Today, Jas Rawlinson is joined by Blair Kaplan Venables, President of Blair Kaplan Communications and Founder of the I Am Resilient Project. An expert in social media marketing, Blair has taught social media and marketing courses at the British Columbia Institute for Technology and at various Chambers of Commerce, and has helped her customers grow their followers into the tens of thousands in a matter of weeks – not months. Blair has spoken on national stages, and featured in media outlets such as CBC Radio and CEOWORLD Magazine, and has even had her own billboard in Times Square!
In this episode, Jas and Blair discuss:
How Blair approached her first book as an act of experimentation to ‘teach herself the process’ of writing a best-seller (instead of focusing on becoming super successful straight away)
Her thoughts on ‘pay for play’ publicity vs ‘earned’ media opportunities
How Blair channelled pain into purpose, by turning her lived experiences with domestic violence, miscarriage, and the loss of her mother and father, into a message of hope for others.
The challenges of writing a book while dealing with a brain injury
The 3 year process of writing and publishing her latest book, The Global Resilience Project
Opportunities that have opened up as a direct result of becoming an author – including being featured on a billboard in the middle of Times Square
How to balance the art of self care, with perseverance and commitment
Learn more about Blair and her books at https://blairkaplan.ca/
PS. Are you an aspiring author of impact?
Do you know that you have a story within that could change lives, but you’re not sure where to start, or how to navigate the publishing process?
When you’re ready, here are 3 ways I can support you:
Download my free author checklist: 14 Steps to Becoming a Published Author - www.jasrawlinson.com/authorchecklist
Enroll in my signature course: Write, Publish, Market Your Memoir Like a Pro - www.jasrawlinson.com/writingcourse
Work with me 1:1 in my program: Authors of Impact - www.jasrawlinson.com/bookcoaching