SEO Is Not That Hard

Audience Research is better than Keyword Research


Listen Later

Send us a text

Uncover the hidden potential of your SEO strategy by shifting your focus from traditional keyword research to a deeper understanding of your audience. What if prioritizing audience insights over high-competition keywords could unlock terms that convert with greater ease? In this episode, we take inspiration from Russell Junsu of Siege Media, exploring the power of audience research in crafting content that truly resonates. By diving into the demographics, interests, and behaviors of your target market, you can unearth low-difficulty terms that align perfectly with their needs and questions, ultimately boosting your SEO effectiveness. We discuss how understanding the specific queries of your audience allows you to create comprehensive and engaging content, tailored to diverse groups within your site.

Engage with us as we offer game-changing tips to optimize your SEO efforts. Discover the advantages of our SEO intelligence platform, Keywords People Use, to gain insights into popular search queries and enhance your topical authority. We also highlight the importance of using Google Search Console to glean valuable data about your site's performance. And for those looking for more personalized guidance, a visit to our website could be the next step towards refining your approach. Whether you're an SEO novice or a seasoned expert, this episode promises to equip you with the tools to connect more meaningfully with your audience and rise above the competition.

SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com

Help feed the algorithm and leave a review at ratethispodcast.com/seo

You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips

To get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of our Standard Plan book a demo with me now

See Edd's personal site at edddawson.com

Ask me a question and get on the show Click here to record a question

Find Edd on Linkedin, Bluesky & Twitter

Find KeywordsPeopleUse on Twitter @kwds_ppl_use

"Werq" Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 4.0 License
http://creativecommons.org/licenses/by/4.0/

...more
View all episodesView all episodes
Download on the App Store

SEO Is Not That HardBy Edd Dawson

  • 5
  • 5
  • 5
  • 5
  • 5

5

3 ratings


More shows like SEO Is Not That Hard

View all
The Digital Marketing Podcast by Ciaran Rogers, Daniel Rowles and Louise Crossley

The Digital Marketing Podcast

102 Listeners

Niche Pursuits Podcast: Find Your Next "Niche" Business Idea! by Spencer Haws: NichePursuits.com

Niche Pursuits Podcast: Find Your Next "Niche" Business Idea!

195 Listeners

Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

Social Media Marketing Podcast

1,447 Listeners

Perpetual Traffic by Tier 11

Perpetual Traffic

748 Listeners

Marketing School - Digital Marketing and Online Marketing Tips by Eric Siu and Neil Patel

Marketing School - Digital Marketing and Online Marketing Tips

1,250 Listeners

The Recipe For SEO Success Show by Kate Toon SEO Educator

The Recipe For SEO Success Show

54 Listeners

SEO in 2025 by Majestic.com

SEO in 2025

2 Listeners

Opinionated SEO - Digital Marketing News by Philip Mastroianni

Opinionated SEO - Digital Marketing News

3 Listeners

The Simple and Smart SEO Show by Crystal Waddell

The Simple and Smart SEO Show

46 Listeners

The Mel Robbins Podcast by Mel Robbins

The Mel Robbins Podcast

20,792 Listeners

Beginners SEO Podcast by Phoebe, The Plan Success

Beginners SEO Podcast

9 Listeners

Simple SEO - Email Marketing, SEO, and Online Marketing tips for course creators, coaches, and online businesses by Rachel Lindteigen - Online Marketing Expert in SEO, Content Marketing, Business Growth, and Email Marketing

Simple SEO - Email Marketing, SEO, and Online Marketing tips for course creators, coaches, and online businesses

15 Listeners

The Tucker Carlson Show by Tucker Carlson Network

The Tucker Carlson Show

14,373 Listeners

AI Explored by Michael Stelzner, Social Media Examiner—AI marketing

AI Explored

76 Listeners