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Atomic CEO episodes

  • Fluency in Business: Learning the Language of Growth

    In this episode, Tom and Adam explore what it truly means to evolve as a business owner—emotionally, mentally, and strategically. Starting with a nostalgic nod to Nas and how music takes on new meaning as you grow, they unpack the transformative journey of moving from being an accidental CEO to an intentional CEO. 

    They share candid stories and insights about how learning the “language” of business—just like learning a foreign language—requires immersion, repetition, and resilience. Whether you’re a solopreneur or scaling a company, the mindset shift from simply generating income to building a sustainable business is both confronting and empowering. 

     

    🔑 Key Takeaways: 

    • Music & Perspective: How revisiting the lyrics of Nas through the lens of fatherhood and entrepreneurship reflects deeper truths about mindset and maturity. 
    • Hearing vs. Listening: Many entrepreneurs hear advice, but only listen when they’re ready. Growth phases dictate when lessons truly land. 
    • Business as a Language: Running a business is like learning a new language. When stress hits, most default back to their “native language” — old habits, fears, and limiting beliefs. 
    • No Such Thing as Timing: Growth isn’t about timing, it’s about readiness and translation. You’ve probably heard what you need before—it just didn’t click until now. 
    • Intensity Over Comfort: Too many new business owners get soft after early success. Adam reminds listeners: building a business requires relentless intensity and “violent” commitment. 
    • Celebrate, Then Move On: Wins and losses both require short-term memory. Be a “goldfish”—acknowledge it, then move forward with purpose. 
    • Vision and Intention: Success stems from a clear vision and intentional decisions. Your strategy must align with whether you’re building a lifestyle business or a scalable company. 

    💬 Notable Quotes: 

    “You don’t need to hear something new—you just need to hear it in a new way.” — Adam Hurd 

    “Stress makes you default to your native language. If that language is self-doubt or sabotage, you won’t grow your business.” — Tom Marino 

    “If you’re getting soft after a few wins, you’re in trouble. Business takes aggression and clarity every day.” — Adam Hurd 

     

    🚀 Resources Mentioned: 

    • 🎓 Accidental CEO Interactive Workshop – Join Tom & Adam live to work through your current business challenges and start learning the real language of leadership. 
    • Explore their brand-new, revamped website to learn more about the programs and mindset tools that help entrepreneurs thrive. 

    🙌 Join the Community: 

    ✅ Visit: AtomicBusinessCoaching.com 

    📧 Sign up for our newsletter 

    💬 Book a discovery call 

    🎙️ Subscribe & Review the podcast on your favorite platform 

    27 min
  • The Accidental CEO

    Hosts: Tom Marino & Adam Hurd

    Presented by: Atomic Business Coaching

    🔍 Episode Summary:

    Tom and Adam reveal how they—and many of their clients—became accidental CEOs: people who never planned to run a business but ended up building one. They share personal stories, client examples, and insights into how they coach entrepreneurs through chaos to clarity by focusing on both business strategy and personal growth.

    🔑 Highlights:

    • What is an Accidental CEO?

    Skilled professionals who turn their craft into a business without realizing the full scope of being a CEO.

    • The Dual Approach:

    Adam focuses on business systems; Tom helps with mindset and personal development. Together, they support clients holistically.

    • From Chaos to Clarity:

    Most struggle due to lack of systems and self-awareness. Atomic helps simplify and stabilize both business and life.

    • Mindset Shift Required:

    Growth means becoming the person capable of running a successful, million-dollar business—not just building one.

    • No More Band-Aids:

    Clients often stack temporary fixes. Tom and Adam guide them to rebuild with solid foundations.

    • You Can’t Do It Alone:

    True growth comes with the right support—be it a partner, coach, or team.

    • Health, Relationships & Harmony:

    Success requires attention to physical health, relationships, and personal well-being—not just profits.

    ________________________________________

    🎯 Join the Accidental CEO Workshop

    A free, interactive experience with 6–8 entrepreneurs to tackle challenges and gain clarity.

    🔗 atomicbusinesscoaching.com

    🔗 LinkedIn: Adam Hurd | Tom Marino

    ________________________________________

    Quote of the Episode:

    “Becoming the CEO is not just about growing the business—it’s about growing you.”

    29 min
  • The Agony of Defeat – And the Power to Begin Again

    In this heartfelt and empowering episode, Tom Marino and Adam Hurd dive deep into what it really means to face the end of one chapter—and how to embrace the beginning of the next. Using the emotional close of Tom’s son’s high school baseball season as a launching point, the duo draws profound parallels between sports, life, and entrepreneurship.

    This episode explores how business owners often hit plateaus, experience burnout, or feel stuck after achieving a milestone. The key message: your “ending” is never the end—it’s the beginning of your next opportunity. Whether you’re shifting from solo operations to building a team or struggling with letting go of control, Tom and Adam offer a blueprint for sustainable growth, mindset transformation, and scaling through smart decisions and strategic help.

    🧠 What You’ll Learn 

    • The Agony of Defeat as a Launchpad: Tom reflects on his son’s final school baseball game and relates the emotional weight of endings to the natural seasons of business ownership. 
    • Every Sales Call Is a New Beginning: Adam highlights how no one knows your past failures—each client interaction is a fresh start. 
    • From Skillset to CEO Mindset: Discover how most entrepreneurs start businesses based on one core skill and why scaling requires stepping beyond that initial comfort zone. 
    • Why C-Students Make Great CEOs: An unexpected insight into how knowing your limits and hiring the right people can be more powerful than trying to master everything. 
    • Revenue, Development, and Delegation: Learn the two primary roles of a CEO and how to structure your business for growth without burnout. 
    • Investment vs. Expense: Understand the mindset shift required to see hiring as a necessary investment, not a financial burden. 
    • The Power of Partnerships: Tom and Adam share how their complementary strengths created Atomic Business Coaching—and how others can build similar synergy. 
    • Mastermind Collaboration: A call to tap into the power of community, like their F1R$T M Club, where peer feedback and shared experiences fuel exponential growth. 

    🔥 Quote of the Episode 

    “Do you want to be a business owner—or did you just create a high-paying job for yourself?” 

    🍏 Special Offer for Loyal Listeners 

    Still listening? DM “🍎 apples” to @AtomicBusinessCoaching on Instagram or message Tom Marino or Adam Thomas on LinkedIn for a FREE coaching session. This one’s for the 1% who stick around till the end—how do you like them apples? 


    💬 Join the Conversation 

    Connect with us on: 

    • Instagram: @AtomicBusinessCoaching 
    • LinkedIn: Tom Marino | Adam Thomas 

    🚀 Ready to Grow Your Business? 

    Explore F1R$T M —our mastermind and business development club for ambitious entrepreneurs. Collaborate, scale, and lead with confidence. 

     

    33 min
  • What the Hell Do You Do All This For?

    In this powerful, no-nonsense episode, Tom and Adam pull back the curtain on the real reason behind all the business-building activities like podcasting, content creation, and networking. They tackle a question every entrepreneur eventually asks themselves: "Why am I doing all this?"

    From social media posts to podcast episodes, newsletters, and networking events, this episode explores what actually moves the needle in business—and what doesn't. Spoiler alert: It’s not just about the content. It’s about consistency, connection, and authenticity.

    Topics Covered

    • The Real Role of Content in Business

    o Why content is NOT your lead magnet but your trust library

    o How it supports the buyer journey before and after the sale

    o Why new content creators often mistake visibility for authority

    • The Power of Intentional Networking

    o Why meeting people must come before creating content

    o How First M Club fosters genuine connection through purposeful questions

    o The difference between performing at networking events vs. showing up authentically

    • Building a Trustworthy Brand

    o Why consistency across platforms and in-person interactions is essential

    o How being the same person in all spaces builds long-term credibility

    o The pitfalls of having “multiple brands” for different settings

    • Newsletter Strategy That Works

    o How providing value without selling builds top-of-mind awareness

    o Why their newsletter is pitch-free—and more effective because of it

    • Creating From Experience, Not Just Ideas

    o Why content must come from real work and life experiences

    o The fear of being “phony” in content and how to overcome it

    ________________________________________

    💬 Key Quotes

    “Content supports your authority—it doesn’t create it.”

    “Your first 100 pieces of content will suck. And that’s okay.”

    “Consistency builds trust. And trust builds your business.”

    “Networking is about being intentional. Help first. Always.”

    ________________________________________

    🤝 The First M Club

    This episode is also a deep dive into the First M Club—a mastermind and networking community built for business owners striving for their first million. Tom and Adam break down:

    • Why it’s different from traditional networking groups

    • How it fosters authenticity and collaboration

    • The intentional framework that makes it simple yet powerful

    ________________________________________

    🚀 Take Action

    🎯 Ask yourself:

    What’s your real intention when creating content or attending networking events?

    If you don’t have one, start with this: “How can I help someone today?”

    🌐 Explore First M Club:

    Check out the First M.club

    or join the community—online or in person on Long Island.

    ________________________________________

    🙌 Connect With Us

    If today’s episode resonated with you, share it with someone who’s grinding it out, wondering what the hell it’s all for. Help them find clarity, community, and purpose.

    28 min
  • The Power of Trust: Navigating the Next Step in Business and Life

    In this deeply insightful and candid episode, Tom and Adam explore the emotional and strategic challenges entrepreneurs face when standing at the threshold of “what’s next.” The conversation organically weaves through the realities of coaching, the trust-building process, how hesitation and fear block business moves, and why intuitive action is often more powerful than rigid planning.

    They share how the First M Club is designed to support entrepreneurs navigating pivotal transitions, offering not just tactical advice but also emotional grounding and peer validation. You’ll hear real stories and reflections that will encourage you to listen more deeply to your intuition, embrace micro-movements over massive leaps, and most importantly, take that next step with confidence.

    🗝️ Key Takeaways

    1. Coaching Isn’t Always Linear—And That’s the Magic

    • Real coaching happens when you meet people where they are, not just where your program is going.
    • Listening and adjusting in real-time leads to more powerful breakthroughs than sticking to rigid agendas.

    2. Emotional Baggage Delays Action

    • Many entrepreneurs carry invisible weight—especially emotional burdens that were never released.
    • Men in particular struggle with emotional release, which can delay business progress.

    3. The Fishbone Approach to Root Cause Analysis

    • Coaching is like a fishbone diagram: the “main spine” is the core goal, but all the smaller contributing factors (the “bones”) must be explored and resolved.
    • This perspective allows clients to understand that seemingly unrelated issues are all connected to the larger goal.

    4. The Fear of Messing Up Either Side

    • Many clients delay their next move because they fear disrupting what’s working and fear failure with the new idea.
    • The solution? Take small, intentional actions—“one more thing” at a time.

    5. Business Moves Unlock Life Moves

    • Most people wait for the business to improve before changing their life. But it’s often the other way around.
    • Helping clients make incremental business moves can radically enhance their life quality.

    6. Validation Comes from Community

    • The First M Club provides a mastermind-like environment where people feel seen, heard, and validated.
    • That validation builds trust—not just in others, but in themselves.

    7. Trust Over Evidence

    • High performers often seek evidence before acting, but many decisions must be based on intuition and trust.
    • Action builds clarity. Clarity doesn’t always precede action.

    8. You Already Know the Answer

    • Clients often come knowing deep down what to do—they just need support, space, and permission to act.
    • Success is not only about what you’re doing, but about who you are becoming.

    ________________________________________

    🛠️ Resources Mentioned

    • Fishbone Diagram – A visual tool from quality management used for identifying root causes.
    • PDSA Cycle – Plan, Do, Study, Act method for implementing small, strategic changes.

    ________________________________________

    💬 Memorable Quotes

    “Information comes from action, not the other way around.”

    “You don’t need a new idea—you need the courage to trust the one already inside you.”

    “Coaching is the art of listening, not programming.”

    ________________________________________

    🚀 Join the Conversation

    Interested in taking your next step with support?

    Explore the First M Club — a mastermind community designed to help entrepreneurs confidently pursue their first million while creating a life they love.

    🔗 Visit atomicbusinesscoaching.com for more details.


    35 min
  • Change, Opportunity & The Birth of the First M Club

    In a world full of change, how do we evolve with intention—and not get swept up in noise? In this powerful and heartfelt conversation, Tom Marino and Adam Thomas Hurd (yes, he’s officially using his full name now!) take you inside the journey of transformation that led to the launch of the First M Club.

    They share how superficial networking and unintentional business moves are holding entrepreneurs back, and reveal the formula they’ve discovered for cultivating authentic relationships, real momentum, and sustainable growth. Whether you’re trying to reach your first million in revenue or just crave deeper connections with like-minded go-getters, this episode is for you.

    What You’ll Learn: 

    • Why opportunity often follows change, but how to become ready for both. 
    • The morning meeting model: 3 powerful questions that unlock connection and collaboration. 
    • Why most communities fail—and how the First M Club is structured to stay small in execution but big in value. 
    • How intentional networking beats transactional encounters (and why it leads to better clients and collaborators). 
    • The mindset shift from chasing leads to attracting the right ones through service. 
    • Why authenticity, vulnerability, and shared experiences are the secret weapons to growth. 
    • How limiting beliefs and saboteurs like the restless saboteur block business potential—and what to do about it. 
    • Adam’s transition from “Adam Thomas” to “Adam Thomas Hurd” and what it symbolizes for the journey ahead. 

    Key Quotes: 

    “You have to start to change to see the opportunities.” 

    “It’s not about networking for the sake of networking—it’s about networking with intention.” 

    “A club thrives when people show up authentically and want to help each other.” 

    “We’re not building a community. We’re building a club—because clubs have standards and real connection.” 

    “I’m not excited. I’m nervous. And that means it matters.”

    What Is the First M Club? 

    The First M Club is a private club for business owners and entrepreneurs working toward their first million dollars in revenue. Rooted in collaboration over competition, the club brings together small groups (8 or fewer) for meaningful networking, peer coaching, and real-time support. It’s about belonging, growth, and building business momentum—together. 

    You’ll be part of: 

    • Monthly Morning Meetings asking: What’s going right? What’s going wrong? What do you need help with? 
    • Targeted intentional networking sessions with immediate, actionable results. 
    • A vetted network of business owners serious about helping and supporting one another. 
    • A culture of service-first, where leads are attracted, not chased. 

    Resources & Mentions: 


    • Free Crash Course on improving networking, prospecting, and defeating limiting beliefs  
    • Success stories from Project 2740 and pilot members of the First M Club 


     

    Join the Movement: 

    If you’re done with empty networking and want to be part of a high-trust, high-impact environment, the First M Club may be your new business home. 

    🟢 Visit AtomicBusinessCoaching.com to learn more or request an invitation. 

    🟢 Follow Tom Marino and Adam Thomas Hurd on LinkedIn for updates, insights, and to see how First M is reshaping success—authentically. 

    42 min
  • Submitting to Reality and Being Your Purpose

    In this episode, Adam and Tom dive deep into the fogginess that entrepreneurs experience when they lose clarity in their businesses. They explore how to clear that fog — not with Benadryl, but with truth, intention, and aligned action. The conversation is a powerful reflection on the importance of letting go of excuses, embracing reality, and fully stepping into who you are right now, rather than waiting for the “perfect moment.”

    🔑 Key Takeaways


    🌫️ 1. Business Allergies and the Fog of Confusion

    • Just like seasonal allergies, entrepreneurs often go through “foggy” seasons in business.
    • Lack of clarity stems from resistance to change or trying to force solutions that don’t fit.
    • The remedy? A dose of honest reflection and intentional action, not more noise or tactics.


    🧭 2. Submit to Your Reality

    • Success lies in recognizing what actually works for you, not what’s trending or “supposed to work.”
    • Adam shares their journey of discovering that relationship-building, not advertising, is their strength.
    • For many relationship-style businesses (like coaching or consulting), personal connection is the foundation, not flashy marketing.


    ❌ 3. Stop Making Excuses

    • Excuses become self-imposed obstacles. The more you repeat them, the more you believe them.
    • Instead of blaming external conditions, face the reality: if something isn’t working, fix it or change it.
    • Tom emphasizes that success requires iteration, not perfection.


    🔁 4. Shift From Have-Do-Be → Be-Do-Have

    • Common mindset trap: “Once I have money, I’ll do more work, and then I’ll be successful.”
    • New approach: “Be the productive, helpful person now, do the work, and you will have the results.”
    • Flip the script — identity first, then action, then outcomes.


    🔥 5. Be the Coach — Even Without the Client

    • Waiting for sales before stepping into your role keeps you stuck.
    • Don’t wait to be the coach, creator, or service provider — start being it now.
    • Genuinely help people first; the business will follow naturally.


    🧠 6. Set the Right Intention Based on Who You Are

    • Intentions change based on the role you choose to embody: coach vs. salesperson.
    • Focus on the main thing you want to be, even if you wear multiple hats.
    • Your roles should serve your purpose — not distract from it.


    🌟 7. Live and Express Your Purpose

    • Tom shares how his life purpose (helping others live better lives) has stayed consistent, even as his roles have changed.
    • Purpose fuels intention, and intention drives results.
    • When you veer away from your purpose, you lose energy and clarity.


    💬 Quote of the Episode

    “Be your purpose. Because if you be your purpose, you will be the intention. You will be the result of everything that you're trying to do.” – Tom


    🔄 Next Steps for Listeners

    • Reflect: What role are you trying to be in your business right now?
    • Identify: What excuses are keeping you stuck?
    • Act: Choose one way you can be the person you want to become — today.

    17 min
  • Consistent Follow-Up, Saboteurs, and Conversations That Close

    In this episode, Tom and Adam dive deep into what really makes sales happen — and it’s not just slick tactics or great networking. It’s about consistency, mindset, and mastering the simple selling system that turns casual conversations into paying clients.

    You’ll hear stories from their 5WH program, real client breakthroughs, and how combining execution strategy with mindset mastery is the game-changer for business owners. Whether you're overwhelmed by follow-ups, frustrated with unproductive networking, or struggling with sabotaging behaviors — this episode has the tools, mindset shifts, and clarity to help you close more deals with less stress.

    ________________________________________

    Key Takeaways:

    • ✅ Follow-up is everything. If you’re not following up consistently, you’re leaving money on the table.

    • 🧠 Your consistency doesn’t have to look like anyone else’s. Define your version and stick with it.

    • 💬 Conversations that close are built by asking the right questions. When done correctly, prospects will literally tell you how to close them.

    • 🔄 Sales success isn’t just tactical—it’s internal. Saboteurs, limiting beliefs, and disempowering self-talk can crush your ability to execute.

    • 📅 Networking without a system is a waste of time. The stack of business cards means nothing if you don’t have a plan to engage the right people.

    • 💥 The ‘People Pleaser’ trap is real. Learn to set boundaries and say no to the wrong people so you can say yes to the right ones.

    • 🔁 Repetition makes it real. Like golf, the awkwardness of new techniques fades with practice and the system becomes second nature.

    ________________________________________

    Links & Resources:

    🎯 Free Starter Course:

    Get immediate access to our Simple Selling System overview — absolutely free.

    👉 atomicbusinesscoaching.com/course

    💡 Learn how to:

    • Identify your 5Ws

    • Master follow-up strategy

    • Ask powerful, closing questions

    • Manage your mindset & saboteurs

    • Network with precision & intention

    ________________________________________

    Join the Conversation:

    💬 What resonated most with you from today’s episode?

    📧 Send your thoughts or questions to [email protected]

    📱 Follow us on Instagram: @atomicbusinesscoaching

    ________________________________________

    Quote of the Episode:

    “You're not being pushy — you just know you have the solution to their problem. When you ask the right questions, they'll tell you exactly how to close them.”

    ________________________________________

    Next Steps:

    ✅ Watch the free course

    🎧 Subscribe to the podcast

    📆 Show up each week as we continue to break down the Simple Selling System and help you transform your business, one conversation at a time.

    21 min
  • The Grass is Greener Because It’s Full of Sh*t” — The Reality of Growth, Comparison, and Staying the Course

    In this candid episode, Tom and Adam unpack the emotional rollercoaster of entrepreneurship and why so many business owners feel like they're always starting over. From podcast inspiration to coaching revelations, they discuss the importance of patience, trusting your intuition, and resisting the temptation to constantly compare your journey to others'. They also dive deep into the harsh truth: the grass often looks greener because it's been heavily fertilized — sometimes with a whole lot of crap.

    If you’ve ever struggled with staying the course, felt the pressure to pivot, or believed you should be further along, this episode will remind you why the long game matters, how to identify the right kind of fertilizer for your growth, and why building a successful business really does take a decade.

    💡 Key Takeaways:

    • The Podcast Shift: Listening to a wider variety of podcasts revealed a gap between philosophy and tactical guidance, sparking reflection on what truly adds value — and how that applies to your own business and content creation.

    • The Grass is Greener… Because It’s Fertilized: Growth takes fertilizer — aka “the shit” you have to go through. There’s no shortcut to rich, sustainable success. Embrace the grind instead of trying to avoid it.

    • Coaching vs. Courses: Clients in coaching programs think long-term. Course-takers often seek immediacy. Each mindset needs different strategies, but both must go through the hard stuff.

    • Comparison Kills Progress: When you compare your journey to someone else’s highlight reel, you ignore the foundation they built — framing, wiring, and all. Focus on your build, not their finished product.

    • Trust Your Intuition: When comparison takes over, your intuition gets drowned out by ego and insecurity. Your gut knows what’s right — you don’t need permission to follow it.

    • Business Takes a Decade: It’s a journey of layers: build, exploit, delegate, and scale. Most people quit too early and restart, losing time instead of gaining ground.

    • Stop Chasing 10x Before You’ve Hit 2x: Growth isn’t magic; it’s methodical. You can’t skip the process. Master what you’re already good at before leaping to what’s next.

    • Embrace the Bipolar Nature of Business: There will be highs and lows. Don’t let either extreme control your decisions. Learn to ride the waves without crashing.

    • Know Who You Are and Why You’re Doing This: Use tools like the Simple Focus System to realign your values, identity, and business goals. Success starts with clarity.


    🔗 Resources & Links:

    • Explore programs, courses, and coaching at atomicbusinesscoaching.com/course

    • Learn more about the Simple Focus System to align who you are with the business you want to build.


    👋 Final Thoughts:

    If you’re stuck, overwhelmed, or caught in another comparison trap — don’t pivot blindly. Let us help you identify if the “shit” you’re in is worth growing through. You can build something amazing — just make sure it’s yours.



    28 min
  • Stop Outgrowing Your Growth: Learning, Stabilizing, and Scaling Wisely

    In this episode, Tom and Adam explore one of the biggest mind traps for entrepreneurs and business owners: the pressure to grow constantly. They discuss the value of repetition in learning, the importance of sustainable progress, and why stabilizing your success may be your most strategic move this year. From learning fatigue to cash flow struggles, they cover the mindset shifts and tactical strategies needed to grow smart, not just big.

    ________________________________________

    🔥 Key Takeaways:

    • Repetition is not the enemy. Saying the same message repeatedly, especially when it's valuable, is a sign you're doing it right.

    • Learning never ends. As adults, learning feels harder because we carry the ego of “already knowing.” But real growth comes from embracing error correction and constant improvement.

    • Stabilization is the new growth. Instead of trying to outgrow your business, focus on sustaining and fully realizing your current level of success.

    • Cash flow gaps are normal. But many business owners misuse debt and revolving credit. A line of credit should be gap coverage, not growth fuel.

    • Predatory lending warning signs: high interest rates, daily payments, and fees that compound quickly. If the loan terms feel risky or desperate, they probably are.

    • Growth vs. Scale: Growth often requires more resources. Scaling uses your current resources more effectively to increase revenue.

    ________________________________________

    👀 Visual Metaphor of the Day:

    Think of your business like sound levels on a mixer board. Cranking them up too fast leads to distortion and noise. The goal is smooth, stable, balanced sound, just like business growth.

    ________________________________________

    💬 Memorable Quotes:

    “If you start sounding like a broken record, you’re probably doing something right.”

    “Learning is just error correction—it’s constant improvement.”

    “You don’t need to 10x every month. You need to stabilize before you scale.”

    “Don’t call it debt—call it gap coverage.”

    ________________________________________

    👥 Who This Episode Is For:

    • Entrepreneurs scaling from early traction to stable revenue

    • Business owners battling growth addiction and burnout

    • Founders navigating cash flow and financial management

    • Coaches and consultants educating others on sustainable business practices

    ________________________________________

    📢 Call to Action:

    Love what you're hearing? Help us help more people!

    👉 Share this episode with a fellow business owner

    👉 Visit AtomicBusinessCoaching.com to learn more about our coaching, systems, and mindset tools

    👉 Stay in the loop and follow us for more episodes, resources, and wisdom

    28 min

About Atomic CEO

From the publisher's feed

Atomic CEO Podcast: Real conversations. Real lessons. No fluff. Each week on the Atomic CEO Podcast, Adam Thomas Hurd and Tom Marino, co-founders of Atomic Business Coaching, sit down with a guest CEO…