Autopilot Your Business

In this podcast episode, we delve into how to monitor your brand online. Of course, there are many different avenues through which people may be talking about you online, so we give you some tools to help you find who is saying what and where. We also talk about what you can do with that information once you have it...

In this podcast we talk about all things to do with 'the cloud'. There still seems to be a lot of confusion out there as to what the cloud is and how to use it. Cloud storage for business is becoming a necessity in these times of content marketing and the increase in the number of media files out there because of it. We explain cloud storage, why you should use it and where to get it...

In this podcast we delve into list segmentation: what is it and why is it important for your business? List segmentation gives you the opportunity to better manage your email list so that you can be more responsive toward the content that people really want to see. It allows you to be very targeted with what you send out. We explain some tools and methods for how your business can use list segmentation.

Does your business make any of these mistakes on websites? We all want our websites to succeed, but do you spend more time working 'in' rather than 'on' your business? In this podcast we outline the top mistakes we see from business websites - including the mistake that we pick to be the biggest of all...

We've reached 70 podcasts! In this episode we take a look back over our podcasting journey and talk about how we have evolved and lessons learnt along the way. We also look at what have been our most popular podcasts and our favorite to put together!

How do you grow your online business? We think you should look at it as you would if you were inviting someone into your home for a party. What would you offer them? How would you treat them? We are on a mission to get website owners to lift their game in terms of what they are using as giveaways to entice subscribers. In this podcast we give a few ideas and examples of what is working now!

What can you as a small business do with your marketing? In this episode, we look at cool marketing ideas from big brands that can be adapted and used by smaller businesses. There are a range of ideas that are working and you don't need to spend large amounts of money to put some in place!

What is working in blogging right now? The online world changes so fast that what worked not so long ago may no longer be best practice today. In this podcast we look at anything blogging - content, blog length, images and headlines...

In business and in business online, the pace can be so hectic and the tasks so numerous that we all end up feeling overwhelmed at some point. In this podcast episode we look at methods for overcoming overwhelm and moving forward with your business!

In this podcast we take a look at social metrics. As a small business, how do you know what to measure when there are so many possible social media metrics available? Many that people commonly go by ('likes' etc), can be meaningless if taken in context with what your goals are for social media. Check out what we like to look at (particularly with Facebook), and how you should decide what to measure...