In this episode, I’m talking about something almost nobody teaches, and yet it impacts every investment you make in your business and your life. 

Return on investment is often treated like an automatic side effect of purchasing something, but it isn’t. Swiping your card gives you access, not outcomes.

I share why two women can sit in the exact same room with the same coach, the same content, and the same support, and still leave with completely different results. 

The difference isn’t intelligence, experience, or even effort.

It’s identity and mindset. 

Containers don’t magically change you. They amplify who you already are when you walk in. 

If you enter as a consumer, you consume. If you enter as an investor, you extract value. 

This episode is about shifting from waiting to be changed to deciding you will create the return yourself. 

When you realise ROI is a skill you can learn, you stop fearing investments and start leading yourself inside them. 

That shift changes everything.

Join Making Money with Your Thoughts here  - https://dawnowen.com/making-money

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/elevatemm

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

In this episode, I’m talking about something I’ve been thinking about a lot lately - balance. 

Or more accurately, intentional and dynamic balance. 

For years I’ve said ‘work life balance is bollocks,’ and while I still believe the phrase is misleading, I’ve realised there’s something much more powerful underneath it; balanced energy. 

I share how I’ve been navigating a huge start to the year, moments of overwhelm, and the realisation that balance isn’t a timetable or a finish line - it’s a state you can return to at any moment.

I talk about why hustle culture isn’t the badge of honour we think it is, why success without a life you enjoy isn’t success at all, and how adding the word ‘and’ into your results changes everything. 

This episode is about creating the business you want, the way that you want it, and learning how to grow with parameters instead of burning out on the way.

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/elevatemm

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

This week’s episode is a Valentine’s special, but not the fluffy, chocolate-and-roses version. I’m talking about Business BadAss love – the kind that actually changes you and the way you lead yourself.

I walk you through seven powerful ways to love yourself and your business that have nothing to do with aesthetics and everything to do with identity, standards and self-leadership. 

We cover telling yourself the truth instead of soothing yourself, falling back in love with your business after the honeymoon phase, and understanding how your relationship with money mirrors your relationship with yourself.

We also explore loving your Future Self more than your current comfort, building self-trust instead of chasing confidence, and the importance of running your business like a real business rather than a hobby. 

Finally, we look at what being genuinely in love with your life actually requires on a daily basis.

This episode is a wake-up call wrapped in heart-shaped paper 😘

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/elevatemm

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

In this week’s episode of Becoming a Business BadAss, I’m diving into something that affects every single goal you’ll ever set - resistance.

That invisible force that shows up the moment you decide you want more.

More money. More confidence. More growth. More of you.

I break down why resistance isn’t a mindset failure, a motivation issue, or a discipline flaw. It’s your primitive brain doing exactly what it was designed to do - avoid pain, seek pleasure, and conserve energy.

The problem is, that part of your brain is not qualified to run your business or your life.

So in this episode, I walk you through how I work with resistance instead of fighting it. We talk about allowing the pull, following plans made by your evolved brain, minimum standards, and why learning to honour your word to yourself changes everything.

If you’ve been procrastinating, starting again, or feeling stuck in the same patterns, this episode will give you practical tools to start showing up differently.

This is identity work.

And it’s where real results are built.

Join the IN Demand Cash Sprint here - https://dawnowen.com/in-demand/ 

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/elevatemm

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

This week’s episode is the very first BadAss Boardroom Takeover, and I couldn’t have chosen two better women to open this chapter.

Holly Nixon and Jane Brook step into the mic and have a powerful, honest conversation about identity, energy, and emotional risk - and how these shape every result you create in business.

They talk about the masks we wear without realising, the difference between performing and truly leading as your Future Self, and why ‘fake it till you make it’ drains you while embodiment builds you.

They explore what it looks like to treat yourself like a BadAss Athlete - how you train, recover, and build emotional capacity to handle growth.

This conversation also dives into financial and emotional risk, why allowing yourself to feel discomfort is often the training jump before the big leap, and how defaulting back to old identity can quietly pull you away from the life you’re building.

If you’re a woman in business craving more clarity, confidence, and consistency, this episode will land. Probably right in your chest.

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/elevatemm

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

In this episode, I’m talking about the thing that quietly decides everything in your business - identity.

Who you see yourself as is what drives how you think, what you tolerate, what you prioritise, and ultimately, the results you create.

I break down the two identities you must deliberately build if you want to grow a real business - the identity of what you do, and the identity of being a business owner.

We talk about why taking yourself seriously changes how other people respond to you, the huge difference between ‘wanting to get paid’ and ‘owning a business’, and why most women are unknowingly giving ‘hobby’ energy instead of ‘leadership’ energy.

I also go into risk tolerance, emotional and financial, and why your level of success will always match what you are willing to feel, back, and lead.

This episode is not about doing more.

It’s about becoming more intentional about who you are being.

Join the IN Demand Cash Sprint here - https://dawnowen.com/in-demand/ 

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/elevatemm

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

In this week’s episode, I’m diving straight into one of the most emotionally loaded topics for women in business - money.

Opening with a sentence that instantly triggers a reaction from you, I’m exploring what really happens inside us when we hear someone say they love money, and why those reactions matter far more than the words themselves.

I’m sharing the personal turning point that forced her to face her own financial reality, how I rebuilt her relationship with money from the ground up, and why money doesn’t change who you are - it reveals it.

This episode dives into the unseen thoughts most women carry about money, success, and being ‘a good person’, and how those thoughts quietly shape feelings, actions, and ultimately financial results.

I’m unpacking why wanting more money doesn’t make you selfish, why wealth isn’t limited, and why action always beats wishing.

I’m also sharing the money beliefs I live by!!

If money still feels complicated, uncomfortable, or hard, this episode is an invitation to clean up the thoughts that are keeping you stuck.

Join the IN Demand Cash Sprint here - https://dawnowen.com/in-demand/ 

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/elevatemm

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

Bonus Episode - The Essentials Collection - Becoming Your Future Self

This is a Bonus episode from The Essentials collection.

Over The Festive Period, I’m sharing a carefully curated set of podcast episodes that I believe will create the biggest shifts as you close out 2025 and move into 2026.

And also the episodes that will set you up for the In Demand Cash Sprint in January.

Check that out here - https://dawnowen.com/in-demand/

These are the episodes that go deeper than strategy.

If you’ve ever felt stuck, wobbly, or quietly ready for more - these episodes are part of the work that actually changes things.

Listen with intention.

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/elevatemm

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

Bonus Episode - The Essentials Collection - Belief

This is a Bonus episode from The Essentials collection.

Over The Festive Period, I’m sharing a carefully curated set of podcast episodes that I believe will create the biggest shifts as you close out 2025 and move into 2026.

And also the episodes that will set you up for the In Demand Cash Sprint in January.

Check that out here - https://dawnowen.com/in-demand/

These are the episodes that go deeper than strategy.

If you’ve ever felt stuck, wobbly, or quietly ready for more - these episodes are part of the work that actually changes things.

Listen with intention.

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/elevatemm

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

Bonus Episode - The Essentials Collection - Intention

This is a Bonus episode from The Essentials collection.

Over The Festive Period, I’m sharing a carefully curated set of podcast episodes that I believe will create the biggest shifts as you close out 2025 and move into 2026.

And also the episodes that will set you up for the In Demand Cash Sprint in January.

Check that out here - https://dawnowen.com/in-demand/

These are the episodes that go deeper than strategy.

If you’ve ever felt stuck, wobbly, or quietly ready for more - these episodes are part of the work that actually changes things.

Listen with intention.

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/elevatemm

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity