In this episode we delve into copywriting tips and tricks. The fact is, if you are a small business owner online there will be a time where you need to either turn your own hand to some copywriting or get someone else to do it. We talk about why you need it, where you can get copywriting inspiration and where to use it. Get our tips for how to set up different types of copy depending on whether you are writing, doing video or hosting a webinar...

In this episode we explore how to get leads through social media. Which platforms will you find buyers on and which are more typical for browsers or those who expect to find top content? We also look at why you shouldn't create homogeneous posts to go across your different social platforms, and provide examples of the ways you could change up similar content so that it is a good match for the destination social platform...

In this podcast we look at some practical examples for how you can attract industry experts for your business media publications and become famous by association. How can you best utilise expos and attract industry professionals to be interviewed or to write content for you? What about through LinkedIn or other social media platforms? Attract the right people to your business and start to see big results!

Do you suffer from shiny object syndrome? It's an affliction common amongst entrepreneurs and business owners and can seriously impact your productivity and time management. In this podcast we uncover shiny object syndrome, including the symptoms and some possible cures. Will that new 'thing' really help your business right now? Or is it just an attention-grabber? Check out this episode and avoid shiny object syndrome in your business...

Could your killer homepage be costing you money? We've had this issue come up a lot lately so in this podcast we take a look at how you could be damaging your business with your homepage and what types of pages you should be directing people to from your online ads. Are your customers confused? Or do they know exactly what to do? Directing people to your homepage often simply opens up too many confusing options...

In this week’s Podcast, we dig into a few of the popular online tools for business and we give our spin on how we use them to get the most out of them. What did Andrew and Heather learn this week? Heather discovered, whilst being a mentor at an event, that she had some great ideas... Read More

What online Blocks do you have? Are you stuck building your online presence? Are you putting off dealing with Social Media? Do you have little time or money to devote to building your business? In this episode we bust a few myths about building your online presence by helping you remove your online blocks. What did Andrew... Read More

How often should I post on my blog? What about frequency of posts on social media? We often get approached with these questions - many people express their overwhelm at the idea of having to produce a whole lot of content each week. To those who feel overwhelmed by the task of content marketing, we say to start at your own pace but be consistent. Check out this podcast for ideas on keeping it consistent online so that you see results...

There are many wankers out there, unfortunately this can be fatal for your business! In this podcast we give tips that can save your business, particularly in terms of making hiring decisions. Don't fall victim to dodgy practices or unproven methods - we bring you advice for what to ask before hiring and what areas to look for when it comes to the online needs of your business.

In this podcast episode we explore social media engagement. This is critical for your business to get the most out of being on social media. We delve into engagement across multiple platforms and provide tips for 'keeping it real!' Make sure that you are not making any of the critical mistakes that we are seeing on social media...