Become a Media Maven

Today, I will let you know what I highlighted and why in part four of this Atomic Habits series.If you’re not familiar with Atomic Habits, here’s a crash course:James Clear wrote this book and introduces “The Four Laws of Behavior Change”.The four laws are:Make it ObviousMake it AttractiveMake it EasyMake it SatisfyingThose four things to remember in each law are: CueCravingResponse RewardThese things can help build good habits and break bad habits habits.Then, Clear describes “Habi...

Today, I will let you know what I highlighted and why in part three of this Atomic Habits series.If you’re not familiar with Atomic Habits, here’s a crash course:James Clear wrote this book and introduces “The Four Laws of Behavior Change”.The four laws are:Make it ObviousMake it AttractiveMake it EasyMake it SatisfyingThose four things to remember in each law are: CueCravingResponse RewardThese things can help build good habits and break bad habits habits.Then, Clear describes “Hab...

This is the first book I’ve read twice.The first time I listened to it.This last time, I read it with a highlighter.Today, I will let you know what I highlighted and why in part one of this series.I’m doing this selfishly because I think this is a great way for me to retain what I read.I’ve read so many great non-fiction books, but when I try to remember what I learned, I’m blank.So here’s hoping reading it, highlighting it, and sharing it will help you and me remember this to use it in our l...

This is the first book I’ve read twice.The first time I listened to it.This last time, I read it with a highlighter.Today, I will let you know what I highlighted and why in part one of this series.I’m doing this selfishly because I think this is a great way for me to retain what I read.I’ve read so many great non-fiction books, but when I try to remember what I learned, I’m blank.So here’s hoping reading it, highlighting it, and sharing it will help you and me remember this to use it in our l...

When I published my book, Become a Media Maven, my friend and past podcast guest Jessica Terzakis invited me to co-host a LinkedIn Live event with her. She asked me a bunch of questions about the most overlooked and free way to find more clients.Unfortunately, LinkedIn Live audio events don’t automatically save on the platform, so I recorded it and am playing it here on my podcast for you to listen to.For more on my book and show notes for past episodes, visit BecomeAMediaMaven.com.Don’t...

Today, we’re walking and talking about my book launch. I’ll tell you about how I came up with the idea to write this book, why the focus changed, when it was hard for me to sit down and write the book, and every little thing I did to market the book when it went live. If you’ve thought of writing a book to traditionally publish or self-publish, this podcast episode will give you a lot of value.Thanks for rolling with all the nature sounds and my unorganized thoughts on my morning walk.Fo...

I am thrilled to announce that my new book, Become a Media Maven, will be published next week. After exploring the options of traditional publishing versus self-publishing, I have decided to take the self-publishing route. In this episode, I share the 5 reasons behind my decision.Join Christina's newsletter for insider tips on growing your business without ads here.Become a contributor to a top website to build your brand with free resources here.Click here to join Christina's 3-hou...

Yong-Soo Chung from FirstClassFounders.com and the host of the First Class Founders podcast.Yong-Soo is a serial entrepreneur bootstrapping his business from nothing to $20m over eight years. Now, he's on a mission to help founders and creators build an audience, create irresistible product offers, and grow their businesses.In this episode, he shares the five growth levers and uses the example of building a newsletter to get specific on each topic.Follow @yongsoochung on X to learn more about...

Before recording this episode, I was one of those people who did not have a crisis communications plan. Now I do… and you should too. Linda Zebian, the leader of communications and community at Muck Rack, shares five ways we can prepare for a crisis.Then, when one hits, the five things to do to handle the crisis.In a world of social media and cancel culture, creating a crisis communication plan is something every business owner needs to do - whether you’re a team of 1 or 100. W...

So many people want to know how to do their own public relations… when they’re ready.It’s shocking how many excuses I hear from people on why they’re not ready.Not big enough. Not well known yet. Not making enough money. Don’t have a team. Still have a full-time job.The beauty is, PR is what makes you all of these things.Here’s how.1. Not big enough? Low on money. Need sales, need leads… need attention. That’s what PR does.2. Not well known yet? Low on attention. That’s what PR does.3. Not ma...