Johnathan MacFarlane, Vice President of Sales and Marketing at RollPros, discussed the potential of their automated pre-roll production system, the Blackbird, to transform the cannabis industry. They highlighted the product's ability to reduce human error, increase efficiency, and ensure compliance with regulations. The discussion also touched upon the evolving market trends, the impact of potential federal legalization, and the importance of data-driven decision-making in the cannabis industry.

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