In this podcast we explore Social Media SEO - how should you be optimizing your social profiles and your content to drive more traffic? We provide our 5 top tips for optimizing for Social Media SEO

Every business would like to attract more traffic online, but the days of the 'free lunch' may be long behind us now with paid social media being more the norm. Now that changes have been made on several platforms, your posts are often not going to be seen unless you have paid to promote them. In this episode we talk paid social media and what our thoughts are on what you can be doing...

Have you heard the saying 'what gets measured gets done'? This is very true in your business so in this podcast episode we take a look at the kinds of measures and analytics you should be monitoring if you would like to see business growth.

In this podcast we explore facets of Twitter - how are we using it now and what is working? We also share some tools for Twitter that can be of use to small business owners and talk about where and how to use them.

Most brands are getting the message about developing content, but if you really want to stand out above the herd, you need to build a community that identifies with your brand. One of the best ways to do this is to share your story in a meaningful way that engages people and allows them to identify with what you are saying. In this podcast we explore telling your story and what you can do to really create a tribe around your brand.

Are you the client who is on the path to success or the one who is dragged down by details? In this podcast we address the perfect client versus the less successful client based upon our years in different businesses. As a business owner, this is also a good checklist for you to decide whether a client is going to be a good fit for your business.

Video is only getting bigger, with the younger generations now watching more on YouTube than on TV. It makes sense that this trend will only grow so you should understand and embrace video marketing in your small business. In this podcast we take a look at some equipment and tools you can use, as well as some quick tips!

Online communications are changing at a rapid pace! What do you need to know and what should small businesses be doing about it? In this podcast we explore recent trends and changes and discuss what they mean for businesses.

Have you thought about getting into podcasting? This is our 56th episode so we decided to discuss the benefits of podcasting for those of you who are looking at starting your own. Podcasting is becoming increasingly popular - in the US it has already overtaken radio in terms of listeners. If you are interested in podcasting yourself, it is not as difficult as you may think to get into. Give it a listen!

Getting traffic to your blog doesn't end with hitting the 'publish' button. There are several actions you can take afterwards to help drive traffic and have your content shared further. This podcast is all about what to do after you have published your blog post so that you get more traffic!