holder:https://rstyle.me/cz-n/g2kghpct3e7
A Mom's Guide to Disney World: https://bit.ly/3svrykl
Code: DISNEYDISCOUNT

This Episode is Sponsored by HaLi Bows & Accessories – Bows by HaLi
Code: BROOKE15

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Today’s guest, Lauren Stokes, represents the female entrepreneur American dream. Lauren shares how sketching dresses out of magazines turned into a small business that catapulted into a multi-million dollar reality. But along Lauren’s journey, she couldn’t help but question, is bigger really better? Or is there a small business sweet spot? Buckle in as we dive into Lauren’s story …

In this episode we discuss:

• How to turn your passion into a mult-million dollar startup.
• How to take a concept and turn it into a profitable small business.
• How to start a business on a budget.
• How to create a lean startup.
• When to expand and start hiring.
• Influencer marketing from a brand perspective and influencer perspective.
• How to learn from entrepreneurial missteps.
• The mindset of a serial entrepreneur.
• Balancing entrepreneurship with family and motherhood.

https://instagram.com/mrslaurenstokes

https://www.heymamawines.com/

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Being an achiever can be a good thing, but what happens when it becomes addictive? Today’s guest, Mallory Ervin, explains exactly that. Mallory shares why winning Miss Kentucky, becoming fourth runner-up in Miss America, and participating two-times over in the Amazing Race were achievements that left her high up on a mountain top feeling unfulfilled and only wanting more. 

In this episode we discuss:

• How being addicted to achievements stole her life, and nearly pushed her to death
• How to balance being a high achiever healthily
• How to detach yourself from pleasure-seeking, and how to go for happiness instead
• How she balances running a business in the spotlight as a mom, and how to prioritize it all
• How to know your enough point
• And, is outsourcing worth it? Or, does it add more fuel to the fire?

Get Mallory’s book: https://amzn.to/3CEg6ZS

Pre Order Mallory’s 2nd Book: https://amzn.to/3rD3wnm

https://livingfullyco.com/

Mallory Ervin, author of the national bestseller Living Fully, is a Kentucky-grown, Nashville-living dreamer who had a roundabout way of arriving at today. From her time in the Miss America pageant to being a three-time contestant on The Amazing Race, Mallory turned her passion for sharing her love of fashion, beauty, and life into a platform for impact. Today she runs a global lifestyle brand she founded in 2016, hosts the Living Fully podcast, where she encourages and inspires her dedicated followers to seek joy and live fully, and appears across platforms ranging from Instagram to YouTube, sharing her life and message of living fully. She and her husband, Kyle, have three children, Ford, Shepherd, and their new baby, Sunday. 

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Spousal Support with Ryan, my husband.

Ryan Joins me in this episode as I discuss how receiving spousal support helps me achieve the most out of each day and maintain a happy family. 

• History of Ryan 
• What led us to form a relationship
• How we have evolved together 
• My daily schedule: Control Variables 
• Having four children

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Listen on and discover the reason why I decided to start a podcast.

• Everyone is faced with a moment in their life when they can decide whether they are going to live a life that fully embodies them, or fake a life that is a half-baked truth of who they are or controlled by external factors. 
• As a mom, who grew to influencer status, I was able to tap into my entrepreneurial dreams while being a present mom. 
• I’ve had to ask myself: is this where I’m meant to be? 
• I want to help women tap into their best selves - as mothers, as entrepreneurs, and as individuals. 
• How to start a business from home?
• How can I be a more present mom, but tap into my creative business dreams? 
• How can I create systems and strategies to live a successful life? 
• What IS a successful life when it comes to being a mom? 
•  How to start a digital online business? 
• Peek into my home life and into the influencer space, the worlds that I am most familiar with.
  
  

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl