How will we shop for groceries 20 years from now? Or attend live sports events? Is your childhood dream of living like the Jetsons a possibility? Our Global Head of Digital Consumer Research, Michelle Evans shares how technology will revolutionise...

"Research Analyst" isn’t exactly a major at university, so how do you become one? Alixa Sharkey shares what it means to study an industry and how to spot meaningful trends amidst a mountain of data. Of course no conversation about market research...

Researching snacks may sound like a weekend pastime, but for Euromonitor’s Head of Packaged Food Jared Koerten, it’s serious business. From new flavors to increased interest in nutrition, Jared breaks down the trends influencing your favorite foods.

The legalization of cannabis is reshaping the tobacco and alcoholic drinks industries. From innovative products to emerging business opportunities, Shane MacGuill and Spiros Malandrakis help us navigate the evolving legal cannabis landscape.

When you research retailing, where and how people shop is key. Our resident Queen of Retail Michelle Grant discusses online shopping, digital marketplaces and the different ways retailers are embracing the marketplace model.

What does it mean to be innovative? Zandi Brehmer, Euromonitor’s Head of Client Innovation, defines what it means to be innovative and shares some of the roadblocks challenging companies today. We break down who’s doing it right and what you can...

You understand what market research is, but how do you run a market research company? Tim Kitchin, Euromonitor’s CEO, sits down to discuss how market research has evolved over the last two decades. From currents trends to predictions about the...

When you think of market research, you probably think of surveys. But how do you go about building one? We sit down with Global Head of Consumer Surveys Lisa Holmes to ask questions about asking questions. Lisa breaks down survey methodology, offers...

What do James Bond and dogs with blurry vision have to do with market research? Euromonitor’s Vice President of Consulting Mike Jozwik answers these questions and helps navigate the world of market research. What is it? Why is it necessary?