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You’re watching the surface. The real work happens off-camera.
See how creators, founders, and brands build at https://attractivemindsetstudio.com/
In this episode of Attractive Mindset, we sit down with Issacar Jean Simon, a high-ticket closer, head of onboarding for a funding company, sales coach, and entrepreneur with deep roots in Boston, Haitian culture, digital products, credit funding and high-ticket sales.
Issacar breaks down his journey from growing up in a strict Haitian household in Boston, moving between the inner city and suburbs, playing football, getting expelled from school, working early jobs, experimenting with clothing lines, sneaker flipping, taxes, funding, MLMs, and eventually becoming one of the key sales voices inside a growing online funding business.
This conversation goes deep into what it really means to become a closer. Issacar explains why sales is not only about scripts or pressure, but about understanding people, adapting to different personalities, matching energy, asking the right questions, and knowing how to communicate value. He describes his personal closing style as a “shape-shifter” approach, where he adjusts based on the person, the energy, the environment and the outcome he is trying to create.
Issacar also shares how he linked back up with Darius, watched the rise of digital products, saw the opportunity in credit funding, became a tax broker, blew through $70,000 through money mismanagement, learned from setbacks, rebuilt his identity, and stepped into his role as head of onboarding.
Topics include:
- High-ticket closing
- Sales psychology
- How to become a closer
- Hiring and paying closers
- Commission structures
- Credit funding businesses
- Digital products
- Sales coaching
- Haitian household discipline
- Boston upbringing
- Street smarts in business
- Sneaker flipping
- MLM lessons
- Tax broker money
- Losing $70K and rebuilding
- Relationship stress and money communication
- Inner circle programs
- Business mentorship
- Learning from controversial figures
- Authenticity in sales
- Building business brotherhood
If you are a closer, entrepreneur, funding company owner, coach, consultant, digital product seller, credit professional, or someone trying to learn how to sell at a higher level, this episode gives a real look at the mindset, communication and personal evolution behind high-ticket sales.
#HighTicketClosing #Sales #CreditFunding #Entrepreneurship #AttractiveMindset
Chapters & Timestamps
00:00 – Opening hook: losing $70K and learning closing styles
01:05 – Meet Issacar Jean Simon, high-ticket closer and sales coach
02:07 – Growing up in Boston with Haitian roots
02:47 – Strict Haitian household, church, school and discipline
03:46 – Inner city vs suburbs and seeing different environments
05:49 – High school, sports dreams and wanting to make money
08:22 – First jobs, getting expelled and early lessons
11:17 – College, football and realizing the financial pressure
14:15 – Early hustles, MLMs and learning sales foundations
18:04 – Clothing lines, hustling and setbacks
21:12 – Street smarts, business instincts and learning without OGs
24:48 – Building a relationship with Darius and networking together
27:40 – First mentorship investment and mindset training
29:31 – How Issacar started seeing sales as the path
32:15 – Sneaker flipping and creative product marketing
36:19 – Darius discovers credit funding and digital products
42:16 – Becoming a tax broker and learning money flow
44:18 – Blowing through $70K and learning money management
46:25 – Money stress, relationships and communication
48:48 – Identity, shadow work and always knowing who he is
55:43 – Becoming Darius’s main closer and head of onboarding
56:29 – How business owners should hire and pay closers
59:18 – What makes a closer valuable and coachable
1:04:28 – The shape-shifter closing style
1:10:45 – Running onboarding calls and qualifying prospects
1:19:27 – Ads, pipelines, Go High Level and sales flow
1:20:46 – Inner Circle qualifications and scaling entrepreneurs
1:23:37 – Future goals: acquisitions and M&A
1:25:20 – Business brotherhood with Darius
1:27:11 – Teaching kids sales in real time
1:31:05 – Attractive Mindset’s mission, free classes and community impact
1:32:32 – Authenticity, image and breaking sales stereotypes
1:34:08 – Where to find Issacar Jean Simon
Follow the guest: https://www.instagram.com/issacarjeansimon/
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Website: https://attractivemindsetstudio.com/
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You’re watching the surface. The real work happens off-camera.
See how creators, founders, and brands build at https://attractivemindsetstudio.com/
In this episode of Attractive Mindset, we sit down with Mario Payne, a board-certified financial planner, tax strategist, founder of one of Florida’s largest Black-owned investment firms, and creator of AI-powered estate planning platforms.
Mario breaks down why so many people overpay taxes, the difference between a CPA and a tax strategist, how business owners can legally reduce tax liability, and why wealth building starts with understanding how money, taxes, investments, estate planning and entity structure work together.
This conversation covers everything from Mario’s early life in Cincinnati, getting kicked out of school in ninth grade, begging colleges for a chance, attending Tennessee State, joining the military reserves, surviving a near-death blood clot, working at GE, saving the company millions, getting rewarded with a pizza party, and realizing corporate America was not for him.
Mario also explains how he became a financial advisor during the Great Recession, built his own investment firm in 2013, bought his office building using an SBA loan, scaled to managing hundreds of millions in assets, and now uses AI to increase productivity, automate estate planning, and help more people protect their wealth.
Topics include:
- Why 93% of people may be overpaying taxes
- CPA vs tax strategist
- How to legally reduce tax liability
- Section 162 business deductions
- LLCs, S-Corps, C-Corps and partnerships
- Tax write-offs for entrepreneurs
- Real estate depreciation and cost segregation
- Estate planning, trusts, wills and power of attorney
- Why every homeowner should consider a trust
- How AI is changing financial services
- Building a financial planning firm
- Business automation with virtual assistants and AI
- Using debt as leverage
- How to structure a business properly
- Why documentation matters during audits
- The truth about refunds and tax strategy
- How to teach clients not to overspend
- Why mentorship matters before entering a new industry
Mario also shares one of his biggest financial mistakes: buying a semi-truck for the tax write-off without getting the proper mentorship first. Even as a financial planner, he explains why smart people still make costly business decisions when they enter industries without guidance.
If you are a business owner, W2 employee, 1099 worker, real estate investor, financial professional, insurance agent, notary, entrepreneur or high-income earner trying to understand taxes, trusts, investing, AI and wealth strategy, this episode is packed with practical financial education.
Chapters & Timestamps
00:00 – Opening hook: taxes, AI, refunds and estate planning
01:16 – Meet Mario Payne, board-certified financial planner
02:02 – Why 93% of people may be overpaying taxes
03:09 – Cincinnati, school challenges and getting into Tennessee State
04:12 – Inroads internship, GE and joining the military reserves
05:56 – Saving GE $4 million and getting a pizza party
07:03 – Leaving corporate America and becoming a financial advisor
08:57 – Starting his own investment firm in 2013
10:31 – Buying his office building with an SBA veteran loan
12:00 – Business framework: cut expenses, leverage debt and grow slow
14:15 – Building a modern financial advising team with AI
15:20 – Why Mario says entrepreneurs must lean into AI
19:42 – AI, estate planning and scaling community impact
21:13 – Internet trolls, bad financial advice and compliance
24:05 – How AI creates more time for client service
25:38 – Managing $1M vs $5M portfolios
27:20 – Tax strategy for high earners and investors
28:51 – CPA vs tax strategist: why refunds are not the goal
31:06 – Section 162 and ordinary business deductions
32:52 – Documentation, business cards and piercing the corporate veil
36:00 – Tax examples: farms, children on payroll and 529 strategies
40:48 – LLCs, S-Corps, C-Corps and business structure
43:41 – Real estate, cost segregation and accelerated depreciation
45:59 – Estate planning, trusts, wills and power of attorney
48:38 – Why every adult needs estate planning
54:32 – Misinformation, coaches and financial advice online
58:14 – Mario’s biggest business mistake: buying a semi-truck
1:00:45 – Client behavior, spending discipline and portfolio recovery
1:04:23 – How to work with Mario and The Relax Estate
Follow the guest: https://www.instagram.com/toamsfinancialjax/
Challenge Link: https://therelaxinvestor.com/
Mastermind Link: https://therelaxestate.com/
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You’re watching the surface. The real work happens off-camera.
See how creators, founders, and brands build at https://attractivemindsetstudio.com/
In this episode of Attractive Mindset, we sit down with Nimalu Sims, a Sims creator, custom content curator, digital community builder, and entrepreneur who has built a fast-growing online Sims community around Black culture, inclusivity, custom content, mods, and creator education.
Nimalu shares how she started playing The Sims at 12 years old, hiding in a closet with a laptop to escape and create her own world. Over time, she realized the game lacked inclusive Black custom content, so she began curating hair, clothes, tattoos, shoes, posters, skin tones, and other CC for Black simmers. What started as free Sims content on YouTube eventually became a paid community, Patreon, and now NimaluSims.com.
This conversation covers gaming entrepreneurship, how custom content works, how Sims players use the game as a virtual escape, why free content builds trust, how subscription communities grow, and how Nimalu went from 6,000 members in April to over 14,000 members by May without running ads.
Update since filming: At the time this episode was recorded, Nimalu shared that her community had grown from 6,000 members in April to over 14,000 members by May, with 15,000 already in sight. Since then, her growth has continued at a major pace. Public updates from Nimalu Sims now show the community reaching the 30,000-member milestone, meaning this episode captures her story before the platform more than doubled from where it was during the conversation.
That makes this interview even more powerful: this is the moment where we got to hear the foundation of her journey before the next level fully unfolded. From creating Black Sims custom content, CC finds, mods, digital downloads, and creator education to building NimaluSims.com and expanding beyond Patreon, Nimalu is showing what it looks like to turn a niche gaming passion into a fast-growing digital community and creator business.
Nimalu also talks about growing up Cape Verdean, moving to the United States at six years old, being first-generation, learning responsibility early, working in hospitals, dealing with people-pleasing, finding confidence, and turning a personal love for gaming into a real business.
Topics include:
- The Sims 4 custom content
- Black simmers and gaming inclusivity
- How to make money with Sims CC
- Sims mods and Patreon income
- Building a paid online community
- Growing from 6K to 14K members
- Why free content converts into paid subscribers
- Creating Sims hair, tattoos, posters, signs and mods
- Building NimaluSims.com
- Teaching creators through a Sims course
- Cape Verdean culture and identity
- Gaming as a mental health escape
- Digital products and subscription businesses
- How limiting beliefs slow creators down
- Building a niche creator brand
Chapters & Timestamps
00:00 – Opening hook: Nimalu Sims, Black Sims content and community growth
01:00 – Meet Nimalu Sims on her first podcast
01:47 – Playing Sims since age 12 and building Black Simmer XO
03:00 – Why diversity and Black custom content matter in The Sims
03:39 – Starting a Sims Patreon and building community
04:04 – Cape Verdean background and moving to the U.S.
04:22 – Family entrepreneurship, hospital work and early responsibility
06:54 – Growing up as the only girl and helping raise siblings
08:23 – Food, travel, Colombia and Cape Verde culture
12:49 – Cape Verde islands, volcanoes and black sand beaches
15:22 – Travel fears, hurricanes, volcanoes and island life
25:04 – Why people stay during natural disasters
27:10 – Cape Verde island differences, tourism and local culture
31:06 – Wildlife, crime, community and Cape Verdean migration
39:52 – How gaming became her escape
40:07 – From dolls to digital life through The Sims
43:16 – Hiding her love for Sims and finding confidence
46:06 – What custom content and mods are in The Sims
50:32 – Sims as a virtual reality escape and digital dollhouse
52:01 – How Nimalu Sims makes money through community subscriptions
53:17 – Free content, depression, gaming and community support
56:16 – Creating unique Sims, mods, signs, tattoos and digital assets
58:43 – Planning a Sims course and creator university
1:00:22 – Growing from 6K to 14K members without ads
1:01:05 – Limiting beliefs and realizing the audience wants more
1:03:09 – Why free trials and free content convert
1:04:06 – Coding, self-help book mods and Bible mods
1:06:10 – Creating money by changing how the game is played
1:08:49 – Future plans for NimaluSims.com
Follow the guest: https://www.instagram.com/nimalupierre/
Follow Us: Facebook: https://www.facebook.com/attractivemindsetnetwork
Instagram: https://www.instagram.com/attractivemindsetnetwork/
Website: https://attractivemindsetstudio.com/
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You’re watching the surface. The real work happens off-camera.
See how creators, founders, and brands build at https://attractivemindsetstudio.com/
In this episode of Attractive Mindset, we sit down with Drew, Marine Corps veteran, Brazilian jiu-jitsu black belt, father, businessman, and founder of A&M Jiu-Jitsu.
Drew shares his journey from growing up in South Florida, joining the Marine Corps at 17, deploying to Iraq, serving on Marine Security Guard duty in Africa, transitioning out of the military, battling depression, dealing with PTSD symptoms, and eventually finding healing, structure, and purpose through jiu-jitsu.
This conversation goes deep into veteran mental health, martial arts, discipline, confidence, systems, personal transformation, media, psychology, masculinity, self-defense, and what it really takes to build a martial arts school.
Drew also breaks down how he discovered UFC, BJ Penn, Brazilian jiu-jitsu, and the mindset that led him to earn his black belt after 10 years of training. Shortly after receiving his black belt, he opened A&M Jiu-Jitsu during the pandemic, despite being told the business would fail because it relied on physical contact. Years later, the school is still growing.
Topics include:
- Marine Corps mindset
- Life after deployment
- Veteran PTSD and mental health
- Jiu-jitsu for healing and discipline
- Starting a martial arts school
- Brazilian jiu-jitsu explained
- Black belt journey
- Building confidence through combat sports
- Why systems create change
- Self-defense and real-world fighting
- Martial arts vs street fighting
- Training through adversity
- Opening a gym during the pandemic
- Helping kids, veterans and adults through martial arts
- The psychology behind mindset and performance
If you are a veteran, martial artist, entrepreneur, fighter, coach, or anyone rebuilding your life after adversity, this episode gives a raw look at how discipline, combat training, community and purpose can change your path.
#JiuJitsu #MarineCorps #VeteranMentalHealth #BJJ #MartialArts #AttractiveMindset
Chapters & Timestamps
00:00 – Opening hook: black belt, business and proving people wrong
01:05 – Meet Drew: Marine, father, businessman and jiu-jitsu coach
02:13 – Growing up in South Florida and choosing the Marine Corps
04:30 – Culture, family background and identity growing up
07:00 – Miami, Miramar and growing up fighting
11:02 – Friend groups, being different and finding his tribe
13:01 – Joining the Marines at 17 and becoming a radio operator
14:25 – Deployment mindset, Iraq and stepping into leadership
21:01 – How military confidence shaped his future risks
22:06 – Transitioning out of the military and dealing with PTSD
23:36 – Discovering UFC, BJ Penn and Brazilian jiu-jitsu
26:28 – Injury, heartbreak, depression and hitting a low point
29:06 – Seeking help, VA medication and veteran mental health
31:36 – Changing his major to social work and helping veterans
40:48 – Veteran benefits, systems and why support is hard to access
47:02 – Media, society, psychology and questioning systems
55:58 – Systems vs extremes: what really creates change
1:10:41 – The four mindset systems: mental, physical, financial and emotional
1:12:18 – Getting a black belt and opening a gym days later
1:31:48 – Building A&M Jiu-Jitsu inside Hard Knocks 365
1:36:33 – What the gym teaches: jiu-jitsu, kickboxing and MMA
1:44:31 – Martial arts, respect, self-defense and real-world confidence
1:47:20 – The history and purpose of Brazilian jiu-jitsu
1:51:06 – Where to find Drew and A&M Jiu-Jitsu
Follow the guest: https://www.instagram.com/aandmbjj/
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Instagram: https://www.instagram.com/attractivemindsetnetwork/
Website: https://attractivemindsetstudio.com/
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You’re watching the surface. The real work happens off-camera.
See how creators, founders, and brands build at https://attractivemindsetstudio.com/
In this episode of Attractive Mindset, we sit down with Calvin Cannon Jr., a real estate investor from Philadelphia, to talk about real estate investing, cash flow, passive income, legacy, mentorship, ownership, and the difference between real estate investors and real estate influencers.
Calvin shares how he bought his first property using a $5,000 stipend check while attending Temple University, sold it for $60,000 cash, and used the money to buy a four-unit apartment building. From there, he learned how to live in one unit, fix it up, rent it out, move to the next unit, and build real estate income brick by brick.
This conversation goes deep into the mindset and mechanics of real estate investing: using your job as a silent partner, understanding active income versus passive income, buying the house you need instead of the house you want, building systems for your children, creating generational wealth, and choosing mentors who are actually doing the work.
Calvin also opens up about growing up in Philly, family dynamics, forgiveness, his father becoming his tenant, learning business through his job, firing his boss, building a portfolio, surviving cancer, and living inside his exit strategy.
Topics include:
- Real estate investing for beginners
- How to build cash flow
- Active income vs passive income
- Buying your first rental property
- Using your job to fund real estate
- House hacking with multifamily properties
- Real estate mentorship
- Real estate investors vs influencers
- Generational wealth
- Legacy building
- Exit strategy in real estate
- Teaching kids ownership
- Why wealth is time, not money
- How to choose a real estate mentor
- Building systems for long-term success
If you are interested in real estate investing, rental properties, cash flow, multifamily homes, passive income, legacy, or building wealth through ownership, this episode gives a grounded look at what real investing actually requires.
#RealEstateInvesting #CashFlow #PassiveIncome #GenerationalWealth #Entrepreneurship #AttractiveMindset
Chapters & Timestamps
00:00 – Opening hook: real estate, cash flow and clean hands
01:14 – Meet Calvin Cannon Jr., real estate investor from Philly
01:33 – Investor vs influencer: why the difference matters
03:43 – Growing up in Philadelphia with entrepreneur parents
05:21 – Wanting independence and getting introduced to real estate
07:02 – Philly in the 90s, family protection and street codes
12:10 – His relationship with his father and becoming the businessman
15:05 – Forgiveness, emotional control and helping family anyway
20:18 – Why math and numbers shaped his mindset
21:00 – Temple University and the $5,000 stipend check
22:06 – Buying his first duplex with $5,000
23:20 – Selling the building for $60,000 cash
24:44 – His mother taking him to the police station with the money
27:03 – Buying a four-unit apartment building and house hacking
29:14 – Using rental income and FHA to keep growing
30:18 – Working retail, climbing the ranks and learning business systems
31:14 – Using his job as a silent partner
33:38 – Active income, passive income and minimum cash flow goals
38:05 – Buying the house you need, not the house you want
40:36 – Why wealth is time, not money
43:29 – Exit strategy, legacy and living inside the plan
47:02 – Free mentorship giveaway and how to qualify
48:07 – Generational wealth and teaching kids to sustain the business
52:55 – Final real estate principle: find a real mentor and execute
54:48 – Message to his kids and where to connect with Calvin
Follow the guest: https://www.instagram.com/calvincannonjr/?hl=en
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You’re watching the surface. The real work happens off-camera.
See how creators, founders, and brands build at https://attractivemindsetstudio.com/
In this episode of Attractive Mindset, we sit down with Isabelle, CEO of RAL Academy, to discuss the business of residential assisted living, real estate investing, senior care, entrepreneurship, family legacy, and building wealth through impact.
Isabelle shares how her father shifted from traditional real estate investing into residential assisted living after their family needed care for her grandmother. What started as a personal family need became a growing business model built around luxury residential homes, senior care, real estate cash flow, and helping investors enter the assisted living space.
This conversation breaks down how residential assisted living works, why senior housing demand is growing, how much these homes can generate, what staffing looks like, why caregiver retention matters, how SBA funding and private money can help finance these projects, and why this real estate strategy is different from traditional rentals, flips, or student housing.
Isabelle also opens up about stepping into leadership after her father passed, dealing with imposter syndrome, becoming the face of the company, selling $1 million at her first speaking event, building a team, coaching hundreds of students, and carrying on her father’s legacy through a family-run business.
Topics include:
- What residential assisted living is
- How assisted living homes make money
- Real estate investing for senior housing
- Assisted living cash flow
- Private pay senior care
- SBA funding for assisted living homes
- Staffing and caregiver retention
- Senior housing demand
- Baby boomer market opportunity
- How to license an assisted living home
- Building a family business
- Becoming CEO after loss
- Coaching real estate investors
- Why execution matters more than information
- Building wealth while doing good
If you are a real estate investor, entrepreneur, caregiver, healthcare professional, business owner, or someone looking for a real estate strategy with both cash flow and impact, this episode gives a powerful introduction to the residential assisted living business.
#ResidentialAssistedLiving #RealEstateInvesting #SeniorHousing #AssistedLiving #Entrepreneurship #AttractiveMindset
Chapters & Timestamps
00:00 – Opening hook: assisted living, impact and execution
01:10 – Meet Isabelle and what she’s known for
02:16 – Growing up with an entrepreneurial mindset
03:38 – How her family discovered residential assisted living
04:09 – What residential assisted living actually is
04:52 – Becoming her father’s first hire
07:38 – College, Teach for America and becoming a flight attendant
10:18 – Family, real estate principles and early lessons from her father
13:38 – The family emergency that sparked the assisted living business
15:27 – How to start and structure a residential assisted living home
19:12 – Senior housing demand, baby boomers and the bed shortage
21:11 – Private pay, monthly costs and where the money comes from
23:13 – Breaking down the cash flow model
24:26 – Building the business from the inside out
26:32 – Losing her father and stepping into leadership
28:12 – Selling $1 million at her first speaking event
32:45 – Downsides, startup costs and mindset barriers
33:57 – Staffing, caregiver retention and treating employees well
38:13 – Entrepreneurship, money mindset and environment
44:19 – Why coaching students must execute
46:44 – Gem drop: the assisted living startup blueprint
47:47 – Funding options, SBA loans and private money
50:30 – Staff systems, meetings, bonuses and owner oversight
56:07 – Where to connect with Isabelle and RAL Academy
Follow the guest: https://www.instagram.com/ralacademy/
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You’re watching the surface. The real work happens off-camera.
See how creators, founders, and brands build at https://attractivemindsetstudio.com/
In this episode of Attractive Mindset, we sit down with Daryl, founder of The Play Hooky Experience, a national adult field day event built around fun, community, corporate wellness, childhood nostalgia, team building, and giving adults a real break from burnout.
Daryl explains how Play Hooky started, why the event happens during the weekday, and how he gets adults to take PTO, call out of work, and spend one day reconnecting with fun, freedom, competition, and their inner child.
From tug-of-war and adult musical chairs to sack races, dodgeball, cornhole, giant beer pong, DJs, hosts, photo ops, and city-to-city experiences, Play Hooky is designed to be more than a party. It is a cultural experience built around joy, release, teamwork, and mental reset.
Daryl also shares his journey from Baltimore DJ to event founder, how he built his brand from the ground up, why nightlife felt low vibrational, how organic marketing helped grow the experience, and why every event creator needs a real “why” before chasing money.
Topics include:
- Adult field day events
- Corporate wellness and burnout relief
- Team building through play
- How to build an event brand
- Scaling events city to city
- Organic event marketing
- Why adults need fun
- Creating cultural impact
- DJing and event production
- Building audience trust
- Avoiding burnout as an entrepreneur
- Why copycats can’t copy the person behind the brand
- Corporate event partnerships
- Experiential marketing
- Using PTO for yourself
If you are an entrepreneur, event planner, corporate leader, creative, DJ, promoter, or working adult who needs a break from daily responsibilities, this episode gives a powerful look into how fun can become a business, a movement, and a wellness tool.
Get tickets: playhookieexp.com
#PlayHookyExperience #AdultFieldDay #CorporateWellness #EventMarketing #Entrepreneurship #AttractiveMindset
Chapters & Timestamps
00:00 – The adult field day that makes people call out of work
01:17 – Meet Daryl, founder of The Play Hooky Experience
02:03 – What Play Hooky is really about
02:28 – Why the event happens during the weekday
03:26 – Helping adults become kids again
04:32 – Growing up in Baltimore
04:39 – Becoming a DJ at 14 years old
05:16 – Learning music through his godfather
06:02 – Realizing he was the draw at parties
06:40 – Creating Follow the DJ Presents
07:07 – Throwing themed events and R&B experiences
07:30 – Why nightlife started feeling low vibrational
08:23 – Bringing back childhood fun
09:20 – Why people arrive early and ready to play
10:03 – How Play Hooky is structured
10:18 – The role of hosts and crowd interaction
11:24 – Being yourself in every room
12:04 – The origin of the name Play Hooky
13:36 – Why the branding, colors and logo matter
15:19 – Activities people can expect
15:36 – Tug-of-war, adult musical chairs and core games
16:42 – Why every event has a schedule
17:28 – How people sign up for games
18:29 – Reading the crowd through music
19:17 – Life after high school and early adversity
20:32 – Getting his first laptop and practicing DJing
21:01 – His first DJ gig
21:32 – Building the Follow the DJ brand
22:23 – Learning hustle from struggle
23:01 – Selling CDs and DVDs in Baltimore
24:06 – Investing hustle money back into DJing
25:03 – Learning contracts, venues and event structure
26:17 – How Play Hooky execution evolved
26:36 – Building trust with the audience
27:18 – What every Play Hooky venue needs
28:30 – Running events in different states every week
29:04 – Why bigger venues are not always better
30:06 – Creating exclusivity with limited space
30:57 – Organic marketing through attendee content
32:12 – Insurance, liability and safety
33:36 – Alcohol, competition and positive release
34:32 – How the event helps couples and teams reconnect
35:01 – The corporate wellness vision
35:34 – Bringing companies together through Play Hooky
36:47 – Dealing with copycats
39:12 – Biggest lesson learned throwing events
40:08 – Why event creators need a real “why”
41:53 – Thinking five years ahead
43:01 – How Daryl avoids burnout
43:48 – Why he does not start the morning on his phone
44:28 – Morning routine, music and inspiration
45:51 – Balancing business with loved ones
47:40 – Who Play Hooky is really for
48:17 – Why adults need to pour back into themselves
49:40 – International expansion plans
50:15 – Turning language barriers into team building
52:01 – Upcoming Play Hooky cities
52:35 – Average ticket pricing
53:20 – New York ticket giveaway
54:04 – Where to get tickets and follow Play Hooky
Follow the guest: https://www.instagram.com/theplayhookyexperience/
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Instagram: https://www.instagram.com/attractivemindsetnetwork/
Website: https://attractivemindsetstudio.com/
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You’re watching the surface. The real work happens off-camera.
See how creators, founders, and brands build at https://attractivemindsetstudio.com/
In this episode of Attractive Mindset, we sit down with Rocky Toro, a professional motivational speaker, public speaking coach, and entrepreneur helping people become confident communicators and powerful leaders.
Rocky shares her journey from growing up in Florida, moving to New York, losing her job, being out of professional work for 16 months, rebuilding her confidence, returning to corporate, and eventually realizing that motivational speaking was her true calling.
This conversation explores what it means to bet on yourself, recover after job loss, walk away from toxic work environments, develop stage presence, become a stronger communicator, and turn painful life experiences into purpose.
Topics include:
- How to bet on yourself
- Recovering after job loss
- Public speaking confidence
- Motivational speaking
- Corporate burnout
- Toxic work environments
- Leadership without a title
- Building confidence after failure
- Dance, stage presence and performance
- Finding your calling
- Mental health and personal growth
- Becoming a keynote speaker
- Building a speaking business
- How to own the stage
If you've ever been fired, felt stuck in corporate, doubted yourself, struggled with public speaking, or knew deep down that you were meant for more, this episode will speak directly to you.
Subscribe to Attractive Mindset for powerful conversations with entrepreneurs, speakers, creators, leaders, and high-level thinkers who share real stories about growth, mindset and success.
#RockyToro #MotivationalSpeaker #PublicSpeaking #BetOnYourself #Leadership #PersonalGrowth #AttractiveMindset
Chapters & Timestamps
00:00 – Painful seasons create stronger people
00:43 – Welcome Rocky Toro to Attractive Mindset
01:04 – Rocky introduces herself as a motivational speaker
01:29 – Helping people lead without a title
01:55 – Growing up in Port Saint Lucie
02:16 – Moving to Tampa and New York
02:45 – Being humbled in New York City
03:08 – The dream of New York vs reality
03:57 – Losing her job and being out of work for 16 months
04:22 – Hustling to survive after job loss
04:39 – Getting into digital marketing
05:22 – Her passion for dance
05:39 – Working at Verizon Fios after college
06:01 – Discovering her ability to train and speak
06:38 – Learning unofficial leadership
07:22 – Taking the wrong job in New York
08:02 – Asking for support and being rejected
08:37 – Getting fired for the first time
09:35 – How dance helped build stage presence
10:49 – Why salsa connected with her
11:46 – Returning to Florida
12:47 – Supportive leadership that changed everything
13:14 – Rebuilding a new version of Rocky
14:40 – Leaving corporate and choosing herself
15:17 – Corporate conformity and toxic work environments
16:17 – Anxiety, burnout and workplace pressure
17:05 – Getting fired and feeling immediate relief
17:58 – Discovering her next path
18:22 – Speaking at a company event in Aruba
20:01 – “You missed your calling”
20:39 – Realizing motivational speaking was the path
21:08 – Investing in a speaking course
22:21 – Getting pushed out of the nest
23:15 – Mental health after leaving corporate
24:12 – Why Rocky chose motivational speaking
24:51 – Buying her first home after rock bottom
25:13 – Cutting off negative environments
26:10 – Mindset shifts that changed everything
27:13 – Honoring people’s stories
27:36 – Her signature keynote: Betting on Yourself
28:11 – Who needs Rocky’s message most
28:51 – Goals as a motivational speaker
29:18 – Becoming a content creator
29:36 – Speaking at University of South Florida
29:56 – “Fired Again” and future book potential
30:18 – Networking, mentors and rebuilding confidence
31:27 – The first 16 months of entrepreneurship
32:01 – Committing fully to the journey
32:48 – Gem drops for public speaking confidence
33:14 – How to build stage presence
34:09 – Why people fear public speaking
34:44 – Turning anxiety into stage energy
35:00 – Matching and redirecting the audience’s energy
35:59 – Why painful experiences shape your purpose
37:14 – Where to follow Rocky Toro
38:10 – Final thoughts on confidence and communication
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You’re watching the surface. The real work happens off-camera.
See how creators, founders, and brands build at https://attractivemindsetstudio.com/
In this episode of Attractive Mindset, we sit down with Daniel Trujillo, Marine Corps veteran and founder of Miami Linx, an online jewelry brand specializing in high-quality chains, bracelets, earrings, solid gold, silver, gold-plated jewelry, moissanite, and custom pieces.
Daniel shares his journey from the Marine Corps to oil and gas, scuba diving, construction management, and eventually building a seven-figure e-commerce jewelry business from the ground up.
This conversation goes deep into the jewelry industry, including how to spot fake jewelry, the difference between gold, silver, stainless steel, moissanite, lab diamonds, natural diamonds, Italian-made jewelry, handmade silver chains, and why transparency matters when buying jewelry online.
Daniel also explains how tariffs impacted gold sales, why email marketing drives a major part of his online revenue, how Shopify fraud and chargebacks affect e-commerce businesses, and what it really takes to build a trusted jewelry brand without relying on celebrities.
Topics include:
- Building a 7-figure e-commerce jewelry brand
- Gold vs silver jewelry
- Moissanite vs diamonds
- Lab diamonds vs natural diamonds
- How to avoid jewelry scams
- Why Italian jewelry is premium
- Jewelry tariffs and pricing
- Email marketing for e-commerce
- Shopify fraud and chargebacks
- Veteran entrepreneurship
- Online jewelry sales
- Precious metals explained
- Gold-plated vs solid gold chains
- Why silver chains are taking over
- Building customer trust online
Veterans also receive a discount through Miami Linx.
#MiamiLinx #JewelryBusiness #GoldJewelry #Moissanite #LabDiamonds #Ecommerce #Entrepreneurship #AttractiveMindset
Chapters & Timestamps
00:00 – Tariffs, gold sales and jewelry scams
01:16 – Welcome Daniel Trujillo from Miami Linx
01:52 – Building a 7-figure jewelry brand
02:39 – Starting Miami Linx during the pandemic
03:25 – Growing up in Florida and moving around the country
04:38 – Why Daniel joined the Marine Corps
05:01 – JROTC, Boy Scouts and learning structure
07:29 – Joining the Marines at 17
09:24 – Life as a Marine Corps radar technician
10:04 – Leaving the Marine Corps after five years
12:43 – Transitioning after the military
13:59 – Getting into oil and gas
15:55 – Getting laid off and becoming a scuba instructor
16:36 – Why scuba diving became a passion
18:36 – Fear of sharks and ocean myths
22:23 – Scuba diving physics explained
25:22 – Why deep dives require serious training
28:02 – What happens if divers come up too fast
29:05 – The deepest scuba dives and safety stops
32:15 – Ocean mysteries and Atlantis talk
34:47 – Social media, TikTok and digital control
41:15 – Moving from Hawaii to California
42:29 – Leaving the Bay Area during COVID
43:49 – Starting an e-commerce business
44:25 – Joining an e-commerce mentorship group
45:44 – Building the Miami Linx marketing system
46:03 – Why email marketing drives revenue
47:56 – How much it costs to start a jewelry business
49:27 – What counts as real jewelry?
50:13 – Precious metals explained
51:06 – Why some jewelry turns your neck green
52:12 – Jewelry labeling, silver stamps and import codes
53:21 – How people get scammed buying fake gold
54:05 – What a real gold chain can cost
56:04 – Italian jewelry, tariffs and pricing
56:48 – How tariffs hurt gold sales
58:17 – Gold-plated silver vs solid gold
59:31 – Rolex, watches and perceived value
01:04:07 – Moissanite, lab diamonds and natural diamonds
01:06:51 – Why the diamond industry is controversial
01:08:30 – Lab diamonds vs natural diamonds explained
01:12:40 – Mall kiosks vs jewelry stores
01:14:11 – Best countries for jewelry quality
01:15:04 – Miami Linx pure silver handmade chains
01:16:09 – How to avoid getting scammed
01:17:00 – How many orders Miami Linx does yearly
01:17:27 – Shopify scams, chargebacks and fraud
01:23:09 – Protecting high-ticket jewelry sales
01:24:35 – Losing a $4,000 chargeback
01:27:11 – Online reputation and brand transparency
01:30:03 – Who Miami Linx sells to
01:33:35 – Best-selling Miami Linx products
01:35:34 – Why pure silver chains became the top seller
01:37:34 – Repairs, warranties and trade-ins
01:41:20 – Upsells, bundles and e-commerce AOV
01:42:05 – Black Friday strategy for online jewelry
01:44:19 – Renting jewelry for videos and productions
01:48:09 – Discount code and veteran discount
01:49:25 – Where to follow Miami Linx
Follow the guest: https://www.instagram.com/miamilinks/
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You’re watching the surface. The real work happens off-camera.
See how creators, founders, and brands build at https://attractivemindsetstudio.com/
In this episode of Attractive Mindset, we sit down with Art By Friday, a South Florida creative entrepreneur known for his unique artwork, glass portraits, wood pieces, shock-value marketing, and consistent brand-building mindset.
Art By Friday shares how he went from studying graphic design, photography, and construction engineering to building his own art brand, selling custom pieces, creating pop-up experiences, and positioning himself around celebrities, nightlife, promoters, DJs, and high-level creative spaces.
This conversation explores the real business behind being an artist: pricing your work, creating shock value, building demand, using social media, networking, finding your lane, creating collections, managing inventory, and scaling beyond one-off art sales.
Topics include:
- How to build an art brand
- Making money as an artist
- Creating shock value with art
- Selling high-ticket artwork
- Glass portrait art
- Wood art and resin pieces
- Artist pop-up shops
- Networking with celebrities
- Art Basel strategy
- Creative entrepreneurship
- Building residual income
- Balancing creativity and business
- Why your friends won’t make you rich
- How artists can stand out online
- The importance of originality
If you're an artist, creative entrepreneur, designer, photographer, content creator, or anyone trying to turn creativity into income, this episode is packed with real-world gems.
Subscribe to Attractive Mindset for conversations with entrepreneurs, artists, creators, athletes, and business leaders sharing practical strategies for growth and success.
#ArtByFriday #ArtistEntrepreneur #CreativeBusiness #ArtBasel #Entrepreneurship #AttractiveMindset
Chapters & Timestamps
00:00 – The power of creative consistency
00:57 – Welcome Art By Friday to Attractive Mindset
01:39 – Where the name Art By Friday came from
02:32 – Starting in construction engineering
03:32 – Flying for free and seeing the world early
04:18 – Studying graphic design and photography
05:29 – Creating the Art By Friday brand
06:11 – Building “the loophole” strategy
07:23 – Networking with DJs, promoters and nightlife
08:30 – Why isolation helps entrepreneurs plan
10:39 – Balance, relationships and creative discipline
12:57 – Growing up Haitian and choosing art
14:16 – Architecture, design and creative inspiration
16:07 – Realizing art could become a business
17:42 – Using social media to study creative careers
18:40 – First pop-up shop on the street
19:12 – How construction engineering shaped his artwork
21:06 – Finding different art mediums
22:29 – Artists who inspired him
24:06 – Creating glass portrait artwork
25:23 – How cracked glass portraits are made
28:18 – How long glass portraits take to create
30:02 – Celebrity gifting and art strategy
30:47 – Learning shock value marketing
33:37 – Turning art into a premium experience
34:00 – How to sell art to bigger audiences
36:39 – Why artists need creative breaks
37:57 – Creating collections and managing output
38:50 – Targeting Rolling Loud and celebrity spaces
41:07 – Building toward major brand collaborations
43:01 – How many art pieces he has created
45:13 – Why surprise creates stronger impact
46:22 – Scaling as an artist
47:18 – Real estate, residual income and opening a bar
48:38 – Turning a bar into an art and event space
50:19 – Why exclusivity matters for artists
52:53 – Most expensive piece ever sold
53:13 – Family support and creative validation
54:10 – Advice for upcoming artists
57:30 – Where to follow Art By Friday
Follow the guest: https://www.instagram.com/artbyfriday___/
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From the publisher's feed
In an age of social influence and you can be whoever you want to be on the internet; we wanted to take time to slow down and focus on two things are "success". First, what are some obstacles you…