Attract and Stand Out with Darlene Hawley | Executive Leadership and Business Coach

Ever feel like your story just isn't landing? I get it. In my latest episode of Attract and Standout, I dive into 3 key reasons why your message might not be resonating—and how to fix it.

In this episode of the Attract and Standout podcast, host Darlene Hawley shares actionable insights on why your story isn't resonating with your audience.

She discusses common pitfalls such as making the story about you rather than for your audience, lacking emotional depth, and waiting for others to go first.

Darlene offers practical tips like creating a story bank, connecting through emotions, and the importance of going first to create space for others to share. She also introduces a self-paced storytelling mini-course designed to help you captivate your audience and build trust.

Tune in to learn how to share your story with confidence and clarity, whether in social media posts, blog articles, or face-to-face interactions.

—--Darlene Hawley is a speaker, podcast host, business coach, and communication expert who shows ambitious, heart-centered entrepreneurs and rising business leaders how to speak up, stand out, and make more impact.If you know of any entrepreneurs looking to grow their business without using social media and want more visibility or executive leaders who want to communicate with confidence and speak up for the ideas and issues that matter most to them. Those are the best referrals.Grab my 10 Do's and Don't for Effective Daring Conversations: https://mailchi.mp/297e8105e904/communicationguideGrab my 6 Steps To Attract & Stand Out digital guide, a free roadmap to create a successful business with less hustle and more ease: https://bit.ly/attractandstandoutonlineGrab a Chai and let's Connect:https://darlenehawley.comhttps://linkedin.com/in/darlenehawley

Welcome back to the Attract & Stand Out podcast!

In this episode, I’m chatting with the incredible Michele Risa, CEO of Collaborative Solutions. Michele takes us on a journey—from her early days in the corporate world to launching her own business back in 1991 (before entrepreneurship was even a buzzword!). She opens up about what it really means to follow your heart, trust yourself, and build a business that reflects who you are at your core.

We dive into so many powerful topics—why collaboration always wins over competition, the real work behind diversity, equity, and inclusion, and how trust is the true foundation of great leadership. Michele also shares stories from working internationally and offers such grounded wisdom on staying resilient and growing with intention over the long haul.

If you're a leader who wants to make an impact by showing up as your full, authentic self—you’re going to love this conversation.

Here’s what we cover:

00:00 – Welcome & guest intro
00:30 – Michele’s leap from corporate to entrepreneurship
02:56 – Why collaboration is the future
04:50 – How DEI creates stronger businesses
08:20 – What it takes to lead with authenticity
11:47 – Michele’s biggest lessons from decades in business
18:45 – Navigating challenges with resilience
26:58 – Rapid fire Qs + final takeaways

Let’s dive in!

In this episode of the Attract and Standout podcast, host Darlene Hawley chats with Lisa Raebel, owner and founder of Rebel Girl Marketing. Lisa shares her journey from corporate sales to starting her own marketing firm, emphasizing the importance of authenticity and telling the truth in marketing. They discuss the challenges of marketing oneself as an entrepreneur, the significance of storytelling in marketing, and the essential differences between marketing and sales. Lisa also introduces her latest projects, including a new workbook and training sessions designed to help businesses excel in their marketing strategies. Tune in to learn actionable tips on how to effectively market your business and connect with your ideal clients.

Lisa is the Founder, Author, Speaker & Chief Storyteller of Rebel Girl Marketing, where she has developed her proprietary RebelMindset approach to help businesses stay in business by utilizing focused, uncompromising marketing strategies. With over thirty years of experience as a successful marketing executive and leading sales professional, Lisa cuts through the noise and breaks down marketing to what makes sense for her clients, creating strategies that are simple, relatable to their target audiences, and result in double-digit sales growth year after year.

https://rebelgirlmarketing.com/

https://www.linkedin.com/in/lisaraebel/

https://www.facebook.com/rebelgirlmarketing-

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Hi I'm Darlene Hawley, and I help entrepreneurs and executive leaders find their voice and mastering communication in high-stakes conversations and presentations, whether in the boardroom, on a sales call, or around the dinner table.Grab my 10 Do's and Don't for Effective Daring Conversations: https://mailchi.mp/297e8105e904/communicationguideGrab my 6 Steps To Attract & Stand Out digital guide, a free roadmap to create a successful business with less hustle and more ease: https://bit.ly/attractandstandoutonlineGrab a Chai and let's Connect:https://darlenehawley.comhttps://linkedin.com/in/darlenehawley

Welcome back to the Attract and Standout podcast with Darlene Hawley! Today’s episode 108 features the inspiring story of Leigh Burgess CEO of Bold Industries Group and co-founder of the company with her daughter in 2020. Tune in as Leigh shares her transition from a corporate career to entrepreneurship amidst burnout during the pandemic. Discover how her ‘Be Bold Today’ framework (Believe, Own, Learn, Design) has empowered women in leadership roles, and learn about the unique dynamic of building a business with her daughter. She provides insight into the importance of storytelling, continuous learning, and maintaining a growth mindset.Don't miss practical tips on achieving success, the power of thought leadership, and the significance of sharing authentic stories to connect and inspire others.Whether you're an established entrepreneur or just starting out, Leigh's journey offers valuable lessons in boldly pursuing your dreams.

-----Leigh Burgess is a thought leader, game-changer and powerhouse connector determined to ignite and support the bold journeys of others. After over twenty years in healthcare, she founded Bold Industries Group, a platform for uniting, inspiring and empowering women that brings together a unique global network via her Bold events, the Bold Leaders Collective membership, The Bold Lounge podcast and through her dynamic speaking, coaching, and consulting engagements. With a focus on the intersection of mindset, strategy and wellness, her Believe-Own-Learn-Design (B.O.L.D.) Framework is your map to the bold life. Leigh’s forthcoming book, Be BOLD Today: Unleash Your Potential, Master Your Mindset, and Achieve Success, which is all about how to apply the framework to your own life, will be distributed by Simon & Schuster in November 2024.

LinkedIn: https://www.linkedin.com/in/leighburgess23/

Instagram: https://www.instagram.com/theleighaburgess

YouTube: https://www.youtube.com/@boldindustriesgroup

Pre-Order Her Book, Be BOLD Today: https://www.simonandschuster.com/books/Be-BOLD-Today/Leigh-Burgess/9781685552435

https://leighburgess.com/

-----Hi I'm Darlene Hawley, and I help heart-centered entrepreneurs and executive women leaders solve the problem of not being seen, heard, or valued in high-stakes conversations, presentations, and marketing, so they can lead with confidence and attract aligned opportunities.

Grab my 10 Do's and Don't for Effective Daring Conversations: https://mailchi.mp/297e8105e904/communicationguide

Grab my 6 Steps To Attract & Stand Out digital guide, a free roadmap to create a successful business with less hustle and more ease: https://bit.ly/attractandstandoutonline

Grab a Chai and let's Connect:https://darlenehawley.comhttps://linkedin.com/in/darlenehawley

Welcome back to the Attract and Stand Out Podcast! In this inspiring episode, host Darlene Hawley chats with her long-time friend Danielle Hawthorne, a compassionate disruptor and truth teller devoted to honoring her worth and supporting others on their journey. Danielle shares her path to founding 'Worthy of Dignity,' a company dedicated to teaching leaders to recognize and elevate their teams based on their core values and holistic well-being.

Discover how Danielle's experiences in toxic work environments led her to prioritize health and wellness, reducing burnout, and increasing team morale. Learn actionable insights on how leaders can foster inclusive and compassionate workplaces.

Don't miss exciting details about Danielle's upcoming women's conference, 'Enough 2025,' aimed at empowering women to embrace their worth without having to earn it.

Tune in for powerful stories, practical tips, and much more!

01:16 Danielle's Journey to Worthy of Dignity

03:09 Impact of Leadership and Wellness

05:45 Creating a Culture of Value and Respect

13:23 Leading with Curiosity and Human Connection1

6:55 Challenges and Changes in Leadership

17:36 The Power of Sharing Personal Stories

18:48 Self-Reflection and Personal Growth

19:21 The Importance of Rest and Setting Boundaries

21:46 Practical Tips for Slowing Down

25:47 Upcoming Women's Conference: Enough 2025

29:04 Ways to Work with Danielle

30:06 Rapid Fire Questions: Getting to Know Danielle

35:36 Conclusion and Final Thoughts

On episode 106 of the Attract and Stand Out podcast, host Darlene Hawley chats with transformational coach and author Lenore Kantor. Lenore discusses her journey from a corporate executive to a coach who helps high achievers find personal and professional fulfillment.

She shares her story of overcoming burnout and emotional breakdown to align her work with her values. Lenore introduces her new book, 'So What Do You Do? The Authentic Alchemy Path to Find Who You Are,' and her framework for leading others to make conscious choices and achieve authenticity.

The conversation explores themes of resilience, adaptability, and the process of reinventing oneself.

00:00 Introduction and Guest Welcome

00:51 Lenore's Background and Journey

03:12 Navigating Career Transitions

06:36 Challenges of Entrepreneurship

09:11 Adapting to Change

14:50 Authenticity and Leadership

23:52 Future Plans and Projects

26:59 Rapid Fire Questions

30:14 Conclusion and Farewell

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Hi I'm Darlene Hawley, and I help entrepreneurs and executive leaders find their voice and mastering communication in high-stakes conversations and presentations, whether in the boardroom, on a sales call, or around the dinner table.

Grab my 10 Do's and Don't for Effective Daring Conversations: https://mailchi.mp/297e8105e904/communicationguide

Grab my 6 Steps To Attract & Stand Out digital guide, a free roadmap to create a successful business with less hustle and more ease: https://bit.ly/attractandstandoutonline

Grab a Chai and let's Connect:

https://darlenehawley.com

https://linkedin.com/in/darlenehawley

In this episode of the 'Attract and Stand Out' podcast, I dove into a conversation about the transformative power of water with Cori Myka, founder of Calm Within Adult Swim. Listen in as deep dive into overcoming water fears and swimming through life's challenges. With over 25 years of experience, Cori shares how pushing boundaries in the pool can translate to personal and professional growth. Learn how to tackle the inner critic, stay buoyant in the moment, and make a splash in business and leadership. Whether you're an entrepreneur or a leader, this episode will help you swim past your fears and embrace confidence.

Listen in as we dropped valuable insights on how to apply these lessons to your personal and professional lives.

00:00 Introduction and Host's Background

00:23 Guest Introduction: Corey Micah

02:19 Corey's Journey with Water

05:50 Overcoming Fear and Building Confidence

19:28 Creating a Trauma-Sensitive Space

26:05 Evaluating Marketing Strategies

26:34 The Importance of Alignment

27:42 The 90-Day Rule

29:43 Setting Big Goals

31:26 Overcoming Fear of Water

37:58 Grounding in Safety

39:36 Rapid Fire Questions

43:29 Conclusion and Farewell

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Cori Myka is the founder of Calm Within Adult Swim, with over 25 years of experience in adult swim education. She specializes in helping adults overcome their fear of water through a unique blend of mental and physical training techniques. Her mission is to empower individuals to become confident swimmers and embrace personal growth by working with students and certifying instructors.

https://adultswimlesson.com/https://www.youtube.com/@adultswimlesson

https://www.facebook.com/calmwithinadultswim

https://www.instagram.com/calmwithinadultswim

https://orcaswimschool.com/

https://www.facebook.com/cori.myka

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Grab my 10 Do's and Don't for Effective Daring Conversations: https://mailchi.mp/297e8105e904/communicationguide

Grab my 6 Steps To Attract & Stand Out digital guide, a free roadmap to create a successful business with less hustle and more ease: https://bit.ly/attractandstandoutonline

Grab a Chai and let's Connect:

https://darlenehawley.comhttps://linkedin.com/in/darlenehawley

Hey there! Welcome to Episode 104 of the Attract and Stand Out podcast! I’m thrilled to have Brenda Barbour with me today. She’s the co-host of the Body Wealth Podcast, and we’re diving into a conversation packed with inspiration, health insights, and some really personal stories that will motivate you to take charge of your well-being.

Here’s a sneak peek at what we’ll chat about:

You won’t want to miss this uplifting episode—it’s sure to inspire you toward a healthier, more fulfilling life. So, let’s jump right in and tune in now!

Sisters Brenda Barbour and Elaine Curry created the Body Wealth podcast to expand access to conversations Black women have about health and healthcare. In each episode, the sisters chat with one guest to hear about an experience that was meaningful to her mental or physical health. Episode topics have included imposter syndrome, childbirth, hypothyroidism, medical power of attorney, anxiety, body image, osteoporosis, and much more. The podcasters aim to build connections, support their community, and elevate Black women’s stories. These informal conversations about personal experiences can more powerfully inspire action than data or expert presentations. The sisters hope to help more women have the tools to be the best possible advocates for their own health and ultimately contribute to reducing the inequity in health outcomes for Black women.

https://www.instagram.com/bodywealthsisters/ https://www.youtube.com/@BodyWealthSisters https://www.linkedin.com/company/bodywealthsisters.

https://podcasts.apple.com/us/podcast/body-wealth/id1705275489

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Hi I'm Darlene Hawley, and I help entrepreneurs and executive leaders find their voice and mastering communication in high-stakes conversations and presentations, whether in the boardroom, on a sales call, or around the dinner table.

Grab my 10 Do's and Don't for Effective Daring Conversations: https://mailchi.mp/297e8105e904/communicationguide

Grab my 6 Steps To Attract & Stand Out digital guide, a free roadmap to create a successful business with less hustle and more ease: https://bit.ly/attractandstandoutonline

Grab a Chai and let's Connect:

https://darlenehawley.com

https://linkedin.com/in/darlenehawley

Alicia Berberich is at her personal best when she is motivating other people. Whether it is through leading workshops, private coaching, or teaching water aerobics, Alicia brings her unique energy to every situation. She has raised three kids, and learned a lot of hard lessons along the way as well as some secret sauce to make your life easier. She works to help people understand the negative voice in their head and understand what that voice is doing for you so you can harness your own power. One of her favorite tools in manifesting.

~Connect:

https://www.aliciaberberich.com

https://www.instagram.com/alicia_berberich/

Free Gift:

The 30-day Manifesting Habit email program will help people harness the power of manifesting and build a practice.

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Darlene Hawley is a speaker, podcast host, business coach, and communication expert who shows ambitious, heart-centered entrepreneurs and rising business leaders how to speak up, stand out, and make more impact.

If you know of any entrepreneurs looking to grow their business without using social media and want more visibility or executive leaders who want to communicate with confidence and speak up for the ideas and issues that matter most to them. Those are the best referrals.

Grab my 10 Do's and Don't for Effective Daring Conversations: https://mailchi.mp/297e8105e904/communicationguide

Grab my 6 Steps To Attract & Stand Out digital guide, a free roadmap to create a successful business with less hustle and more ease: https://bit.ly/attractandstandoutonline

Grab a Chai and let's Connect:

https://darlenehawley.com

https://linkedin.com/in/darlenehawley

International Speaker and Violinist Diane Allen is a TEDx/TED Speaker, and Thought Leader who speaks on increasing the meaning, joy, and fulfillment in one's work and life by accessing the flow state. As the author of Flow: Unlock Your Genius, Love What You Do, Diane shares her insights on how to harness the power of flow. Years before neuroscientists discovered the positive impact of the flow state, Diane had already experienced its transformative power in her own career as a violinist. Diane was the concertmaster of the Central Oregon Symphony for 15 years, a beloved violin teacher for 28 years, and author of the Fingerboard Workbook series for violin, viola, cello, and bass. It was her unique approach to getting into flow, on demand, that earned her a spot on the TEDxNaperville stage and features on TED, ABC, CBS, NBC, FOX, Associated Press, Boston Herald, Authority Magazine, and Thrive Global. Today, Diane is known for her experiential Keynotes, Training, and Coaching programs that go Beyond Engagement™, featuring her three-step Flow Strategy™ system, which empowers people to get into their flow state, be in their genius, and love what they do.