In this episode, Marc Levey speaks with Francesca Gaudino, Elizabeth Roper, and Justine Phillips about the top privacy cybersecurity challenges facing the CG&R industry. The speakers consider the type of data brands may want to protect and explore steps they can take to avoid a cyber breach.

To learn more about cybersecurity and other legal, regulatory and tax issues relevant to the luxury and fashion industry, check out the latest edition of the Global Legal Guide for Luxury & Fashion Companies. You may also access the So You Think You Want to…Be cyber resilient and cyber ready brochure which briefly discusses how cybersecurity affects CG&R businesses, and includes a checklist of dos and don'ts in the event of a cyber incident.

In Part 2 of the episode on cyber issues in the CG&R industry, Marc Levey, Francesca Gaudino, Elizabeth Roper, and Justine Phillips explore how brands can build a cyber program that complies with global laws and provide practical takeaways for retail businesses looking to improve their cyber strategy.

To find out more about cybersecurity and other legal, regulatory and tax issues relevant to the luxury and fashion industry, check out the latest edition of the Global Legal Guide for Luxury & Fashion Companies. You may also access the So You Think You Want to…Be cyber resilient and cyber ready brochure which briefly discusses how cybersecurity affects CG&R businesses, and includes a checklist of dos and don'ts in the event of a cyber incident.

In Part 2, Sue Mclean (Digital Transformation and New Technologies, London), Ashlin Perumall (Technology Driven M&A, Johannesburg), and Alex Toh (Digital Transformation and Regulatory Matters, Singapore) go on to discuss the developing regulation around the use of AI and the different approaches being adopted in different regions. They also provide thoughts on the internal governance strategies and what practical steps to consider when using or engaging with companies who use AI.

In this episode, Sue Mclean (Digital Transformation and New Technologies, London), Ashlin Perumall (Technology Driven M&A, Johannesburg), and Alex Toh (Digital Transformation and Regulatory Matters, Singapore) discuss the use of AI and generative AI in the consumer goods and retail sector. In Part 1, our speakers discuss what generative AI is, the reasons behind its unparalleled uptake, how it is currently being used and could potentially be used in the CG&R industry, and what are some of the risks associated with the use of AI.

Data and IP in green innovation play an important role in CG&R businesses and in this new episode, partner Eva-Maria Strobel is joined by Renata Amaral, partner at Trench Rossi Watanabe Sao Paulo*, to explore key legal considerations from an IP & data angle that companies should consider in relation to green innovation, including what elements are crucial to address sustainability/meet ESG goals and the competitive advantage IP rights give while undertaking your sustainability journey.

*Trench Rossi Watanabe and Baker McKenzie have executed a strategic cooperation agreement for consulting on foreign law.

In this episode, Julia Hemmings, a partner in our IPTech practice in London, and Rebecca Lederhouse, an IP counsel based in our Chicago office, discuss the role of marketing in green innovation and the increasing regulatory scrutiny around green claims in advertising. They focus on green claims as a key area of regulatory focus, key tips and tricks to consider when using green claims in advertising, and what's next in the pipeline from a US and EU lens.

In this episode, partner Mackenzie Martin and senior associate Tanvi Shah in our IPTech practice, discuss the role of patents, trade secrets and plant variety rights in green innovation – and in particular how they incentivize and promote technological development.

In this episode, partner Nathalie Marchand from our Paris office is joined by special counsel Grace Wong from our Hong Kong office, to explore differing collaboration trends and entities in green innovation, considerations regarding green innovation agreements including background and foreground IP rights, protecting the confidentiality of green innovations and how to navigate a termination of the collaboration.

In this episode, partner Eva-Maria Strobel and senior associate Tiffany Conley in our IPTech practice, discuss green trademarks in green innovation that includes various types of trademark protection and rapid developments in this space, key challenges when registering green trademarks, navigating the revocation of registered trademarks based on deceptiveness, and looking ahead to new trends and developments from both a European and Asia Pacific lens.  

Artificial Intelligence (AI) is regarded as a fundamental enabler of green initiatives. In this episode, partners Francesca Gaudino and Carlos Peniche in our IPTech practice, discuss the role of green technologies, data and AI in green innovation including 'red' and 'green' AI, regulation of AI in Europe, how AI interacts with sustainability in practice and looking ahead to developing environmentally sound technologies that are sustainable enough to face the environmental challenges that the world faces when it relates to its impact to the environment.