B2B Twin

Nothing is straightforward in life or business in this COVID era, and that applies equally to startups.

In this conversation with Amy Yu, co-founder and CTO at Ventora, we discuss how this team has stayed focused on product development while completing a funding round. 

Dan Pantelo has depth in the multivariate testing sphere of online advertising, but he makes it accessible in this episode.  He frames the market and the way decisions are made today and then bridges to the current state and how it can be better for advertisers and consumers through ad creative testing.  This is a rich conversation, and I am excited to watch Dan’s and Marpipe’s progress.

Also, you can stay in touch with Dan's story through Medium, Twitter and Instagram.

In this episode, PencilPay co-founder and CEO, Tim Demetriou takes us inside the last 12 months and shares their challenges and successes. 

It does rely on data but Tim also generously explains where he has gained the confidence to increasingly back his instincts to drive their growth agenda. 

It was great to speak with ChintaMoney CEO and co-founder Uday Wagh about navigating COVID-era challenges as a fintech. He shared ways that his team has innovated and adjusted through these last 12-months to keep their strategy and growth on track. Uday also shared some surprising ways he has come to understand the consumer behaviour that has advised his strategy.

Hearing how Cynch Security has tackled this last year promised valuable insights around cybersecurity before we overlayed the COVID impact on our lives and business.

CEO and co-founder, Susie Jones shares experiences from the last year that reinforces the power of connection and relationships.

And being cybersecurity ready!

Getting a sense from Zscore CEO, Deleep Murali on the challenges over the last year brought us to discuss:

• Setting new priorities
• Determining the best ways to move his company forward 
• Increasing collaboration with customers and team members
• Choosing one area of his business to give maximum focus

It was a rich experience to have this return meeting with Deleep.

I found the Co-lab Pantry story extremely interesting, and it was great to get behind the scenes and hear about the way Danni Lebon and the team partner with restaurants, bars, chefs, local makers, producers and organisations using food for good to create a community that can continuously share, create and learn together - even when you aren't dining in!

In this conversation, we explored challenges they have faced and overcome, and Danni was very generous in sharing insights and experiences, in particular her reflections on the learning culture within their organisation.

In speaking with Marta Fogel from 7Mind, we discuss their meditation app, which is one of the leading mindfulness and meditation apps in Berlin, and is localised in the French and English languages.

Marta has also recently joined slavefreetrade, which has the mission to fight modern slavery. 

Marta explains that the app is about relaxation and releasing stress to help us handle daily life and gives us a glimpse behind the scenes at 7Mind. 

As the Australian Country Manager of Give A Grad A Go, Camilla Clarke brings experiences to this conversation from helping to start hundreds of graduate's careers across 14 industries, including technology, digital, creative and finance.
 
Having started the Australian operation in early 2020, Camilla shares perspectives on living a startup's life for the last year and offers tips and advice for employers and graduates.
 
It was fascinating to hear about their job boards and partnerships with the top universities.

Millennials and Gen Zs have always been connected to technology, and in this episode, I talk with Nicole Tj, Co-Founder and CEO of Travis, about how her company is creating a new kind of travel planner to help millennials and Gen Zs plan their next big adventure.

Gen Z and Millennials are the two most important generations for marketers. This session will uncover innovation for travel planners, planners and creatives who need to work on social media in the travel arena.