Fair Play & the Triple Shift: Why It Matters for Families | B3Inspire w/ Rachel Burton
Why does work end at 5pm, but the second job at home never does? In this B3Inspire series premiere, host Betty Johnson and Fair Play expert Rachel Burton unpack the invisible workload burning out families everywhere—the mental load, cognitive labour, and the "triple shift" that's affecting women's wellbeing, relationships, and career advancement.
What You'll Learn: ✅ What Fair Play is and why traditional "chore charts" fail
✅ The C-P-E model: Conception, Planning, Execution ✅ Understanding the triple shift (paid work + domestic work + mental/emotional labour) ✅ Research showing 73% of cognitive load falls to mothers ✅ How mental load affects stress, depression, and relationship satisfaction ✅ Why this matters for family wellbeing and women's leadership opportunities ✅ Intersectionality: How race, class, and immigration status compound the mental load
Key Concepts: 🧠 Mental Load – The invisible cognitive work of planning, remembering, and coordinating household tasks 📊 The Triple Shift – Paid employment + unpaid domestic work + emotional/mental labour ⚖️ Fair Play Principle – End-to-end ownership, not "helping" 🎯 C-P-E Framework – Conception → Planning → Execution (all three owned by one person)
This Week's Challenge: 📝 Audit one week of invisible tasks. Every time you think of something that needs doing—from "we need milk" to "check in with mum about Sunday dinner"—write it down. Don't change anything yet, just notice. We'll use this audit in Episode 3 when discussing how to start the Fair Play conversation with your partner.
About This Series: This is Episode 1 of our 10-part "Balancing the Cards" series exploring Fair Play, the triple shift, and family dynamics through an intersectional lens.
Featured Expert: Rachel Burton brings expertise in Fair Play methodology, household equity systems, and intersectional approaches to the mental load. She specializes in helping families create sustainable systems that work across different circumstances and constraints.
Research Sources:
- USC Public Exchange Fair Play report
- Fair Play Policy Institute research on cognitive labor and wellbeing
- Systematic reviews on mental load and relationship satisfaction
- Kimberlé Crenshaw's intersectionality framework
Connect With B3Inspire: This channel focuses on women's empowerment, career advancement, financial education, and leadership development. Subscribe for weekly episodes covering money, health, careers, and personal development.
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Watch / Listen Next: ▶️ Episode 2: Fair Play Principles (C-P-E, Standards & Unicorn Space) ▶️ Episode 3: Start the Conversation Without a Fight
Relevant Playlists: 🎬 Complete Fair Play Series (10 Episodes) 🎬 Women's Leadership & Career Advancement 🎬 Work-Life Balance & Mental Healt
For Employers & Organizations: Understanding the mental load is crucial for supporting employee wellbeing and gender equity in the workplace.
Disclaimer: This content is for educational and informational purposes. It's based on research and expert analysis but doesn't replace personalized professional advice for your specific circumstances.
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💬 Comment below: What invisible task surprised you most when you started noticing the mental load? Let's build a supportive community together!
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