Despite being told this over and over again, I'm finally realizing the importance of creating a great plan. That is my task for today. I will be working to decide how to build the 4A Step Up Challenge into the most successful event I have ever run!

The Certified Strength and Conditioning Specialist exam from the National Strength and Conditioning Association serves as the gold standard in S&C exams and rightfully so. Here are my thoughts on the test.

I was recently reading a book where the author brought this scenario up. Knowing what you know now, what would you do if suddenly you were broke, without a job and had none of your experience or accolades. What would you do? This episode will tell you what I would do.

It's fun to be able to make pain go away. There is certainly value in this but you're probably not solving any problems.

Everything you listened to over the past few weeks have been all about THIS! This is what I was working on the entire time and it is officially launched!

At some point in your career, I guarantee that you will end up working with someone with chronic pain. Dealing with chronic pain is quite a bit different than acute pain. Here is a possible solution that I just learned about.

I absolutely refuse to leave my fate up to lady luck. Take ownership of your career and watch what happens.

I wanted to call this episode "Slimy Marketing" but it turned into a 19-minute MBA. Learn how to sell ANYTHING! I'm not joking. If you become a master at these few things, you'll never worry about money again.

I have not found a better brand of exercise/rehab science than PRI. They really got it working. But it's really complex. If you're teaching it to another coach or client, keep it simple!!!!

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This has become a cliché on social media. Providing value doesn't have the same definition as it did many years ago. The world is different, so is perceived value. 

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