If the pandemic taught us anything, it’s the need to conduct business virtually is absolutely essential. And while some companies made this transition rather flawlessly, going virtual can be a struggle for industries that operate more traditionally.

During this episode, Luke and Eric talk about how their insurance agency made the transition to conducting business and managing client relationships online and how you can pivot your traditional business to do the same.

When times get stressful, is your gut reaction to control or to lead? While it may be tempting to let fear and anger dictate your decisions, you could be leading yourself (and your team) down a slippery slope.

During this episode, Luke and Eric talk about the difference between being a controller and a leader; and why LEADING your team through a crisis versus controlling them will put you further ahead in the end.

As Michigan continues to be impacted by the Coronavirus, Farm Bureau Insurance launched a massive Economic Give Back Program which gave back over $5 million to members across the state to support the local businesses within their communities.

During this episode, Luke and Eric chat with Farm Bureau’s CEO, Don Simon about this initiative, why it was launched, how it helps, and the importance of finding creative ways to give back to your community during a crisis.

Once you’ve taken the time to carefully define WHO your organization’s ideal client is, it becomes even more important to lean into it. While it can be tempting to bend the rules and accept clients who don’t 100% align well with your company, owning the niche you know you serve best carries immense power. During this episode, Luke will discuss his own experience with owning his niche and the tips you need to select your clients with purpose so you can create a more profitable and productive business.

Sometimes there are certain customers that are just not a great fit for your organization. But how do you go about knowing and finding the ones that are? During this episode, Luke Mardigian walks you through how to define your ideal client and how his agency saw immense growth after he focused on serving a specific audience (versus catering to anyone and everyone).

COVID-19 and subsequent mandates have shaken up many businesses and organizations. During this episode Luke Mardigian shares the three biggest myths and three biggest threats you need to be aware of so you can navigate your company through the storm successfully.

It’s one thing to know what you do, it’s another thing to truly understand WHY you do it. During this conversation Luke Mardigian and Jerome Vierling, music artist and pastor at City Life Lansing, discuss the true power of defining your “why” and realigning yourself with that purpose (even when times get tough). After all, knowing your “why” can offer a true catalyst to your success.

Do you ever feel broke all the time but you don’t know exactly why? Like one day your account has plenty of money and the next you’re over-drafting just to buy groceries? It’s likely your habits around money are exactly why your finances don’t seem to add up.

During this episode, Luke Mardigian shares the strategies and tools he uses to take control of his finances and what you can do to make your money work for you versus the other way around.

Your team is only as productive as the tools and systems you give them. Want to know the secret to eliminating pointless meetings and streamlining communication with your team?

Tune in for Luke's conversation with Richard Shaull.

This past year, Luke started making bold moves to take back control of his health. After hiring Ben Oliver of Trevor Kashey Nutrition - TKN as a nutrition coach, Luke shed 35 lbs and it was transformative for himself and his business.

During this episode, Luke chats with Ben about what his journey was like and what other business owners can do to get themselves on the right track to feeling better.